1 Breakthrough Away: Celebrating 300 Episodes and 30 Years | 300

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December 2, 2020

In this special 300th episode of the Growth to Freedom show, Dan Kuschell features top leaders, clients, and friends to talk about what it means to be one breakthrough away from your big break. Hear exclusive insights and insider tips from experts like Chris Attwood, Joe Polish, Gail Kingsbury, Yanik Silver, Mark Victor Hansen, Randy Gage, Dr. Jeremy Weisz, Dr. Cristy Lopez, and more.

Chris Attwood is a transformational leader and Co-Author of the New York Times best-selling books, Your Hidden Riches and The Passion Test. With over 30 years of industry experience, he also created the course, Alliance Secrets, and helped arrange 70% of the interviews for Rhonda Byrne’s renowned movie and book, The Secret. Currently, Chris is the Founder and President of The Beyul, a club and community designed for individuals and families who are professionally successful, socially conscious, financially independent, and committed to the experience of higher states of consciousness.

Joshua Shafran is a serial entrepreneur, media expert, and business strategist. He earned the nickname “The 50 Million Dollar Man” after growing several startups into multimillion-dollar businesses. Joshua is well-known for his industry-leading Net Profits on Demand (N-POD) formula and is also the best-selling author of the book, The Profit Prophet and co-author of The Work at Home Manifesto.

Joe Polish is the Founder of Genius Network®, an exclusive group of the most brilliant and successful entrepreneurs on the planet. He is a world-renowned marketer and has helped thousands of businesses, from large corporations to small family-owned companies, generate hundreds of millions of dollars in revenue. Joe is also the Founder of Genius Recovery, which works to change the global conversation around addiction and recovery, the Founder and President of Piranha Marketing, and the Co-Founder of 10XTalk and I Love Marketing.

Gail Kingsbury is the Founder of Speak and Grow Rich, a method and community that helps entrepreneurs find valuable speaking opportunities, grow their businesses, and build their audiences. With over 30 years in the personal development industry, Gail has created New York Times best-selling strategies for top business leaders. Her company, Real Wisdom Media Group, is considered one of the best conference planning sites on the internet.

Yanik Silver is the Founder of Maverick1000, a global network of 21st-century business leaders and entrepreneurs who are focused on making a serious difference in the world—without taking themselves too seriously. Yanik has been called a Cosmic Catalyst, a Maverick Mischief-Maker, and a Galactic Goofball. He is also the creator of the Cosmic Journal and the best-selling author of the book, Evolved Enterprise.

Mike Agugliaro is the Co-Founder of CEO Warrior, the world’s highest level coaching and training organization for home service businesses. Mike mentors and coaches plumbing, HVAC, and electrical service business owners on how to generate massive leads, calls, revenue, and profit. He is also a sought-after speaker, a podcast host, and the popular author of several books, including The Secrets of Business Mastery and Secrets of Leadership Mastery.

Joel Weldon is a Hall of Fame speaker with over 3,000 paid talks on his resume. For over three decades, Joel has served as an Idea Consultant and Sales Trainer for the world’s leading organizations and business leaders. Using his Ultimate Speaking System for entrepreneurs, Joel has personally coached and critiqued over 10,000 speakers. His specialties include public speaking skills, leadership skills, sales training, and more.

Brian Tracy is the Chairman and CEO of Brian Tracy International, a company that specializes in business coaching, personal coaching, and professional development. He has consulted for over 1,000 companies and addressed more than five million people in talks and seminars throughout the US, Canada, and 70 other countries worldwide. Brian has written over 80 books and produced more than 500 audio and video learning programs designed for entrepreneurs, public speakers, sales professionals, and authors.

Kevin Thompson is the Founder of Tribe for Leaders, a community for high-level experts and CEOs. With this network, Kevin’s mission is to ignite opportunities for accelerated growth and impact through strategic relationships. Kevin is also the Owner of Maximum Response Marketing, where he has collaborated on hundreds of joint ventures with the world’s top leaders.

Randy Gage is a critical thinker and the Author of 13 books, including the New York Times best-sellers, Risky is the New Safe and Mad Genius. As a member of both the Speakers Hall of Fame and the Direct Selling Hall of Fame, Randy has spoken to more than two million people across 50 countries. For the past 30 years, he has served as the President of Prosperity Factory, Inc., where he offers success resources and products, presentations, and seminars to help audiences realize their potential.

Janet Attwood is a media expert, renowned speaker, and the Co-Author of the New York Times best-selling books, Your Hidden Riches and The Passion Test. Using The Passion Test process, Janet has helped thousands of people align their passions with their lives and work—and there are now over 3,000 Certified Passion Test Facilitators around the world. Janet is also a Founding Member of the Transformational Leadership Council and a recipient of The President’s Volunteer Service Award, which she received due to her ongoing work with homeless women and children in detention centers.

Dr. Jeremy Weisz is the Co-Founder of Rise25, a done-for-you podcast service that helps B2B businesses generate more clients, ROI, and strategic partnerships. At Rise25, his mission is to connect more entrepreneurs and business owners with their “Dream 100” prospects and referral partners. Jeremy is also the Founder of InspiredInsider, where he interviews successful and inspirational founders and CEOs about the journey and challenges of building a business. Jeremy continues to run his own chiropractic and massage facility in downtown Chicago.

Dr. Cristy Lopez is a renowned psychologist and high performance coach who helps executives, entrepreneurs, doctors, and other professionals reduce anxiety and stress in 10 minutes or less. For over 20 years, Dr. Lopez has worked with clients to overcome relational problems, self-limiting beliefs, self-sabotaging behaviors, and other obstacles preventing them from achieving happiness and success. She has been featured on the television shows, Dr. Phil and Dr. Drew’sLifechangers, and cited in Forbes, Entrepreneur, and many other publications.

Mark Victor Hansen is a prolific writer who’s best known as the Co-Author of the Chicken Soup for the Soul book series and brand, which set world records in book sales with over 500 million books sold. Mark is also a sought-after keynote speaker and has spoken to over 6,000 audiences worldwide. He is a dedicated philanthropist and humanitarian and currently serves as the Chairman of the Hansen Family Companies.

Here’s a glimpse of what you’ll learn:

Chris Attwood shares his strategies for finding your ideal alliance partners
Joshua Shafran discusses the biggest obstacles entrepreneurs face during their personal and professional development
Joe Polish talks about the importance of being a Result Leader versus a Thought Leader
Gail Kingsbury’s expert tips for reaching your audience and growing your business on a virtual stage
Yanik Silver recalls how he found his higher purpose in business and in life
Mike Agugliaro’s advice to business owners: find and pursue your authentic identity
Joel Weldon reveals the biggest mistakes speakers make when giving a presentation
Brian Tracy explains the unmatched benefits of investing in yourself and your goals
Randy Gage shares his strategies for prosperity and success (hint: make time to be alone with your thoughts)
Janet Attwood shares her four major methods for practicing self-love
Dr. Jeremy Weisz reveals how to find—and keep—your Dream 100 clients and partnerships
Dr. Cristy Lopez’s process for tuning in to your true, authentic identity
Mark Victor Hansen talks about finding your destiny and transforming your dreams into reality

In this episode…

Do you want to make a greater impact with your business? Are you looking for your big breakthrough as an entrepreneur? If you’re nodding your head “yes”, then you don’t want to miss this special 300th episode, featuring invaluable wisdom and exclusive insights from the world’s greatest business leaders and industry experts.

There’s no better way to reach your next business breakthrough than to learn from the greats who came before you—and this episode is filled to the brim with them. You’ll hear Joe Polish share his strategies for generating better results, Gail Kingsbury discuss her expert tips for speaking virtually, Randy Gage reveal how he stays prosperous and successful, and Dr. Jeremy Weisz give his advice for connecting with your ideal clients—and so much more!

In this special episode of Growth to Freedom, Dan Kuschell celebrates 30 years and 300 episodes with industry leaders, renowned experts, and long-time friends. With esteemed guests Chris Attwood, Joshua Shafran, Joe Polish, Gail Kingsbury, Yanik Silver, Mike Agugliaro, Joel Weldon, Brian Tracy, Kevin Thompson, Randy Gage, Janet Attwood, Dr. Jeremy Weisz, Dr. Cristy Lopez, and Mark Victor Hansen, Dan discusses top strategies for reaching your greatest business breakthrough. Stay tuned!

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Thanks for listening to this episode of growthtofreedom.com.

Are you struggling to get a steady flow of new clients every day? Or maybe hit a plateau or hit a wall in growing your business? Well, let’s help you solve this problem today. Let’s review your business and have a conversation. You can do that for free today at breakthroughstrategycall.com. That’s breakthroughstrategycall.com.

In addition, if you’re looking for a simple way to implement some of what we’ve been talking about in today’s episode, I want to encourage you to get our free small business toolkit. You can get that at activate.breakthrough3x.com. That’s activate.breakthrough3x.com.

If you’d like access to the special resources and all the show notes for this special episode, make sure to visit growthtofreedom.com.

Episode Transcript

Dan Kuschell

Welcome to growthtofreedom.com, the show that brings you inspiration, transformation and leadership are helping you connect the dots, see the blind spots and get unstuck. So you can go out and create more sales, more growth, more momentum, more profitability. More importantly, so you can go out and have a bigger impact, have a bigger reach and make a bigger contribution. Is that what you want? If that’s what you want, you are going to love today’s episode. In today’s segment, we’re celebrating our 300th episode, and 30 years in business. And our theme for a series of over 14 interviews is you’re just one breakthrough away from that next level breakthrough. What you’re about to hear and see are from a series of some of the best experts in the world who’ve been an important part of my life either as a friend, either as a mentor, or as a client, you’re going to be able to learn from Chris Attwood, Joshua Shafran, Joe Polish, Yanik Silver, Mark Victor Hansen, Mike Agugliaro, Randy Gage, Brian Tracy, Janet Attwood, Joel Weldon, Dr. Jeremy Weisz, Kevin Thompson, and Dr. Cristy Lopez, and more. So I hope you are ready, and you’re in store. So you’re gonna want to grab a pen, grab a piece of paper, jot down some notes, you know, a founder, you know, a CEO, if you know a business owner, who is looking to access some of the greatest insights and wisdom in the world today, then share this episode with them. You can get this episode available at growthtofreedom.com/300. That’s growthtofreedom.com/300 if you never want to miss an episode. Go to growthtofreedom.com/subscribe, that’s growthtofreedom.com/subscribe. Are you ready? Are you ready? Because guess what? Our first guest is coming up? Let me ask you a question. What would it be worth to be able to get in connection to be able to get in alliance with two critical things one, with the right relationships and alliances. And two, by being able to pursue your passion to be able to pursue your passion. Our guest expert is someone who I consider a dear friend. He’s been a mentor. He’s been a client. He’s been someone who’s been an advocate, he’s been an advisor. He’s someone that if I need insight strategy, he’s one of the first people I call he’s the best selling author, co author of the book called The Passion Test. He’s also a best selling author, co author of the book called Hidden Riches, he is a leading figure in the transformational world. He’s a master of creating what is called enlightened alliances. And this is true. In fact, if I had to stem back my journey, for the last two decades now, this one relationship has probably helped instigate or Ignite. I’m holding this match right here for a reason Ignite. more opportunities, more connections, more breakthroughs than any one person that I know. I’m incredibly grateful. So alliances. He’s the co author of these two incredible books I mentioned. He’s a part of some of the biggest strategic alliances in the transformational industry. In fact, did you know this, if you ever heard of this movie called The Secret? Well, Chris was responsible for over 70% of the interviews for the book and the movie phenomenon, the secret. He’s also a founding member of the Transformational Leadership Council created by Jack Canfield. He’s got over 30 years of experience. He’ll tell you a little bit about what he’s doing today. But literally, Chris took 10 years for his own inner development, spending eight to 10 hours a day in deep meditation, like what would that do for you? Do you think, to spend 10 years eight to 10 hours a day in deep meditation, as far as freedom, peace, being able to let go of the things that just don’t matter to bring in the things that are so Chris, it’s an honor, it’s a pleasure as you kick off our series 300 episodes 30 years on this journey we’re one breakthrough away. How are you?

Chris Attwood

Congratulations, Dan. 30 years man, you don’t look that old? either.

Dan Kuschell

Do we have the same barber in fact so incredibly grateful, Chris, to to have you before we get into it. For those who might not know a lot about you. Why are you doing what you’re doing today in transformational leadership, a lot strategic and enlightened alliances in more

Chris Attwood

work. You know, damn. In 19 year I’m really going to show my age now but in in 1970, I was a freshman in college, university, California. Santa Barbara. And I remember standing watching as 50 police came was charging across the field from their school bus that brought them in, lined up in front of a crowd of about 3000 students in front of a bank of america that was burning in the background. And I watched as, as the kids were throwing rocks and bottles at the end and yelling terrible things with the police, as the police, many of them not much older than the kids in the in the crowd that got angrier and angrier. And then the captain told them to charge the crowd and they started beating up the kids and then they could fall back and the kids would get angrier and angrier and angrier until finally the crowds just rushed. The police and the police quite naturally, if you can imagine turned around, ran as fast as they could back to their bus. And at that time, you know, I was a 17 year old kid just watching all this fan. And I thought you know, I don’t want to live in a world like this. I don’t want to live in a world where people hate each other, where they’re beating each other up where they’re throwing stuff at each other where they’re saying terrible things to each other. And so really, from that moment, I dedicated my life in whatever way I could find that I felt was most effective, to be able to transform people’s lives and, and through that to transform the world. So that’s why.

Dan Kuschell

And you know, I will say you’ve transformed my world, both you and Janet are two of the greatest gifts in the world. To me, my family, my kids. So so many direct and indirect things that have come from that. You know, you’ve had a lot of success over the years, but I want to tune in and start kind of with the opposite of that. Right, as you you know, work with so many different types of people, some of the world’s leaders, right, everyday people who are wanting to get started in business, a lot of people in between what do you see right now anyway, currently, right? Because a lot has changed, of course, in the last nine months. I mean, you kind of describe what like, Well, that was X number of years ago, but that like we could walk outside the door based on the time we’re doing this. And it’s kind of that way right now. Right? So it is your some of the biggest mistakes that most a lot of people are making on this journey in business or success or personal development.

Chris Attwood

I’m going to talk about in terms of the area, you know, that I’ve kind of focused on in my life, Dan, which is how do you build relationships with people, because I feel like right now more than anything else, the we’re forced to come back inside, you know, with lockdowns and with COVID, and all the stuff that’s going on with the civil unrest, all of the things that have been happening, we’re really forced to come back inside. And that’s the time to reflect. But it’s also a time to build teams, it’s a time to surround yourself with people who will lift you up, we’ll keep you inspired, well, who believe in you people who, who will help you move forward and take the next step. And as you build new relationships, there’s one thing that I found to be absolutely critical, Dan, and I think you’ve heard me say this many times, so won’t come as a surprise. But if you want to build a relationship with someone, whether it’s just someone that you you’d like to do business with, or you’d like to be a friend with even, or someone who’s famous, someone who’s well known someone who’s hard to reach or get to, the most important thing you can do is figure out what is it that is their most critical need? What is the thing that’s most important to them right now? What is the thing that they care most deeply about? And are you in a position to help them with that in some way? And as you know, Dan, the the definition that I use for how do you find that perfect person, that perfect organization, that is your ideal Alliance partner, is that person or organization who has a critical need that you’re uniquely qualified to fulfill, and in fulfilling your critical need in fulfilling their critical needs, you fulfill your own at the same time, this is this is what I call an enlightened delight.

Dan Kuschell

And being able to operate in a place of passion, at a high level of contribution, right? and operate both being able to give and receive openly right with, you know, many times the financial byproducts of that are just that like they become less important. As you get it right. And you’ve done that you’ve helped a lot of other people. You’ll do that as well.

Chris Attwood

Man, if I may, you know, you asked me What’s the biggest mistakes that people are making. One of the biggest mistakes that I see not just now but for a long time, is that when people are worried about their own situation when they’re trying to get something going Whether trying to make your business work, the biggest mistake that I’ve seen that people make when they’re approaching someone new, is that they’re thinking about themselves. Now you don’t do this. And you don’t do this at all. It’s a year one of the great examples of someone who, the first thing I see you, when you, you doing when you’re meeting someone new is how can I help this person? What do they need? How can I support them? And can I make a difference for them? And that’s where everyone needs to come from. If when you start thinking about, oh, I can help you do this. And this because I want you to do that. Then people sit down, particularly people who are busy and who already have a lot of stuff going on. They just sort of ignore people who are focused on.

Dan Kuschell

I mean, that’s such great advice. Do you remember that trip we took to Sedona together?

Chris Attwood

Yeah, I do that. That was a long time ago. Dan, I,

Dan Kuschell

I figured I’d kind of snap your grade a pattern interrupt there by bringing that up? Yeah. Right. Yeah. And that came out of like being spontaneous, just all of us coming from this place of contribution. Right. And you had a couple group of people that were there. And you said, Hey, you want to come along? And I’m like, Sure,

Chris Attwood

Why not? I

Dan Kuschell

haven’t got a chance to know each other. You know, this is what close to 20 years ago? I don’t remember the somewhere around there. And was it when you’re open this way? Like as you’re listening right now, as you’re watching, like, if you’re, you know, in a place where you might have hit a plateau? Or maybe you’re stuck a little bit? Like what would happen for you, if you just started to focus, like Chris shared with you to start asking people what is your most critical need you need help with right now? Right, or that you want help right now, with right now, like, if you ask just five people a day, and you really made a commitment to do that five times a day, every day, five days a week, in a matter of a couple years or less, your life, your business would be transformed. Right. And here’s the key, though, here’s a fact about doing this, why? I’m not perfect. Chris, I thank you for that. I’m not perfect at this, I’ve worked really hard at this, because it’s just how I saw my family operate. And I have decided to just kind of follow that. But it hasn’t always worked out. And in fact, over 90% of the the asks, and the ability to connect people to things are not going to have anything to do with your business. And this is the key, when you are detached to that, and you just come from a place to go, let me get you connected to something that can help you first, then it just creates karma back directly today. But more importantly, for the long term, right? You don’t walk up to somebody in a restaurant, if you’re single and go, Hey, you want to get married. So many people I see are walking up to people every minute go and you want to get married instead of allowing space? You know, I think you’re one of the best people I know, Chris, that, you know, speaking of space, and peace and freedom and allowing things to, you know, have air and breath around them. And that breath around, it creates a really healthy culture, and how would that shift the game for you as you’re watching? or listening right now? Now, Chris? I mean, this is a huge strategy. And one of the temptation I really want to reinforce is you’re listening, you’re watching, don’t underestimate the power of simplicity here. Don’t. Right. Now, Chris, what what are a couple? Not to undermine this at all? Because this is so critical. What would you say, you know, as you again, as you work in are currently working with your clients right now and in different roles that you do to help companies transform what they’re doing and their impact in the world? Like, what are 1 to 3 add on strategies to this, that you’re like, this is what you ought to look to be doing, that can change the game for you what would be at 1 to 3 of those people that you can think of?

Chris Attwood

Well, one of them, and I’m glad you said Don’t underestimate simplicity, because one of them gets overlooked a lot. And that is to watch your data. You know, I mean, I, I know so many entrepreneurs, and you asked me about my clients, I have clients who have been extremely successful, but they watch their businesses go up and down like this. And, and the result of and the reason for that is because what I seen too many entrepreneurs do is that they’re really good at getting out there and get something going and they have a really good intuition often or good marketing ability. And then things seem to be going well, and then they sort of sit back and relax, you know, and then until the the bank account starts getting low, and then they go, Oh, wait, I better put some attention back on. You know, go going for it again. And what I’ve seen we’ve been able to do with some of my clients is to even out their curves. So instead of it going like this More like this, by by just watching the numbers in simple things like, make sure you’ve got a great bookkeeper who’s giving you financial statements every month, and learn how to read those financial statements. Because you when you’re watching what’s going on in your business, and you can see, you’ll begin to see patterns in the business, you’ll begin to see that there’s a period during the year maybe that sales have traditionally dipped a bit. And so what can you do during those few months, that that will bring the business up so that you don’t have to see that dip, for example, or maybe their expenses, the things that you you’re investing in, you thought were really gonna pay off. But they’re, they’re not really providing any real return to the business, even after six months, a year, two years, it’s time to drop those things. So forgive me I know, this is like simple, basic stuff. But but so many entrepreneurs miss this. And, and, and one of the most important things I think that any entrepreneur can have is a really good bookkeeper, someone who keeps the numbers node can can organize them, well make them easy to understand. And if it’s not your skill, if this isn’t the thing you do, well, then get someone, a consultant, a partner, a an employee, somebody who does do that, well, who can do it for you, you don’t have to do everything yourself. But it is important that you watch those numbers, the only thing I would say is that marketing drives everything. And and if you don’t have great marketing, then you don’t have sales. And if you don’t have sales, doesn’t really matter how much you watch the numbers, it’s not going to do much good. And so figure out early on, what is your talent? What is your skill, what is the thing that makes you different and unique and separate from everybody else, and then really drive that. And then for the other stuff that has to be done, because it is other stuff that has to be done? Then get partners or employees or, or consultants or contractors or somebody else who do those things for you, you know, this? I think, you know, Dan, Janet and I Janet is my ex wife, this was partner best friend, the godmother of my children and co author The Passing Test. And, and Janet and I, when we started our business, just shortly before we met few, we called it enlightened alliances, because we really wanted to create relationships with people that we really love hanging out with, with even if we didn’t do business with them, that we would enjoy having them as friends, people like them to sell for example. And and we did that because we recognize the channel, I have a strength in building relationships. And there are lots of ways of building a business. The way we did it, is through relationships. As you said, Dan, you know, we arranged most of the interviews that were done for the movie, The Secret, we have created some of the major relationships in the capacity school industry. When we launched our book, the only lost capacity. This is a self published book, initially, we had someone send us an email. And this is a quote, you got to watch what the Attwoods are doing because everyone in the transformational industry is mailing for their for their lunch. And this was before they were much lunch. And that was all built on alliances, because that’s what we’re good at. So you need to find what are you good at, you know, what are the things that you do really well that are your strengths, and then combine those things, what I call your 10 skills and your talents, with the things you love to do the things that lights you up the things that you care most deeply about. And this these are your past. And when you combine those two things, connect those with a third thing, which is what do other people need? What will people pay for what is society, you take your passions, your skills and your talents, connect them with that need, then you have a business’s both meaningful, profitable and which lights you up and gets you excited every day.

Dan Kuschell

And if you’re looking to have a business or a life that’s more meaningful, purposeful, and impactful, Chris is someone to get connected to learn from you can get the book The Passion Test, The Hidden Riches, you can go find me. Oh, Chris, if people want to learn more about you, how can they connect with you? Where can they get in touch with you?

Chris Attwood

Well, I think the best thing I think that will serve the people who are listening is to go to thepassiontest.com, because because that’s where you can discover your passions. That’s where you can get clear on what it is that matters most to you in your own life. And you can create a plan for how you can create a life aligned with those passions. My life these days is mostly spent doing private consulting and mentoring with a very select few clients. I don’t do a lot of public work. I’m working on private projects right now. One of my my passion project right now Dan is taking During the the specific form of meditation, you mentioned that I spent 10 years in one meditation, speaking specific form of meditation that has been, that has had an immense amount of research showing that it creates what are called yoga effects that creates an influence not just on the individual, but on the environment around them. And seeing how can we apply that to begin to shift the experience that we’re all having in the world right now. And it basically, I’m in the process of putting together presentations and going to billionaires to talk to them about the science and what’s behind it. And, and help them understand the science of Einstein and Planck and Scrivener. And how we can apply it today to actually transform our world that way. So that’s what I’m up to. But I think the passion test is the best way for anyone’s listening to actually learn something that’s going to help you.

Dan Kuschell

So get access to The Passion Test. I have gone through this probably a dozen times over the last 20 years. It’s a book I’ve had earmarked I’ve got notes, I’ve got binders full of notes and refinements. And I mean, it’s an amazing pro and go to thepassiontest.com, we’ll have the links in the show notes. Again, you can come back to this episode at growthtofreedom.com/300. thepassiontest.com, go check it out. You can learn more about what Chris is up to what Janet’s up to Janet Attwood, the co author of this book and a lot of the different work that they’re involved in, which is amazing. Chris, as we wind this down, I have two last questions. One, this may sound like a really strange question, but who’s it a mentor, or a coach that has that you would call like your favorite, or couple favorites. Or somebody that’s inspired you most as you view it.

Chris Attwood

I would say first of all, the founder of the transcendental meditation program, Maharishi Mahesh Yogi was someone that I studied with, for many years. Having an understanding about life and and about myself. He opened the doors for that in ways that blew my mind. The other person, most significant person, I would say is a woman by the name of Byron Katie, Byron Katie teaches something called the work. It’s a process of self investigation of investigating your thoughts, the thoughts that cause you suffering and happiness. And when I discovered Katie’s work, it completely, completely blew my mind completely transformed the way I look at life. And, and really opened the door of the two of those two mentors, and particularly those two teachers, they opened the door to a level of fulfillment in life that I never even could have dreamed was possible. And, and I’m supremely grateful.

Dan Kuschell

And speaking of fulfillment, speaking of alliances, speaking of transformation, Chris, thank you. I mean, you’ve packed an amazing amount of wisdom in 20 minutes, 15 minutes, whatever, whatever it’s been. And we could go longer, and I do want to go longer, and I want to get you in Janet together, I want to have this discussion about you being married, and then you not and then still having I mean, like one of the best relationships I’ve ever seen in the world. And I’m so incredibly grateful for our friendship and and I want to encourage you, as you’re watching or listening, go check out the passion test, go through it, and then send Chris and Janet a note about how this is impact you. And if you want to experience a life of fulfillment, look into what Chris is pursuing, how he’s pursuing it. Look at the mentors, he mentioned, Byron Katie, as well as the founder of transform, transcendental meditation, as well. You won’t be disappointed. And, Chris, thank you. Thank you for being you. Thank you for spending the time with us. I know this is not something you do regularly. And it’s an honor and a gift and to have you as our kickoff to this is I mean, it’s it’s amazing. So thank you,

Chris Attwood

thank you so much. And then I think you know that I value our friendship deeply and dearly. And I still appreciate you and all the contribution that you have made not only to my life, but the the clients and the people that you’ve worked with thousands. Thank you.

Dan Kuschell

There you have it. I encourage you take action with what Chris has shared its relationship capital, it’s identifying what’s the most critical need right now. Watch your data. Marketing is like air in a helium balloon without it doesn’t matter. If you count the numbers, that balloon is gonna die. At the end of the day, identify what are you good at? What are your skills? What are your talents is? What do you love to do? Bring those things together and pursue a life of purpose. pursue a life of passion. And when you do if you come from this place that Chris has just described in amazing detail for you, you will find meaning you will find fulfillment and that’s what we want for you. And ideally, if you just apply it In one of these things, you’re one breakthrough away from that next big breakthrough to go out and have a bigger impact, have a bigger reach, have a bigger contribution, seize the day. We’ll see on the next segment with one of our guests right after this. Let me ask you a question. Are you in a place where you might want to be building a business that’s built from a place of prosperity versus scarcity, we’re able to tap into hidden opportunities to be able to understand and unlock an avalanche of hidden opportunities lying at your feet. Well, you know if that’s the case, you are going to love our guest expert that’s with us as part of the 300 300 episodes 30 year series that we’re celebrating today with clients, with friends with mentors, celebrating this journey that I’ve had in business, and recognize you’re just one breakthrough. away, our guest expert, his name is Joshua Shafran. He’s a serial entrepreneur. He’s a media expert. He’s a business and marketing innovator, a strategist. He’s been nicknamed by other experts as the $50 million man. And sometimes even the reclusive millionaire, as well as a multiple best selling author of The Profit Prophet, income for life. co author, I won’t say who the other author was, but you might be able to guess The Work at Home Manifesto, as well as this product that changed the industry, quite frankly, called Net Profits On Demand, and he can help you find and unlock an avalanche of hidden opportunities and talents lying at your feet. Why do I know this? He’s someone who helped through that for me. We’ve known each other for almost 20 years, Joshua, I believe,

Joshua Shafran

yeah, damn close. Now,

Dan Kuschell

An amazing journey. And both from our family side of things, as well as the business side of things. And I’m incredibly grateful to have you with us in celebrating this, this journey. today. So I want to dive right into it. Because we you know, we, you know, made a commitment. We’re going to pack a lot of wisdom in about 10 minutes. with that introduction. We

Joshua Shafran

don’t have time for anything else. Dan, thank you so much.

Dan Kuschell

Yeah, that killed seven minutes. Right there.

Joshua Shafran

Right. Yeah. So we got I appreciate you bragging on me. Cuz you know what i’m not i hate doing that for myself. But thank you.

Dan Kuschell

You’re welcome. So So what do you say? I mean, you’ve worked, you know, the better part of several decades at this. And, you know, we we’ve collected collaborated on a lot of stuff over the years. But what do you see are some of the biggest mistakes, Joshua getting in the way of most people’s success in business or even personal development right now?

Joshua Shafran

Well, it depends on where they’re at in the journey, I think probably, like, if they’re looking specifically for building success online, I think it’s probably being overwhelmed listening to too much noise, having all the voices in your head and not having a clear, cohesive working plan for how does this work for me, you know, like, if you can get past all the illegitimate stuff out there, I’m not talking about that I’m talking about like, there’s millions of amazing, great things that are innovations that are that are truly legitimate, awesome things, applications, software, you know, Saas products, the technology, all and then different methods of marketing, and so on and so forth. What I’m talking about, like is having a cohesive game plan that’s personalized to the individual, the entrepreneurs vision for what they’re looking to create, and then blacking out anything that doesn’t support that vision. And I think that’s probably the biggest issue that I see. And, and frankly, it’s something that I still have to struggle with, personally, myself. I mean, it is I get all right. I mean,

Dan Kuschell

at the end of the day, there’s so many mixed messages, right? You got one expert saying this, go left yet another expert say no, don’t go left, go. Right. And so you know, you the voices like are from a lot of these experts, who, again, as you said, are legitimate, but they they differ in methodology. And this is really important if you’re struggling with, you know, overwhelm, burnout, you know, like dealing with these mixed messages, pay close attention to what Joshua has shared with you here about tuning into the key question, which is how does this work for me, meaning you as you’re watching or listening, you know, right now, Joshua, again, I’m gonna jump around just a little bit here, you know, partially because, yeah, do it factor. But again, you’ve been doing this for several decades. You give me some people, a lot of context, you’ve had ups, you’ve had downs, you’ve had a lot more ups than downs. But why are you

Joshua Shafran

I wouldn’t say a lot more ups and downs. I mean, in the grand scheme of things like the results, the overall results outweigh Yeah, the failures but the failures outnumber the successes by far.

Dan Kuschell

Yeah, and you know, it’s Some of the you know, we’ve talked about this over and over, right? For every one winner, there’ll be like six, seven losers, right? And a lot of people don’t have the stamina, mentally, emotionally to deal with that. And like, that’s part of your journey of, you know, decades of experience and work and still being able to play the game and enjoy it and love it and still be able to help people. So So why are you doing what you’re doing today? Well,

Joshua Shafran

it comes back to what we were talking about earlier, is getting real clear on my stupid human trick, and what it is that I want to contribute and make an impact on the world with. And when I stay centered there, my decision making process is real simple. When I get distracted, and think about all the different things that I could be doing, and I start, you know, Doom, Doom, Doom, Doom, Doom, and, like, Good news, bad news with me is that I believe that I can learn anything, do anything, and I can create the you know, figure it out. But that doesn’t mean that it’s to be done, you know, by me. And so when I’ve gotten real clear, and stay in touch with what my stupid human trick is, and what and in what I want to do in the world, which for me, is empowering others and empowering myself to boldly mold an unprecedented bigger future on their terms, you know, according to what they determine that to look like for them. And unprecedented is a key word there because it’s never before been reached, at least by them. And we’re in the way that they want to do it. And I I’m not interested in regurgitating the same old shit that everybody else has done. I want to empower people to you know, live boldly so that they can leave a trail behind them of the different. You know, that other people will put point two as proof and evidence that it will work, but they, you know, forge their own path, so to speak. And when I say centered their life, life’s good.

Dan Kuschell

Yeah. And speaking of being centered there, right, and and really focusing on that stupid human trick, right? What do you see right now? I mean, you’re very prolific at what you do. Right? And you help people get a lot of momentum with what they do. Like, what are 1 to 3 strategies that you see working right now that people would be well served to be focusing on those one, two or three strategy? What are they and, and how it

Joshua Shafran

starts with process goals first, hmm, not outcome oriented goals. And what I mean by that is, get a little bit of momentum under your belt first, and I’m working my working title for this concept is the law of momentum. And, you know, by focusing in, I think that we get bogged down in the details, when we when we think it has to look a certain way, we want a certain outcome. And so then we start second guessing ourselves, then we get zero momentum as a result of that. And so what a process goal means to me is to number one, focus in on the activities that you want to do and celebrate the fact that you honored Your Word, and that you’ve got some forward motion and that you don’t give a crap about what it looks like and what the, the outcomes are superfluous. I used to call this give yourself permission to fail. Now, it’s the you know, the process oriented goals, because as soon as you can get over that outcome, being having to look a certain way, then you’re freed up to start to create momentum, and you’ll find that it actually can build on itself rather rapidly. So that’s one particular method that I highly recommend everybody, you know, if you’re not in momentum, if you’re in inertia right now, and you’re looking to overcome that, that that is the at least for me, and the people that I’ve shared this with the easiest way to you know, create momentum for yourself and get that breathing room in it. And remember, it’s just like the law of compounding right? Your penny a day doubled it every day 100% compounding for 30 days, it turns into five point something million dollars in that doubling cube right? But the The secret is that if you stop doubling it, when the when it feels like it’s not doing anything like on days one through 14 when by day 14 you’re only making like I think $1 68 in that process and you’re saying well this isn’t working, you never get to day 30 If you don’t, you know allow the process the compounding to continue it’s the same thing with gaining momentum towards anything that you’re looking to accomplish.

Dan Kuschell

Yeah, and that works and you know, works in business that works in health it works in you know, with kids, it works with adults and everywhere in between, you know, I’m experiencing that, you know, law of momentum concept with my son Kyler you know that he plays football and you know, and we’re in our third year, you know, in during the week, you know, there’s a lot of the practice time and a lot of grinding it so to speak in the process work right working on the repetitions, working on details, working footwork, working on ARM angles, working on escape ability, etc, etc. Right? The process. And then once a week you have the game, and you know, you get some outcomes from the game, right? And it just so happens that his outcomes are also matching up. But when you put the work into the process the outcomes at any time the byproduct of it is you get results, right.

Joshua Shafran

Yes, sum total of your, your process going in for sure. Absolutely.

Dan Kuschell

What What else? What’s another strategy? Yeah, not to undermine that one, of course, what would be Well,

Joshua Shafran

I mean, what I recommend is a process of legitimize, personalize and capitalize. And so when you’re evaluating anything that you’re looking to build, either, you know, I mean, this could apply to any subject in life, that you’re looking to create a successful outcome that you’re not living right now. First of all, legitimize all the the illegitimate or all the options out there. In other words, get rid of 95% of the options that are clearly bs that just have no business even being considered. Period, not for you. And then the second step is personalize it. So you sift out the the illegitimate stuff, and especially in the online world, that’s gonna you know, eliminate probably 95% plus of the of the noise that is distracting you that you’re wondering, you know, what your, your, you know, spending time on, then if you personalize it according to what you’re looking to accomplish according to your strengths, your weaknesses, your current situation, because it changes you know, like, what you’re looking to accomplish right now might be different than what you’re looking to accomplish and three or four years from now, or, or whatever, and then start to leverage it. And there’s always the the core concepts like in an online business, there’s only three things in leveraging it that you have to know about, which is, you know, traffic, your your marketing system, and which includes your website and the technical stuff and involved there. And the optimization sides of it, you know, like making that better. So the communicate, I mean, it comes down to some very core systematic, fundamental benefits in and, you know, systems and if you can isolate what those are, and stay focus there, and then everything that you’re filtering through that, if it doesn’t support, your personalized, legitimize and capitalize, you know, plan, then you can say, Thanks, but no, thanks. I’m gonna, you know, maybe maybe later list like, that’s not not, that’s not awesome, but I’m gonna put that on the maybe later pile that I can get back to, so that I don’t feel like I’m missing out and I don’t have fear of FOMO You know,

Dan Kuschell

that’s so good as you’re listening or watching right now, again, if you hit a wall, are you struggling with burnout or you feel feeling a sense of, you know, like, Oh, my gosh, like, I’m missing out, or I’m overwhelmed or I just, you know, I don’t know which way to turn. What would happen for you. If number one you focus on your stupid human trick number two, what if you focused on the process goal versus the outcome goal, and realize they come together? Number three, what would happen if you follow Joshua’s advice about legitimize, personalize, capitalize, get rid of the stuff that doesn’t fit sifted out sift and sorted quickly then then focus on your system to be able to leverage the traffic the marketing system and the optimization now there’s a lot there to unpack now. I mean, we’re just scratching the surface Joshua. And for the sake of this time together, and by the way, if you’re listening or watching right now you can come back to the full segment of this episode of growthtofreedom.com/300 you never want to miss an episode you can go to growthtofreedom.com/subscribe that’s growthtofreedom.com/subscribe, but if you have someone is interest is peak to go and man I like the way this guy thinks about things and simplifies things and helped me get get out of burnout and overwhelm. How can they reach you? Where can they go to learn more about what you’re up to brother?

Joshua Shafran

Well, thanks for that, that teeing that up for me, I appreciate the opportunity. They can go visit me at prosperityondemand.com. And there’s some really cool stuff that I’m working on there. And it’s just one of the the other you know, about a bazillion business models that I’ve been building, but that one is very, very, very near and dear to my heart and it combines prosperity consciousness with you know, in the trenches real world, like how do you make some some business building stuff happen in the online world.

Dan Kuschell

So I would encourage you to go to Prosperity On Demand, to be able to learn how to build a business through prosperity, right to be able to find out how to tap into, you know, working on process goals to be able to use the law of momentum in your favor to be able to legitimize, personalizing, capitalize and as importantly, simplify the process of traffic your market Getting system. I learned that from you, by the way, optimization?

Joshua Shafran

Yes. Well, thank

Dan Kuschell

you. I know, I’m curious, like, you know, you’ll a theme of this episode or the series of these episodes with, you know, 13, 14, different experts, Joshua, that are sharing their wisdom. In this format. It’s about one breakthrough away. Right. And I know both of us subscribed to mentors and having coaches regularly and you know, being part of these different things, who’s a mentor or advisor that has inspired you, or maybe a favorite mentor or coach that you’ve had that you’d like to shout out?

Joshua Shafran

Well, other than the obvious, which is my brother from another mother sitting right above me, at least in my view, you I’ve treasured the time that we’ve been friends, and more importantly, that we’ve had the opportunity to collaborate together, and learn together and grow together. So for me, it’s as much as part of you know, like, I’m, as you can tell from the books behind me and the programs. And you know, I’ve invested well over, you know, seven figures in my education and mentoring and, and learning. But for me, some of the most meaningful, impactful things are the people that I get to work with in depth, and by far, and this isn’t me blowing smoke, by far the most memorable collaboration that I’ve ever had with anybody has been with you. And that’s been awesome. So I missed that. By the way, brother.

Dan Kuschell

I feel the same way. Brother and I have been sharing their story a lot lately. You remember, you remember our visit together when you flew into the Hilton? I do. And you’ve had that. Yeah, I think I can talk about this publicly. Yeah. Good. You know, the Two Comma Club. So Joshua is actually the founder and creator of the Two Comma Club. And I can get into more of it later, at another time, or if you want to email us, and we can give you more of the backstory behind it. But he was the founder and creator of the two commas, they had this amazing newsletter of insights and wisdom. And I wanted a recurring passive revenue model. Only I really didn’t want to do the work to write it. And he had like, 20, 25, auditions, pre written and pre done. And when I read these things, I was like, Well, if I were going to write something, I’d want it to be that damn good. So he ended up flying in and we had distribution, we had a client base. And we came together, we sat in the hilt, and you know, you know, you get into in relationship with people and you have ideas. And then you have to go through all the legal bullshit that ends up taking months and months. And then you finally implement like nine years later, you know, if you’ve ever been through that, you know what I’m talking about? Well, we came together into the Hilton in the morning, we talked about the idea, we love the idea. And then we started building the idea. And we built the idea. And we launched the idea in the Hilton. And we had a few customers buy the idea, like that afternoon. And that chemistry carried forward to some amazing, amazing,

Joshua Shafran

it’s kind of funny, I went in with one mission not to get off track, but I went in with one mission, which was to to look for how you could support me in my vision, which you did, but I left and shifted everything to support you and to build something even bigger together with you. And I’m so glad I did. is amazing for both of us.

Dan Kuschell

And you know, we ended up having over what you probably know the more exact numbers, but I think it was somewhere over 5000 paid subscribers on the Two Comma Club monthly newsletter. Yeah, which was an amazing business all by itself. And then we built some other businesses that grew you know, phenomenally, so I’m incredibly grateful brother for the time.

Joshua Shafran

Likewise, thank you for including me in your favorite people. episodes, man.

Dan Kuschell

Absolutely, absolutely. What what’s the one or two action steps you hope someone would take from this quick conversation we had today.

Joshua Shafran

sort your email, get rid of the other stuff that you know unsubscribe to anything, even if it’s in the maybe later pile, put it in the maybe later pile, and then do yourself give yourself permission to unsubscribe so that you can clear out your headspace and give yourself permission to personalize it so that you can like just because something’s awesome doesn’t mean it’s awesome for you. And you know, like you got to decide and only you can decide that and so be okay with it here. Poof, I grant you permission to make those decisions.

Dan Kuschell

There you go. You’ve got it right from like right from the end pod creator, the jackal and also the founder of the Two Comma Club greater of the Two Comma Club that later was sold to someone you might know but but nonetheless, take action with what Joshua shared with you apply it and if you want to learn more, I encourage you go check out what Josh I mean you can go on Amazon you can see the Joshua’s got all kinds of books available. But if you want to get like direct, direct link almost feel like you’ve got him as a guide to your site then go to prosperityondemand.com, prosperityondemand.com he built it kind of like being a guide done directly on your site as well. It’s almost like having him in your your your pocket so to speak. So go to Prosperity.

Joshua Shafran

I mean, this is a really cool on demand video training series that you’ll see if you so if you sync up with what I’m doing there.

Dan Kuschell

Absolutely. So take action and Joshua. Man, I appreciate you, brother.

Joshua Shafran

Right back at you, man. Enjoy the rest of your interviews. Man, this

Dan Kuschell

is awesome. Absolutely seize the day. Take action. We’ll see you on the next segment with one of our next guests expert, you want to come back Go to growthtofreedom.com/300, growthtofreedom.com/300 for the full series, full segments, you never want to miss an episode of course go to growthtofreedom.com/subscribe And oh, by the way, do you know a founder, a CEO, and entrepreneur or business owner that would love to get the value from these insights, this type of wisdom that Joshua has just made available? Make sure to tap him on the shoulder, share the link, share the resources, it’s here for you right now. Take action. There you have it, you’re just one breakthrough away, one breakthrough away from your next big breakthrough. And Joshua is just giving you at least five or six strategies you can put in place right now. Seize the day. We’ll see you on the next segment. Thanks for watching and listening. Welcome to this segment of growthtofreedom.com, I have a question for you. How big of an impact would be creating value, connecting with others and building what’s called a Genius Network be to you in your business? Now you might ask, Well, what is a Genius Network? Well, today’s guest expert is definitively qualified to talk about Genius Network, he went from a dead broke carpet cleaner to being one of the most connected people in the world. He’s one of the most sought after marketers and business people known for his ability to connect with almost anybody people like Tony Robbins, Sir Richard Branson, Steve Forbes, John McCain, to name a few. And he leverages this concept called genius networking with being able to build what’s called a Genius Network, a community of people who shoot for moonshots and multipliers that’s me, like right there in that little speck back there, right there, one of thousands of people that he’s impacted hundreds of thousands that he’s impacted over the years and with his events, as well as consulting Joe, Joe has built thousands of businesses, he’s generated hundreds of millions of dollars for his clients, and he’s changed the lives of others. And more importantly, he has a big impact, and has a big heart to have a big impact with things like Joe volunteer artists, for addicts, genius, recovery, and helping reduce suffering not just for entrepreneurs, which he does and has done for, you know, decades and decades and decades. But also, for the human spirit, the human condition and transforming lives. He’s a good friend. He’s someone I’ve known for how long have we known each other 17, 18 years now? Oh, yeah. A long time.

Joe Polish

Yeah, it’s

Dan Kuschell

been a long time. So it’s amazing to have you here with us, Joe, thank you.

Joe Polish

Thank you, for your show. I

Dan Kuschell

want to dive right into it. Because I mean, there’s so much wisdom. And we promised that this would be a short segment, we’re celebrating 300 Episode 30 years of business, the people have been important in my life on this journey, and identifying that we’re just all one real breakthrough away. So why are you doing what you’re doing, Joe? with, with the work that you do?

Joe Polish

Well, you know, I mean, because it’s exciting because it makes money because it’s, you know, it’s it’s hanging around really smart, intelligent people bringing them together connecting them, I you know, I do that, for Jeff figured out a way to charge more, I would still do it for free, if even if I didn’t get paid for it. But I work intensely, I mean, my big goal is to is to fund changing the global conversation about how people view and treat addicts with compassion instead of judgment and find the best ones and treatment efficacy. And so that’s one of my big projects. And any problem in the world can be solved with the right Genius Network, which simply means, you know, people that have capabilities and skills, bringing them together collaborating with them, then you can figure out how to grow a business, how to solve a problem, how to deal with a challenge, how to get in better physical shape. I mean, the focus for me is health, mental and physical health, because all the money in the world is useless if you’re laid up in a hospital bed, and you can’t function mentally or physically. So health, and then wealth, not just making money, but not losing it. And then elf you know, doing things that are easy, lucrative and fun versus, you know, what we call half hard, annoying, lame and frustrating. And that requires smart people, smart decisions, you know, designing a game that works, you know, for you, not not against you. I think the way a lot of people work doesn’t work. I mean, I’m even taking next year as a sabbatical. So I’m not working at all, which, you know, a lot of people think that I’m the last person they would expect to do that. But I’m going to immerse myself in music, and art and recovery work and health related stuff, and get myself so perspective. And so while I’m doing that, you know, Genius Network is going to be run by its members. So we have a whole faculty that’s going to run it people that pay me to be members will actually run it. Because I don’t want to build around me I want to build around the people in the groups and so to have a genius network if you’re the smartest person, you don’t learn anything, you’re not very coachable. So my whole thing is curate people that are more capable and more intelligent and more, you know, skilled in areas that I am not, but by bringing them together, it makes everyone better. And so everyone can tap into that Genius Network. So I think everyone in any area of their life, you know, parents in health business, whatever your goals or objectives are, who has the skills and capabilities, and that’s a Genius Network. And in order to have a Genius Network, you need to do genius networking, which is connecting with people in those at that level. And you need to be a genius networker, which basically means the way you get things done in your life, is you focus on what’s in it for them. And just be helpful and be useful and be generous with the right people in the right way. Because you can be very helpful and useful to people that don’t give a crap about you. So you got to be discerning, but it’s about being a giver. You know, I’ve a book called you know, life gives to the giver, and so and then it takes from the taker, so those are my thoughts. So just you know, but he put in a bunch of givers together and amazing stuff happens.

Dan Kuschell

That’s amazing stuff. Have you’re gonna want to come back to this segment, you get the full series of episodes and growthtofreedom.com/300, that’s growthtofreedom.com/300. So, you know, genius networking Genius Network, you can have a half business or you can have a elf business. Easy, lucrative and fun versus hard, annoying, lame and frustrating being a giver, not a taker. I mean, there’s so much wisdom that Joe just laid out for you in like, two minutes, that you’re gonna want to come back to this. And you know, Joe, what is you know, like, having worked together and us known each other for a long, long time. You know, you inevitably get asked by people, you know, almost like I say this sarcastically it’s the wrong way to go and approach someone like you where they go, Hey, can you show me how and tell me how I can get connected to Richard Branson? Or Forbes or whatever? It’s nonsense, all this bullshit that people do with you. And what do you see are some of the biggest mistakes right now in relationship? Or, you know, your version genius networking that people do that, like they could solve just really easily in your mind?

Joe Polish

Yeah, you know, I mean, really not doing homework on people. And what I mean by homework is, is genuinely like asking someone for something without creating value for them first, or just assuming because you’re a hustler. But because you’ve learned how to persuade or that you’re good at some certain things, and people somehow should give you time and attention and that they should care about what you want. When in reality, people care about what they want first, and you have to genuinely you know, it’s like people don’t buy from you because they understand what you do people buy from you because they feel understood. And the more that you are you go into something without a agenda where, oh, I’m going to be tricky. I’m going to be sneaky. You know, the world of marketing is filled with magicians. But a lot of these magicians are unethical. A lot of these people have these, you know, they’re they’re egotistical, they’re narcissists. So, you know, it’s not, it’s just not showing up with with, you know, true value creation, it’s showing up mistakes are showing up with an entitlement attitude, showing up as expecting a pro to give you the time of day when you’re not acting like a pro, you can, like go to a pro as an amateur, even if you are an amateur. I mean, look, I started out not knowing what the hell it is I was doing. But as I’ve built and grown my business, if I wanted something from somebody, I try to figure out what can I do to be helpful to them, and do it first not talking about what I’m going to do, but demonstrate, like demonstrate usefulness? You know, people want to get hired. So I can build websites for someone or I can do their marketing? What if you actually create a result in advance? What if you show up with a mocked up website? What if you show up having read their entire book before you’re asking them to do an interview with him? How long have you become a client of theirs before you ask them to do something for you give them money, buy some of the stuff, you know, and so the biggest mistakes are just people that are egotistical, that they watch some, you know, expert, and they try to act like they’re that before they are bad. And that’s different than you know, because you don’t have to work your ass off in order to be valuable, you know, part of it is just being a genuinely caring, you know, helpful person and figuring out what that person may mean. I mean, I know a lot of billionaires, I’m not a billionaire, you know, but I have a lot of friends that are billionaires because there’s ways that I’m useful to those people that isn’t about making more money, it’s helping them with their addictions, it’s helping them with their connections and you know, things things like that. So be it be a result leader, not a thought leader any idiot can come up with a thought, you know, in most people steal their thoughts from other people. They’re they’re not they’re not even their own thoughts. You know, they hear someone read a book say something and then they regurgitate it, and they somehow think that makes them an expert and it may make them sound like an expert. But after a while you get found out and you So the world of personal development is filled with pontificators. You know, the reporters and successful people that are really successful. So part of real successes, you know, it’s an internal thing, you know, as much as it is an external thing.

Be a Result Leader, not a Thought Leader. - Joe Polish Click To Tweet

Dan Kuschell

That I mean, there’s again, so many layer layers of wisdom, as you’re watching, as you’re listening, right now, just show up and create value in advance, like, you’ve got a story and you can go learn about it. Ilovemarketing.com, go to GeniusNetworkevents.com, geniusnetwork.com, TEDxtalk.com, you tell? I mean, you got so many different examples of people who showed up in your world like Jonathan Kronstadt, you shared a story about Jonathan, how he called up and he just, you know, was at a place in his life at that time. And now he’s a president of a big software company, SaaS company right now. And Jonathan, he just wanted to add value. And he said, I’ll pay you for like, three minutes, I’ll pay you X dollars for three minutes. Like just to see if I can get some insight like that’s showing up. Like, with not without the entitlement attitude, right?

Joe Polish

Oh, yeah. No, actually, like he should. So he didn’t have my consulting fee, which is $6,000 an hour, you know, in minimum chunks of two hours minimum, right. And so he called the office, he’s like, Can I pay Joe $500? For 10 minutes? I was like, like, the guys enough, you know, balls to, like, at least offer that which most people don’t? Then I’ll talk to him. And what did I do? I talked to him for an hour ended up. We know, when I went out. This is like a decade ago. Yeah, he ended up, you know, coming to work for me. But it’s like, you know, I went to dinner with him and stuff like that, because, and he admittedly will say it saved him, you know, probably $200,000 because he had this money saved up that he was going to invest. And, you know, he literally, I shouldn’t say 200,000? Because he No, actually, I think that’s what I said, I think he said it was $200,000 because he was going to go borrow money and do all this stuff to do it. And it’s funny, because I he ended up being a sponsor of my events many years later, and we’ve known each other over all the years. But yeah, that’s, you know, when I, if you don’t have any money, what you got is you got time and energy, because people like, I don’t have money to go, it’s like, well, you know, when I was broke, I had a lot of time and a lot of energy. And you have to tap into, you know, your resourcefulness. And so, yeah, in that it’s the same thing. Like all the stuff I do on addiction recovery, I don’t make any money off of it. But it definitely there’s was other ways to get paid in life other than money. You know, there’s, you get rewarded with money, but people appreciate you that utilize you. They refer you and it enhances you. And I learned that from my buddy, Dan Sullivan, who, you know, amazing founder of Strategic Coach. And so yeah, that’s, that’s, it’s an operating system, and everyone could operate that way. And I’ve all things I’ve done too. And by the way, congratulations on 300 episodes, which is Thank you, brother, it’s a lot of work, it’s a lot of effort, it’s a lot of time, and, you know, part of that the lesson there is to stick with something, right? If you want something to grow, you know, stay with it be consistent, you don’t just work out once and you’re healthy, eat a healthy meal once in your health. I mean, it’s it’s a consistency. So part of this is just don’t be useful one time and think you’re gonna you know, it’s consistency. And believe me, if I went through all the horror stories and all that crap of trying to build and grow a business, you know, it’s, there’s a lot, but there’s a lot of, there’s a lot of lessons with it, too. And so yeah, my whole thing is, is keep giving, I even wrote a book called Life Gives to the Giver. And you know, it’s Joesfreebook.com You know, it doesn’t put people into an upsell funnel that requires them to buy other stuff in order to get the good stuff. It’s a good book, right? And if people you know, come into my world, it’s a way to do it. So anything that you’re selling, put information in front of it. That’s what my my friend and client, Jason flowerland says, so we’ve been doing that when I was a dead broke carpet cleaner. You know, we did consumer guides, we put information in front of people a podcast, like you’re doing here, you know, you’re putting information in front of people that’s hopefully helpful to them, build rapport, and then by doing that, you know, they will hopefully become a client and things like that. The key though is you put useful information in front of somebody first, and don’t do it in such a salesy pitchy way. Because then you, you know, you scare people off, and frankly, I mean, I undersell most of the things I do I give away so much stuff for free that people like well Damn, if he gives us away for free, how good will his stuff be if I pay for it because most people can’t afford $25,000 a year program, they’re not making a million dollars plus a year, which is the stuff I actually sell. So, you know, there’s there’s lots of ways to be helpful in the world. And, you know, I just, I just love them. I do my best to encourage more people to just be a giver. And do your best to avoid takers because there’s a lot of takers in the world.

Dan Kuschell

Absolutely. And you know, another good example, you’ve often described how someone treats somebody at a restaurant really shows their character in the rest of their life and be careful of how you treat people on the way up because there’s same people on the way down and like, you know, Jonathan is a good example of your character. Like Jonathan was a kind of a newbie At the time, yet you treated him with utmost respect. And then it expanded and then you know, now they’re still amazing strategic byproducts out of that relationship for both of you.

Joe Polish

Yeah, that’s another thing to remember at the time. He’s like he was he wanted to first borrow money to hire me for a full consultant. And I’m like, No, you don’t need you don’t need to do that right now. I’m not going to take your money. That’s silly. And anyone that would know in your situation is stupid, because, you know, build it up and do that, you know, so yeah, even even if you can get money from somebody doesn’t mean you should, you know, it’s only in the value creation process that that is the best thing. And when people know that you’re looking out for their best interest and not taking advantage, they never forget that. And to this day, you know, Jonathan, anything I need column you’ll refer you know, things like that. And, and I’ve got hundreds of people like that. As a matter of fact, I was funny, I had a guy named Ken radowsky. over my house last night where we had my buddy Mark Tarbell, who was an Iron Chef was cooking us dinner. And then we had Chris Voss, who wrote the book never split the difference. He’s now on the Genius Network faculty. He’s one of our trainers. And, you know, camera. toski has his group called metal International. We’re all over here. You know, I’m at my house last night having a whole conversation he had just gotten done with this, you know, this, I think it’s four or five day men’s Ranch, where he took a group of people and just how impactful it is bringing people together and helping them and changing their lives, and doing that sort of stuff. And so yeah, I mean, like, just do gatherings put people together, create value for people, you know, that sort of stuff. And it just, it just pans out. We’re just telling the stories of all the people that have helped us in the beginning and growing and building and everyone that has really achieved success, they didn’t do it alone, they have some of that help them. But it’s really about relationships. It’s not about just business strategy, you know, money is not in anything other than in relationships,

Dan Kuschell

relationship capital, relationship capital, you’re the best in the world I know about it. And, you know, I’m proud to you know, you call you a friend, and, you know, also someone who would challenge our thinking, challenge us to be better. That’s what you do. You you challenge people to be better versions of themselves. And you’ve talked about that for decades. And, you know, it’s amazing. So if you’re, if someone’s inspired if they’re ideally going wow, this guy packs a punch in 10, 15 minutes, where can they reach you we’re gonna connect with you where would you want them to get connected with you?

Joe Polish

Yeah, just go to Joesfreebook.com, download the book for free. You can you have to pay for anything if you want a physical copy, you can pay for shipping and handling it will send you a physical copy, but you don’t even buy it and just Joe’s free book.com and life gives the giver and then beyond that, you know, Google search in my name will find everything my podcast Genius Network, you know, my rebel, if anyone is struggling with recovery, that needs help with addiction go to geniusrecovery.org. That’s our foundation. And it’s all links to to meetings, real and virtual meetings that people can find all over the world and every type of addiction drugs, alcohol, sex, gambling, gaming, workaholism, codependency, eating, I mean, you name it. And there’s an open letter of my views on addiction, there’s videos with, you know, all kinds of amazing people like, you know, Gabor Mate, one of my dear friends in one, you know, stuff like that. So anyone that has a family member or yourself that is struggling with a behavior that you cannot stop, that is creating, you know, just real pain and anxiety in your life. Because, you know, addiction is a solution, it’s a solution to pain. It’s not a great solution, because it can kill you. But it’s an attempt to soothe pain. And so you can’t punish pain out of people, you can’t punish pain out of yourself. And so my whole thing is reduce suffering. And so that’s the, that’s the addiction side. And a lot of entrepreneurs are addicts, you know, because workaholism is the respectable addiction. And so yeah, yet Take care of yourself, take care others than, you know, really just look at the production that you’re doing. And drive is great, as long as the drive is not driving you off a cliff. So it’s, you know, be careful who you take advice from, because a lot of people that are, you know, talking about how to be successful, and if you saw the backstage, their lives, you’d see a lot of a lot of pain. And I’m in a bizarre sort of situation, because I get to see, I know a lot of people and I get to see that part of the world too. So it’s given me a great perspective. I’ve done more to building real myself as a human with addiction recovery work than I have from you know, reading business books and stuff. So but but I like both, you know, I like both because business is amazing. If you design an elf business, and if you do something that you’re really proud of. So yeah, and it’s hard work. It’s always going to be hard work. But the hardest work in the world is designing a game that doesn’t allow you to to enjoy it when and create value. So however, whatever you learn how you do it, apply it in a way to where you know, you’re really you can wake up and say man You know, I’m doing my best I’m doing some good in the world. And that’s, that’s what you know, I think creates the continual enthusiasm and forward progress of entrepreneurship.

Dan Kuschell

So if you want to create a business that creates value that helps others that has a bigger impact that shows people how to be able to go out and make a bigger contribution. Using some of the concepts Joe is shared with genius networking, and a whole lot more than go check out his book. Joesfreebook.com, Joesfreebook.com. If you know someone who’s struggling with addiction, go to geniusrecovery.org, geniusrecovery.org. You just never know who it might be like it suspected that one out of three people suffer from some form of addiction. It’s a hidden, you know, you’ve talked regularly about we’re sick as our secrets. Don’t let that secret. impact your family the wrong way. Joe’s got amazing resources, amazing people connected to this, they can help resolve and help you reduce suffering. Joe, I want to ask you one of your favorite question. I think it’s one of your favorite questions. What’s a question? I should have asked you that I did it. Oh, God.

Joe Polish

You know, uh, I mean, there’s so many I mean, the big thing is when when people are trying to ask how do you do this? How do you do that? The way I think of? There’s a great question, what needs salt? So what books should you read? What should you listen to? You know, one of my members, I was interviewing him and he asked him, you know, what are you doing? You buy more books at 10 times the speed than your ability to read them? I was like, well, I just, you know, asked myself what needs salt. And I read what, based on what needs salt in my life at that time, that’s what gets my time and attention. So the number one thing to protect is your, you know, your attention, your gratitude, your confidence, you know, as an entrepreneur. And so when it comes to time, you know, really focus in on what needs solved and how do you solve one problem that solves you know, 50 problems, it solves 10 problems. And sometimes that’s sleep. I cannot tell you how many people are like, yeah, I need to build and grow my business. How’s your sleep? It’s terrible. Well, if you want to build and grow your business, fix your sleep, you know, don’t eat crap food, learn how you know, learn how to eat and drink water, learn how to breathe, you know, the Breathe by my buddy James Nestor, an amazing book. And they’re one of the best health books I’ve read in years, you know, I learned, you know that I wasn’t breathing, right? Because I was breathing through my mouth because I have a deviated septum in my nose. And I just never learned how to, you know, stuff that I never even realized that no doctor that no health person, you know, I’ve been through numerous breathing sort of classes, I meditate. I’ve done I’ve done so much crazy stuff. And I realized the reading this book that, you know, I wasn’t even breathing accurately, most people aren’t. And so things like that what needs solved. And so how do you solve one problem that solves? You know, many more, and sometimes that’s getting out of a relationship? Sometimes that’s deleting your social media apps from your phone. If you’re overwhelmed, you now have enough time. How much time are you wasting on shift? It’s really not moving the dial for you. And so yeah, this isn’t it didn’t ask me it’s like, that’s the stuff that comes to my mind right now. You know,

Dan Kuschell

I mean, Joe Polish, I encourage you to go check out Joe’s book, Joesfreebook.com Checkout, Ilovemarketing.com, check out geniusnetwork.com, check out GeniusNetworkevents.com. You heard this before it’s on over 150 episodes. Talking about these things, I encourage you to go now you’ve got a chance to meet him directly. hear from him directly go to Joesfreebook.com. If you know someone who’s struggling or needs some solutions around recovery go to geniusrecovery.org. That’s geniusrecovery.org. Joe, thank you. I appreciate Oh, this is not normal for you. So I’m just incredibly grateful for you take the time.

Joe Polish

Thank you. Absolutely. And I wish all of your listeners and watchers and however they digest this the very best and so have an awesome day,

Dan Kuschell

dad. You bet. Seize the day. Make it a great week. We’ll see you on the next segment with one of our experts coming up right after this. Welcome to this edition of growthtofreedom.com celebrating our 300th Episode 30 years and our theme that you are just one breakthrough away. Now I have a question for you. Would you like to get your message in front of an audience? as a speaker? Yeah, that’d be something that might be of value to you, you know, because here’s a key question to ask, you know, what did Tony Robbins, T Harv Eker, Les Brown, Barbara de Angeles and hundreds and hundreds of other experts have in common. My guest expert today Her name is Gail Kingsbury. She’s the founder of Speak and Grow Rich and the Speak and Grow Rich method. She’s created New York Times best selling strategies for Harv Eker going from you know, a handful of people With date with destiny to thousands and thousands of attendees, her bureau provided 60% of the speakers for the Inc 500 conferences, and was written up in the New York Times as one of the best conference planning sites on the internet. When everything moved online. She’s been at the forefront for years. And certainly someone I’m lucky enough to call a friend, celebrating this journey together a 300 episodes in 30 years in business. Gail, welcome. How are you?

Gail Kingsbury

I’m great. Thanks for having me. This is so exciting.

Dan Kuschell

Yes, I know, it’s amazing. And I want to dive right into it. I mean, you have worked with some of the biggest experts in the world. And, you know, in many cases, taking them from little known or unknown even to, you know, super prolific, well known celebrities and a whole lot more. So what do you see Gail are some of the biggest mistakes that most people make when they’re trying to, you’ll get to an audience, especially using speaking as a vehicle to be able to do that?

Gail Kingsbury

Well, I think the biggest, the biggest mistake that I see them making is believing that they can speak about anything, no honing in on their topic, and knowing their audience and finding out where that audience actually gathers.

Dan Kuschell

What do you you know, as you observe that, like, what do you coach someone to do? Who’s kind of stuck in that, you know, they’re trying to be all things to everybody, or they’re trying to go, Oh, I’m the next Tony Robbins, or I’m the next.

Gail Kingsbury

The coaching that I give him, Dan really is, is okay, who is it that you want to be in front of not I want to be on this stage, and that stage and that stage, because there’s 10s of thousands of people, but you know, who really is your audience? And that’s something like I even you know, have had you come in and talk to everybody about, like, how do you focus and then go after that, like, just be deliberate one thing at a time? You know, it’s like, okay, I speak to chiropractors, well, they’re not all going to be at a Click Funnels, you know, or, or the realtors event. They’re going to be where the chiropractors are. And, and so you really need to like, look at that and then make your message and what it makes it about the benefits, not about yourself. I think that’s the other thing is it. No matter who you are, like, even Tony Robbins, it’s not about Tony. You know, he’s not a big deal. I’m Tony Robbins, a numbness, numbness, numbness, he’s telling you, how do you find your passion? What are you going to do? What’s your next step? Here’s some strategies. So make it about the benefit.

Dan Kuschell

As you’re watching or listening right now, like what would happen for you, if you started to get in front of the right audience, most importantly, the who, and you’re really focused on the who with your message, versus trying to be all things to all people. Now, Gail, is you’ve worked with people in the speaking industry. Yeah, let’s give a little context. Why are you doing what you’re doing today?

Gail Kingsbury

You know, it’s really, for me, it’s really simple, because I get to play my little part in making a difference in other people’s lives. And, you know, taking people and putting them on the right stage in front of the right audience, so that they can share a message is going to help those people. That’s what gives me my juice. It’s like, okay, we’re helping people. That is super cool. And that’s why that’s why,

Dan Kuschell

you know, in the last nine months, the world has changed, right, you know, with your live events have kind of dwindled, you know, almost to, you know, I mean, very small and or non existent a lot of cases, it’s up uprooted a lot of business models, you know, as far as the stage physical stage has now gone to a virtual stage. Right. So, you know, as the shift has happened, again, you currently actively work with hundreds of speakers, you know, all over the world if and 10s of thousands over the years. What are like 1 to 3 strategies, or, you know, consider them breakthroughs that you would recommend somebody taking if they really wanted to get their message in front of the right audience. And if they wanted to use either a physical stage, or now this virtual stage to get to more of their perfect clients.

Gail Kingsbury

So there’s a couple things one is learn how to talk to the camera. Mm hmm. Because virtual is our life right now. And, and so, doing a pitch to a meeting planner, using your cell phone like this while you’re taking a walk. Not going to work. You know, you need to like learn how like I’m, this is not me, right? Because I’m not the speaker, but you need to look like look at that. Look at your audience. Pretend that everybody is there. You need to know how to how to love that camera and be able to impart your message in a different way. Now. You know, when you’re on a stage, whether there’s five people in the audience or 5000, you get some juice, you get some back and forth. And it, it changes the dynamic. Well, the people who are making it right now and the people who are getting paid to be on these virtual stages, because corporations are still having their events, even though they’re virtual, and they’re still paying keynote fees, and, and there is a plethora of every online event that you couldn’t even imagine happening right now. But the people who are really nailing it are the ones who know how to reach through through their computer.

Dan Kuschell

And what would happen for you, if you got good at being able to be connected to the camera, be connected to your audience, right, realize that whether it’s five or 5000, or more, that you’re really talking to one person at a time and give people that deep, deep feeling of connection? You know, I’m curious, yeah, I mean, you, you know, have speaking, grow rich, which you’ve built. And you’ve got hundreds of people that are part of this community where you work with them how if people want to go deeper with you to learn how to use speaking as a tool to connect with their audience to get on stages, virtual or otherwise, through what you do, how can they connect with you? How can they reach you?

Gail Kingsbury

Well, they can go directly to speakandgrowrich.com. Or they can email and just put Dan Kuschell, or “Gail said to call” in the subject line and email [email protected], and I’ll get that email and respond to them if if there’s a way that I can help anybody out there. That’s kind of what I’m about. I’d love to help.

Dan Kuschell

And Gail is all about that. And I’d encourage you to go get involved in our community. First, you’ve heard some of the previous segments create value first before ever asking for something in return. But if you want to get connected to Gail, go to SpeakandGrowRich.com, all the resources all the tools will be in our show notes. SpeakandGrowRich.com, or go to [email protected]. Let Gail know that you’ve heard this episode. If you’re looking for a way to use speaking as a tool if you’re looking to get on more stages, virtual or physical stages or understand the speaking business, like there are a lot of misunderstandings in the speaking industry. Yes, there are you different types of ways that you can use speaking one is to speak to sell one is to speak as a keynote speaker and then there’s some hybrids, as well. If you really want to get under the hood of the industry, you know, the good, the bad, the ugly to understand, like how can you show up in excellence and work with someone who can help navigate and help you save time help you save money Gail is certainly someone who’s done that for me. She’s done it with some of the biggest names in the experts that are far well, far more well known than someone like me. And she can help you go to SpeakandGrowRich.com, at SpeakandGrowRich.com, check out what she’s got available. Now Gail, what is something I could have? Or should ask you that we haven’t covered yet? See, I

Gail Kingsbury

love that question because I asked him all the time. I think just in our, in our time right now, is you know, what our fees is kind of a big thing. Because, you know, people that were getting hundreds of thousands of dollars to speak for an hour are now getting 25 or 50. And, and understanding how to negotiate that, I think is a really big piece to how do you still keep the value of your information and what you’re giving to that audience and negotiating a lower fee, you know, because you’re not traveling because they don’t have all these other expenses because you can, you know, do it in your pajamas in your living room. That you know, you’re willing to do this, but with an understanding that when you do travel, it goes back to normal.

Dan Kuschell

And as you’re, you know, watching or listening, right if you’re looking for someone to help you understand how to set up your fee structure, right, how to negotiate right again, Gail may be someone who can help you with some of that as well like now if you’re brand spanking new now she’s got resources if you’re brand spanking new, but this also means if you’re a little bit further ahead of the game, and you’re already doing speaking at some level and you’re looking Okay, how do I navigate this new world we’re in you know, that is a is a whole different thing. And Gail certainly can help you there. So again, take the first step get involved in her community. As a first step, SpeakandGrowRich.com, that’s SpeakandGrowRich.com. I’m curious Gail, because you’ve met so many hundreds of thousands of experts and they know the friends data. You also know the backstage and you know where people are congruent. You know I’m curious for you, who are a few, you know, call them mentors, advisors, coaches that you follow that have had an impact on you?

Gail Kingsbury

Gosh, well, yeah, there’s always Joe Polish, right? I mean, I’m always telling everybody all roads lead to Joe Polish, why I’m here and how I know you. And, and I think, you know, he’s, he’s one of those people at the top of my list of people with integrity, and he’s always about helping, you know, he’s he’s done some some crazy things as a friend as a mentor. My computer was stolen at a conference. And I was on the phone, like, what am I going to do in the next day, I had a new computer arrived, he just FedEx me a computer. He’s like, here, just take this one, you know, and he just always stays congruent with who he is. Les Brown. Um, you know, we’ve been friends for such a long time, and I can listen to him tell the same story. 50 times I’m still crying. I have to sit in the back of the room, because I’m gonna start bawling. You know?

Dan Kuschell

That’s amazing. That’s amazing. What? What is one last thing that what action steps would you hope our viewers our listeners take from our conversation?

Gail Kingsbury

Well, I think for your audience, if you’re already an expert, or if you think you are, take the next step, you know, you have this information inside and in your brain. And there’s somebody out there who needs it. And so I feel like understanding that it’s, it’s your purpose and your responsibility to take it from here and share it so that someone else can can move forward in their life or their business or with their children, whatever that might be. You never know the ripple effect that you’re going to have. So don’t hold it in.

Dan Kuschell

Don’t hold it in. And that’s what this whole celebration is about. And if you want to come back and see not only Gail segment again, and or any of the other segments with some of the top experts like Brian Tracy, Mark, Victor and friends of hers, and Joel Weldon. Joshua Shafran. Dr. Jeremy Weisz, Kevin Thompson, I don’t want to leave it Randy Gage, I told Brandon, you said Hi, by the way, he was touched by that, and so many others come back to growthtofreedom.com/300, that’s growthtofreedom.com/300. If you never want to miss an episode, go to growthtofreedom.co/subscribe, seize the day, take action with what Gail shared with you. And we’ll see you next time. In another segment of growthtofreedom.com. Thanks for watching. Welcome to this segment of growthtofreedom.com where we’re celebrating 300 episodes, 30 years of business and frankly, people have been an inspiration on my journey these last 30 years, friends, mentors, clients, and a whole lot more. I have a question for you. Do you believe that business is meant to be a force for good? Right? Do you believe that you can actually build a business that’s meaningful, gives you fulfillment and also has the ability to make a bigger impact? But well, if so, you’re going to love our next guest expert, we got a chance to meet somewhere close to 20 years ago, he came on a show on NBC radio where we got introduced and since that time, we’ve had a chance to meet we’ve had a chance to spend time on Necker Island. You know, he had, in my opinion, transformed the event business model, although I don’t know that he’d give himself credit with that with something called The Underground, opening doors, the internet community online, but he’s evolved way way beyond that. He’s been called a cosmic catalyst, a maverick mischief maker and a galactic goofball. He redefines how business is played in the 21st century, at the intersection of more profits, more fun and more impact. He’s the creator of something called the Cosmic Journal. He’s the best selling author of this book, Evolved Enterprise an Illustrated Guide to Re-Think, Re-Imagine and Re-Invent Your Business to Deliver Meaningful Impact and Even Greater Profits. And I can’t help but say this Yanik shows entrepreneurs how rewriting the rules can create a better world if you want to do that. I mean, that’s from Richard Branson. Now he has that to say, What do you think you’re going to learn here in the next few minutes with our special guest? Yanik Silver, how are you Mr.

Yanik Silver

Again, thank you appreciate it.

Dan Kuschell

You bet. You bet. I want to dive right into it. I mean, you’ve had quite a journey, eight, seven figures, kind of models, companies, however you want to describe them. For you, as you look what’s going on today. I mean, the world’s changed a lot in the last nine months, you know, a lot of cascading going on and so on. You’re very deep thinker. We’re going to talk about how people can connect with you here at the end of this segment a little bit. But what do you see are some of the big mistake sionic that a lot of people are making is they’re pursuing, like building this business and also factoring in the transition. That’s kind of happened in the last few months.

Yanik Silver

Yeah, well, like you know, last few months is really good. accelerated, I call it a catalyst for consciousness and for conscious growth, it’s, you know, really forcing so many people to take stock. And I see entrepreneurs go through these stages, you know, I did I know you did. It’s like, Where, where you’ve been successful. So actually, the first stage is you jump out the airplane without the parachute, and you’re on the way down, you don’t have this great idea. And then you’re like, oh, wow, it actually worked. And that’s stage two, and things are going great. And you know, the profits are increasing, you’re getting accolades, and all these things are happening. And then at some point, it sort of plateaus out. It might not be your profits, but it’s your passion. It’s like your your interest for what that was. And then you need to make this giant leap. And the giant leap is either you go back into kind of these golden handcuffs, and you keep doing what you’ve already done. And then you feel like your soul sort of dying a little bit each day, or you make this giant leap into connecting your head, which is your business side or marketing side, and then your heart the impact you want to make, and then your higher purpose. And then that, you know that that really is a big chasm that you want to cross and, and not everyone gets there. But the question that you asked at that point is now what? And that’s and that’s I think this is an accelerant right now that’s happening that that people are asking, okay, now what or is this all there is or, you know, that what was the real meaning behind what I’m doing, because we’ve been forced to kind of like stay put, and then we stay put, it really has a grounding presence that has a way of like, making you kind of look at everything going on, because you could use that that frenetic energy of maybe traveling all the time, or being involved in all sorts of things to be like, Okay, well, I’ll handle that at another point. But, but being in one spot, really you’re like, Okay, so what, what is going on here?

Dan Kuschell

Yeah. And speaking of what’s going on here, I mean, even in the beginning of the book, you tell the story. And a question, I think, a really profound question. It ties in with just what you talked about this, the stages of, you know, essentially becoming an evolved human to become an evolved enterprise, which is, you know, what, I be happy. I mean, this was your personal story. Would I be happy doing this for the next 10 years? And you know, doing it that time and you talk about that? And one of the first chapters? Your answer was no, and it was then this like, Revelation, if you will, this exploration to evolve and go, what would make me

Yanik Silver

happy, right? So not exactly a cosmic alarm clock, it’s like, yes, and it goes off, and you can either hit snooze and ignore it, or you can answer it and it’s usually like a little whisper. And, and for lots of like, for me outside looking in everything was, you know, amazing, making a lot of money online, having, just as you said, kind of help reinvent that, that space, especially for for events and so forth. But But I just, you know, if I was really honest, I just wasn’t, wasn’t truly happier, or more like, it wasn’t like it was good, but it could be even better. Like, I thought that there was a greater impact that I could have. And that actually sent me on a really interesting sideways journey. Because up until that point, everything that I had touched was easy. You know, it just worked. And then this thing that I was like, Okay, well, what am I most excited or passionate about? It’s hanging out with great entrepreneurs, we go on adventure trips, we would have business sessions in middle nowhere dune buggy racing, we would have a charity element. What could possibly be bad about that? And then $400,000 in my wife’s like, what are you doing?

Dan Kuschell

You got that knock on the door for Missy? That was the that was the nudge? Yeah,

Yanik Silver

exactly. In the Yeah, maybe not the door that, like you were doing the elbow into the ribs. And because my passion for the other side was not really there anymore. So I had also like, clothes, different programs, I had, you know, shut down a lot of stuff. Because I’m like, now that’s not what I want to be doing. And then but what it really forced me to look at was, what is my why, and the big why was not to build an adventure travel company was at that point. You know, again, I could have easily kind of gone back to that golden handcuffs going back to what I was doing. But that wouldn’t have been any any sort of growth. And the big why was how do we change the way businesses play? And that really became the mission for what we’re doing. And along the way, the pieces for you know, the book that you’ve held up the evolved enterprise started really jelling and crystallizing for meeting, and hanging out with people like Richard Branson, but but also like from a lot of unknown sort of business entrepreneurs who are really following this process of connecting their head, their heart, their higher purpose, and what did that look like? And so I learned all these little pieces in there that helped reassemble what we were doing and had an 824% change in trajectory to the positive side and putting together this this framework, which then became involved enterprise.

Dan Kuschell

And as you’re listening or watching right now, like would you want to be in a place where you can match your head, your heart, your higher purpose to create your version of an Evolved Enterprise to have a bigger impact, have greater growth have greater profitability and make a bigger difference? If so, you know, Yanik is certainly an expert to be able to share that with you now. You know, as this

Yanik Silver

So I’ll just say one quick thing about is moving from a transactional company to a transformational company to transcending and, and so a lot of times we’re stuck at that transactional level where it’s just competing on price or just competing on some sort of advantage that we try and create. But but really where this seismic shift is happening, and if you look at the trends, and it’s even more than trends, it’s like consumer buying behaviors, changing consumers or companies that have a greater purpose and meaning. And then people want to work with companies or work for companies that that have that. So it’s happening outside in and inside out. And that’s, that’s the seismic shift. Yeah. And

Dan Kuschell

you know, another factor to that, right is, you know, the companies that are going to evolve as an enterprise are those who are also, you know, going to not let technology and automation the myth of that get in the way of making money and actually personalize the experience, like, really tune in to their clients, like what are their wants, their needs, their true desires, moving beyond transactional, moving even beyond transformational, but as you talked about a transcendent, personalized to them, and those that do that are going to be the ones that thrive and those who don’t, they’re going to get, you know, washed away, right, right. Now, as you kind of view, you know, through your optics, right, which you’re one of the most creative, genius type people I’ve ever been around, frankly, and your ability to then take information and then create these simple little diagrams that make it easy to understand or impossible to misunderstand, even better, like, what do you see are like one like right now, like, if you’re working with a client, or clients, you’ve worked with hundreds of thousands over the years, like, if you’re working with somebody right now, what are like 1 to 3 strategies, Yanik you’d be suggesting, Hey, get these in place right now, or make these shifts in place right now that you know or feel could have a huge break?

Yanik Silver

Yeah, I mean, the the pieces are, like, what you mentioned, is that moving from that transactional to transformational to transcending and it doesn’t happen overnight, necessarily. Like it actually is the deep work that happens typically on the founder entrepreneur level, and part of the diagram is it starts with you, and then it radiates out into your company. And so some companies have been looking at these, the data and be like, Okay, well, we need to do something around charity, or impact or whatever. But then they’re looking at it from a transactional lens, they’re looking at it from, you know, like, I kind of pick on KFC a couple years ago, where they had a pink bucket of chicken to support the Susan G. Komen Foundation, and 50 cents of that bucket went to that research. And, and so I was like asking my friends of mine, I don’t get it. And they’re like, well, they sell breast of chicken, and this is for breast cancer research. And I’m like, Oh, all right, I get it now. But you know, also the there’s, you know, data around a diet high in saturated fat has been linked to cancer. So like, it’s just not congruent. And and so your consumer, your buyer, your member, your client is smarter than ever and more connected than ever. And so they went on social media, and they’re like, this is, you know, this, this is not congruent. This is just, you know, in a massive backlash, so so I think that it’s getting back to, you know, what is your true why. So in the model, it starts with you evolving you and then going deeper, and one of the ways that you go deeper is journaling. And that’s, you know, maybe we have a few minutes to talk about that. But getting to your why, like, why did you start your company? What was the real reason for it? Who did you want to serve? Who did you know, want to become a hero to like Dan Sullivan talks about who did? You know, did you you know, what was the purpose of it, maybe it was solving a great pain that you had, that he wanted to solve for others, or maybe it was something else, maybe it was just you saw a gap in the marketplace. And but if you saw that, like that is okay. But at some point, you probably want to connect to something deeper. And otherwise, it’s just going to be about the transactional aspect of it. And then it’s like connecting that to what is the impact that you want to make, and then and then getting that aligned for your team as well. Because when you have this alignment, so I’m, I’m a yoga practitioner, and so it’s all about alignment. And when you get that alignment, again, your head, your heart, your higher purpose, but it works for everything your team wants to, you know, work harder for you, your clients, and customers want to buy more and they want to share what they’re buying more because they feel like they’re part of something bigger and driving admission. You get, you know, potentially celebrity endorsements, you get, you know, all these things start showing up for you. But it can’t be done from a tactical, oh, this is the flavor of the month kind of thing. It has to come from this, this deeper resonance. And And believe it or not, and you know, you would believe it, because, you know, I do all sorts of unusual things. But I’ve been tapping much more into just indigenous wisdom and going back to, you know, thousands and thousands of years of wisdom and saying, Okay, what, what is the real lesson here? And then how do we apply that to the business world

Dan Kuschell

as you’re listening or watching? Like, what would it be worth? How would it impact you to be in a place where you become a catalyst for conscious growth? And shift your business around this move from tactical focus to beyond strategy even, to principle based, that’s timeless, not just timely, right, you know what Yanik just shared, they’re going back to ancient wisdom and tapping into the timeless wisdom that’s there. And like, what it will be true tomorrow, regardless of what happens, what’s been true for decades, right? What will be true for you, if you put it in place, right? Don’t fall in love with tactics, fall in love with the principles. And when you hang out with people like Yanik and some of the experts that we have a part of the series, you can’t help but fall in love with the timeless strategies that work whether the market goes up, whether the market goes down, whatever shifts happen and keep you bulletproof. Not that you don’t have ups and downs, but it keeps you more bulletproof and almost puts a moat around your castle, so to speak, when it’s done and done right now, you know, I know Yanik we scratched the surface on this just a little bit. We’re running short on time, if people are intrigued, which I imagine they are, you know, if you’re looking for a way to have a more meaningful business, to have a bigger impact to drive up profits, and also do something that really makes a bigger difference as an evolved enterprise, where can people connect with you? Where can they get in contact with you learn more about what you’re up to what you’re doing?

Yanik Silver

Sure, you know, Evolved Enterprise and you can buy it on Amazon, also the newest Cosmic Journal, which is when I hand it to people, I call it this is your galactic instruction manual that you were missing at birth to remember your destiny here. And and so that can really tap you into what do you designed to do here. And then for companies that are seven figures, plus and really leading their industry, we have a group that you mentioned Maverick1000 group that we get together a couple times a year, and really, you know, focus on how do we grow ourselves? How do we evolve our business? How do we evolve ourselves make a difference in the world and have some fun together? But you know, I want to give you one, you know, not, I guess it’s a tactic, but maybe not. It’s a you know, timeless wisdom, which is this idea comes from the Bhagavad Gita, which is one of our oldest spiritual texts. And this this idea of, and this is difficult for entrepreneurs, especially, is that we are only we’re only allowed to have a sense of our labor, right? So if you put in your heart and soul into something, and not be attached to what was called the fruits of your labor. And so so many times we’re looking at, okay, what are the sales numbers? How did this do, if it didn’t sell, then you know, it’s a flop or whatever it is, but but when you have that attachment, or that expectation, then it removes some of that, that joy of Julie, just putting everything that you have into whatever it is, and, and I’ve witnessed that multiple times when, and actually that latest project, the Cosmic Journal was a great example of that, because I literally, for 108 days, I hand illustrated a journal page every single day, and I had no idea what it would turn into. It was really meant for me, and then it ended up getting published, it ended up being you know, just so many people just shared, how many accolades about it, and it’s really helped them in this immense way. But again, it was designed for me and I think, going back to that piece again, like, Okay, what do we want to put our whole heart and soul into? And one of my favorite questions, I love questions, you know, just like you like, the deeper the question, the better the answers. Yeah, Brené Brown and her book Daring Greatly her question, or one of them that I kind of crib was, what would I do, even if I knew it would fail? And that question really speaks to this idea of not being attached to the outcome? Because we’ve all heard, okay, I’ve got six months to live, what would I do? If I couldn’t fail? What would I do? But I think this question is even better, because it forces me to look at what is what am I willing to put in, regardless of the outcome? And so again, what would I do even if I knew it would fail? And I put fail in quotes because I don’t really believe in in failure. That word. I think you’re getting outcomes. I think you’re getting data but but you know, what would I do even if I knew it would fail and super powerful question. And as you’re watching or listening, I

Dan Kuschell

encourage you to go check out what Yanik has got available. Go to evolvedenterprise.com, go to cosmicjournal.com, do a Google search for Yanik go to Amazon get the book. You won’t be disappointed. Number one, check out Maverick1000. If you’re running a seven figure business, you’re looking for a way to be connected to a group of like minded experts like minded peers who really understand that business is a force for good. Now Yanik as we wrap this up, what’s up? What’s something I should have asked you that I didn’t get a chance to? I don’t know. Let’s

Yanik Silver

talk about journaling for a minute. Do it. Because I think that’s one of those success principles that I’ve loved. I’ve been you know, during a big journal practice. Yeah.

Dan Kuschell

cabinets full of my journals just like

Yanik Silver

our good. Yeah. So how, how has your journaling practice? Has it evolved at all over the years?

Dan Kuschell

I would say it’s become a combination of you know, storytelling, right emotions. I’m more emotional in my journaling today. I don’t know if that’s maturity or midlife crisis stuff or what? Just find myself being able to be true, you know, progress starts by telling the truth, right. So a lot of truth comes out of it. I also connect to your higher purpose things like Yeah, and I really create these Like, you’re you’re amazing at the drawings that you do, but I do these little mini like, almost connections, I’ll call them between one thing and another to be like, for me the reinforcement tool to stay on track, like, you know, my, one of my high higher values is hyper growth, like super hyper growth, like, I can’t work around people who are linear at all, are they that type of person. So when I’m working with a client, or I’m working on a project, I track the hyper growth factor, to see where it’s at. And I give myself ratings of it, to identify like, is this something I should continue to do not do, etc. So those are a couple little

Yanik Silver

moments. And you know, the fact that, you know, being more connected to your emotions is a big part of journaling. So as entrepreneurs, as leaders, we have all these things that are kind of swirling around in our head and journaling has actually been scientifically proven to make you happier, because it allows us to create a beginning a middle and on that page of paper, and, and so just getting it out is super powerful. And as you said, you know, you’ve matured in that way of being more almost like vulnerable, I think in your journal, because a lot of times people are like, oh, I’ve tried it, and I’ve given up on it, or i’ve you know, maybe never tried it, or I’m scared of my wife, or my husband, or my girlfriend, or my kids or whoever reading it. And, you know, that is a common thing that I hear. But maybe, you know, if you are worried about that, you just put it somewhere that they won’t find it put it in a lockbox or something like that, I mean, mine are sitting out in my in my office, and it’s okay, right? Like, I’m not I’m not worried about that. But it is this amazing place of tracking, like you’re talking about tracking, this is one of your core values is hyper growth. So how are you able to see if you’re actually, you know, giving yourself credit for it? or How are you on track for it, you know, by going through these years, like, it just gets better and better. As you have years of this of this information, because then you can go back, sometimes it’s over a particular date, sometimes it’s just via serendipity, you open it up, you’re like, oh, that was a big idea, or that was a terrible idea. Or that was I’m glad I didn’t, you know, pursue that, or I’m glad that worked out the way I thought I really wanted it to, or, you know, just it just has this really beautiful log for for your life. And the deeper you do it. And then for me, you know, like you mentioned the drawings and so forth. Like that came back, like I wanted to be a cartoonist as a kid. And it came back through my journals. And and you know, it’s just, it’s a beautiful process that you can make it into anything that you want. And it allows you to really create this creative, intuitive aspect of tapping into really deeper wisdom, tapping it like so I use also my non dominant hand for answering questions. So that question I asked you, I would answer with my right hand. And I also answered my left hand, and then you would see what would happen. And so there’s so many ways of using a journal and highly Okay, I got to share

Dan Kuschell

one of our one, which is writing it upside down with you like so if you’re right handed, right. So you write out your responses upside down. I don’t know if it has the same exact as the non dominant hand, but it opens up I have found a certain level of creativity and focus from doing anything it

Yanik Silver

upside down, like

Dan Kuschell

write your name upside down right now. Yeah.

Yanik Silver

And is it left and right, or is it a?

Dan Kuschell

So here you go? It isn’t completely right. Because the ends backwards, but

Yanik Silver

Okay, that’s pretty interesting. And this might be something that you have, like complete sentences and complete us. Well, that’s fascinating. Yeah, yeah, I think that probably has some, some similar capacity to it, and just opening up our whole brain instead of just one part that we, we typically use that linear fashion. And I’ve found, you know, just deep, deep, deep wisdom that that happens when we open that up.

Dan Kuschell

And as you’re watching or listening, would it be worth to you to open that up to create an evolved enterprise to be a force for good to get your head heart and your higher purpose connected? Well, again, if you want to go deeper with what Yanik has shared with you, I encourage you go to evolvedenterprise.com, go to cosmicjournal.com Go look up Yanik and get connected with him. You’ll find he’s one of the most connected people but he’s also somebody who wants to help solve a lot of problems reduce suffering for entrepreneurs open up gateways and a whole lot more Yanik, I just want to say I’m incredibly grateful for your time, your wisdom, friendship over these many years and continue to, to help each other even

Yanik Silver

Thanks Dan. Appreciate it. Thanks for having me on. So what are the 300 episodes?

Dan Kuschell

Thank you, thank you, what are 1 to 3 action steps you hope that, you know the viewers listeners take from our 15, 20 minutes together?

Yanik Silver

I would, I would say to answer that one question. What would I do even if I knew it would fail with your right hand and your left hand. So that would be to slide down? upside down? There you go. We got all three steps right there. It would also be, you know, to give yourself an experiment, you know, we didn’t talk about a lot of other experiments, but journaling is one so you know, for me, I use 33 days as a number because it’s beyond the month and it’s a specific number. So it could be 15 days could be 21 days, but think of initiative that you want to try could be could be journaling might be meditation might be, you know, no alcohol, no be no sugar and all these different experiments that you can give yourself and then see, has it helped me or not help me because every time that we change our own state, and again, evolve a little bit as a founder, it’s going to affect all these other ripples. So that would be the other thing and then get a little more clear on your why go back to your why even maybe going back to what did you love to do as a kid and thinking about that? And because that could show up again, in your in your business in your company? There you

Dan Kuschell

have it take action with what Yanik shared with you answer the question, what would you do, even if you failed, look at your life as experiments, track what works, how it works, what’s working, what’s not working as a result and go back to your wild, childlike enthusiasm, take action, seize the day. We’ll see in the next segment, the next episode. next session here on growthtofreedom.com. Thanks for watching. Welcome to this segment of growthtofreedom.com. A quick question for you is, do you believe that you can build a business that’s a force for good that can have a greater impact have a greater reach, I help more people as well as be a mentor to mentors, right to not just be transactional, but to be transformational, if not transcend transcendent in a marketplace. Well, guess what? You’re going to meet somebody who’s done just that not once, but twice. And he’s someone who still does it today helping hundreds and hundreds and hundreds of thousands and thousands and thousands of clients all over the world in a unique niche industry. In the service business. him and his partner, Rob, they went out and built a service business over $30 million a year, over $200 billion over a handful of years before selling to a large private equity company, and then started coaching others in the service age back plumbing, electrical and more in showing them literally what they did to build the systems, the processes and operating system for massive growth and massive impact. And someone I consider a friend he said when we work together that a lot of fun, you know shattering records and breaking the mold, so to speak, and challenging the status quo in the industry and someone who leads by example, right? He walks his talk every day. He is someone who values the quality of family life as much or more as his business life and he doesn’t look at them as opposites. He doesn’t look at balance he look it’s how do you do both at the same exact time. His name is Mike Agugliaro. And Mike, welcome to the show. How are you bud? Good, I

Mike Agugliaro

am super excited to be here. First, to spend time with you with a friend of mine, I consider you such a good friend. And also to spend time with a mentor because you’ve mentored me through so many different projects and growth and in all kinds of stuff. So I’m honored to be here and three 300 episodes, what a what a gift to the world of the impact you have made. And I hope everybody’s watching this. Look, Dan is like one of those guys like he does not have to do this. And He does it because he wants to impact and change people’s lives not because he has has to. So I’m like, so honored to be here today.

Dan Kuschell

Thanks, Mike. And I want to dive right I want to make this about you. Right. And I mean, you’ve got so much wisdom. I mean, I’ve got your books here. And I’ll save that for later. But you know, you’ve got books, you’ve got courses you’ve got, you’ve published 17 books, or probably now more since the last couple weeks since we talk programs, you’ve got your amazing events that transform people’s lives in so many different ways. So I just want to give people context, like why are you doing what you’re doing today?

Mike Agugliaro

So yeah, you know, I? Well, first off, I’ve been on my own very, very young and I learned how to how to deal with being going through struggle, right and being pretty angry. And and then I started a company back in 1994. And thought, look, Dan, I could do it better than my boss is doing it. And I found out that it really wasn’t that easy. I mean, we did it for like 10 to 12 years struggling. I didn’t know how to hire I didn’t know how to do marketing. I didn’t know how to do anything. And eventually I figured it out. And then once I figured it out, I grew a company from under a million to over $32 million a year in less than 10 years. We did 200 million over a 10 year period, I 200 employees 165 service vehicles all over the state of New Jersey. And then just three years ago, I sold it to a $40 billion private equity company. And what happened is through my journey, Dan, I found out that like I was growing and I would get together with my friends and be like, hey, how’s business going? And they would go, you know, tough to hire people tough to do this. And it became a point that I was talking to my wife, my beautiful goddess of a wife, Jennifer, we’d been together since we’re 15 years old. And I was saying somebody somebody’s got to step into this service industry and be brave enough to change the whole industry. We work in over 40 different industries plumbing vac restoration, carpet cleaning, the list goes on and on. And I just made it a movement that I’m not going to settle for watching the industry be treated the way it is. I mean, you got the hardest working essential workers in the world that are wondering how they’re going to put their kids through college or telling their kids Well, we can’t by this, I mean, these are the people that keep your your lights on your plumbing working, you’re so you’re comfortable and safe. And that’s what I did, I made a decision that it was going to be me, I was going to strap on the thickest skin that I’ve had. And I’m going to go at this thing. And I’m going to create a movement in an industry that was starving for it and need it. And you know what, then, since I had sold the company, $32 million company just like you, I was stepping in to do it not because I had to because I wanted to.

Dan Kuschell

Yeah, and you and it shows in your work. I mean, like I’ve shared this with so many people, I just want to say it here, Mike puts together and his company put together the highest value programs in the world, anywhere in any industry. By the way, you know, if you’ve attended, you know, some of the best events in the world, you know, Tony Robbins experiences and they’re awesome. Go to Mike’s. And don’t be shocked if you walk away going, Oh my gosh, this is the best thing times X that I’ve ever been to in my life. And it will help you personally, it’ll help you professionally, it’ll help your business. And that’s why when Mike and I got a chance to work together, I was like, Oh my gosh, what a goldmine that is here, right? And it’s fun when you can work with programs that are delivering such amazing, amazing value. Now, before we get into some of the strategy stuff, you know, Mike, you know, the world’s changed, right? The world changed in the last six, nine months since, you know, COVID hit. And now we’ve got a change in the administration, if you will, like what are some of the big mistakes that you feel you see a lot of like, we’ll call I don’t know, if we call them rookie mistakes, or just their blind spots for people, if they just aren’t aware of them, you build companies that have grown and sold. There’s a lot of you know, hidden blind spots, if you’re just not aware. So what do you see are perceived to be like a few of the biggest mistakes that most people are making right now? Yeah,

Mike Agugliaro

Well first off, let’s talk about change. We act like it’s brand new, like things have been changing. Like, I’m what I call level 50. That’s a more powerful way to say 50 years old, because it’s level 50 is 50 years of wisdom. And so I’ve been through the y2k, the 911, the recession of 2008. Like, like things have been changing all the time. It’s just changing different. So I think the biggest thing that people are making not only the mistake today, it’s been the mistake. Like I was saying this a year and a half ago, that something is coming in 2020. Now not because I’m no strict on this or something. How could you think in election year with Trump? And everything that was happening like that you were not going to enter the octagon now? Did I predict that there would be a pandemic? No, did I know that there would be something serious going on? I didn’t know if it would be a pandemic or it’d be terrorist attacks or who knows what it was gonna be you knew was coming. Okay, so now we’re at this point. Today, we’re dealing with this COVID thing. We’re dealing with people, one industry is making more money than they’ve ever made in history. And another one is, is going away. But this has happened all through time. My question for all of you is, are you just staring at today? Or are you thinking about the future and tomorrow, and I’m going to talk about this big future. I’m talking about strategy strategy I just watched and I don’t know if you watched it, Dan, this Queen’s Gambit thing. I hope it’s nice here.

Dan Kuschell

Absolutely. My wife got me hooked on it,

Mike Agugliaro

forget it. You’re hooked. You binge watch it. And when it’s over, you’re you’re jonesing for something else. And the whole thing is this thinking not one step ahead. not two, but 10 steps ahead. And this is not something. Look, if you don’t have the skill set to do it, you surround yourself with the best in the world to do it. And that’s something I know I’m passionate about as you is like we’re not foreigners to investing in really smart people to help us see things think about things in a way we might not be looking at it right now. But here let’s let’s just put this stake in the ground. If you just adapt or adopt this one thing of thinking, not today, but tomorrow, not New Year’s Eve not waiting. I mean, damn. Okay, what are your resolutions going to be this year? This is the most jacked up confused here. Like what are you going to say this year for your resolution? See, I telling everybody there is no resolution this year. It’s a revelation that has to happen today. It’s I must think ahead change myself who I am my company for tomorrow. And you know what, Dan, just like yourself, you’re so smart, too. And anybody watching this, I’m not blowing smoke, Dan, and I’ve been friends for a long time. It doesn’t matter what industry you were in if you were strategic. Forget about the four oh, I pivot and this and that new norms? No, the fact is, you already made good decisions, and you didn’t have no pain. I didn’t consider no suffering pain, all I did was can all that happened for me was, well, let’s do it different. And let’s do it different quickly. For everybody, you know,

Dan Kuschell

that’s amazing. Like, and you know, it’s funny, you know, that the idea of pivoting, and also the new norm, and all these buzzwords that people throw throw around, and again, change is the one constant thing we have, right? And life and business goes in all these different cycles. And yes, we’ve talked about, you know, how things were shifting and you were telling your audience, like, for a year ahead of most people that I know of, in your niche, you know, Hey, watch out, get yourself set, here are the things to get in place. So you know, if people have the optics and they start to look at, yeah, okay, I got to start jumping 9349 steps ahead, kind of like a chess player would you know, like the Queen’s Gambit? What are 1 to 3 strategies you see, like right now today, and as you describe it into the future that, like, if someone’s not doing they’re just missing? What are a couple of those that pop up for you?

Mike Agugliaro

Look, I always have to go back down and you hinted to it a little bit in the beginning, I have to go back to who you are, and how you are and what you do. It goes to your identity. And I know a lot of people they have this thing. Oh, it’s all about mindset mindset. Well, it was all about mindset. And I always make this joke so everybody don’t get your you know, your underwear in an uproar and stuff like like Think and Grow Rich and amazing book most read book in the world. I think one of them I guess, why isn’t everybody rich? What What was the maybe it was the wrong book for a lot of you to read. Here’s the fact is, number one strategy is you have to pick the identity that you need to become because you want to. And most people are living this fake identity. They’re when they go out in public, they dress the way they think they need to be. They talk the way they think is acceptable for others. Otherwise, if they don’t, they’re there. They don’t fit the sheep world. They fit the wolves, right. It’s just like me, I’m a full tattooed guy. I’m a tattoo artist, I tattooed myself, like, but I did it because I wanted to do it. I didn’t do it to impress anybody. I don’t hide it. You know what I remember, there was a time. My grandfather was never into this. My mom was like, never show him you have a tattoo until one day I said grandpa like I’ve tattoos. And he wasn’t happy. But But what did you want me to be? My identity or your identity. And I’ll give you a little deeper thing of this real quick because I think it has value for everybody. When you look at identity, just look at what you just thought about. Well, as soon as we you started watching this or yesterday and ask yourself whose thought is that? Is that your thought or your mom’s thought your thought or your neighbors thought your thought or your managers thought. Because when you get down to this, you have two identities, you probably got to consider smashing into one. You have your business identity. This is your every day when you go to your job, your career, what you’re doing, how you act, how you behave, then you have your personal identity. That’s who you are on Saturday morning, when you get up and you run around, and maybe you got little babies and you’re blowing bubbles on their belly. And then there’s this disconnect until you collide it and say, You know what, I’m going to build this one identity. I am going to write down who I want to be how I want to be where I want to be. And this is not this perfect day exercise perfect life exercise. This is a a you exercise. And I always give people a conversation like this, then I always give them a challenge my instructor gave me. I’ve been doing martial arts for over 35 years now. And my one instructor says I’m going to give you the hardest thing you’ve ever went through in your life and I’m like, back then I was you know, 1920 I’m like, Bring it on, right? Like, I’m thinking like we’re gonna punch things again and bleed and he’s like, here it is. You’re gonna stare in the mirror at yourself for 20 minutes, no distractions, no interruptions. Try not to blink or blink as little as possible. And then I’ll see a class next week. And I’m like, stare in the mirror. Big deal. Well, any of you watching this I challenge you to stare in the mirror for 20 minutes and eyeball the eyeball you will have every conversation you never thought you will see exactly who you are. You’ll probably scream you might even cry because I went through all that At the end of it, I made a decision that I need to change me. And this is the number one and look growing a company to 32 million growing CEO warrior witches. And I will say it proudly the top training and implementation organization in the world. For service companies over 40 different industries, I found out, you can give people all the marketing, you want all the operational systems, you could give them the golden book to build a company. But if you don’t give them the identity it takes to build that and they won’t get there. And guess what? The identity changes over time? How do I know any of you that have children, that’s called forced identity change. When you go from a husband to a father, or just a man to a father, you get what’s called forced identity, you now have somebody you would die for, and you’re going to work for and you’re going to live for. That’s a good example of what it has to be. And if you look at some of the greatest people in the world, famous people in the world, they had forced identity change, the car accident lost their arms and legs are born with no arms and legs. That’s forced identity. Well, guess what? If you woke up tomorrow, and said, let me choose this identity. And I’ll give you one more thing Dan, and I handed over and I hope this has massive value. Think about a caterpillar, for God’s sakes, this thing has to crawl, right? Maybe it hangs in a tree in hopes it doesn’t get eaten by bird, maybe it’s got to crawl across a road and not get run over pulled apart by a little kid of curiosity. And then this thing one day goes, can you imagine I’m going to crawl into a cocoon, and I’m gonna grow a wing outside my body. And even once I grow one wing, I’m gonna grow another one. And if that’s not good enough, I’m gonna break through this shell and watch me I’m gonna fly. But why it’s in the cocoon, it’s open, it doesn’t get eaten or something. This is the transformation that people should consider right now as soon as possible is how can you grow these wings and take on this new identity, which means you got to shed fear, shedding anxiety. I mean, look at the world today, talk about this, what’s going on? And I hope it’s okay to mention this one part, another one of my friends, Joe Polish, you know, as this genius recovery, and like, I’m just looking at this addiction thing. This is this is creating a whole new identity. Because now we’re allowing you to have we’re gonna force the addiction on you. We’re gonna make everything legal that we can. This is no good. Consider right after you listen to this and sit down for a minute, get rid of all distractions, step on your phone, whatever you had to do, and say to yourself, who do I want to become right now today, and do find whoever’s going to help you do it? And just go forward? Because it will change your life forever. And I know it because I’ve done it. And I’ve managed to stay with my beautiful wife since we’re 15. So I didn’t figure out everything. But I figured out this part.

Dan Kuschell

And would it be worth for you to apply what Mike is challenging you to do the you exercise? What would it be worth for you to recalibrate your identity to you know, go from Caterpillar to transform the butterfly, I dare you, I double dog dariya to take Mike up on his challenge. Now, Mike, if people want to reach you get connected with your resource either. Even if they’re outside of your industry outside of the service, I would encourage you to go check out Mike stuff. It’s the best in the world. And you’ll find a way likely, if you’ve got you know, something going on, especially if you’re a business owner, you’ll figure out a way to parlay it into your industry. Even if you’re outside where can people go to get in touch and learn more about what you’re up to?

Mike Agugliaro

Yeah, good. You can go to CEOwarrior.com and check out what we got going on. But bear in the app than that. Once you find me on Facebook and send me a private message Say hello. And let’s let’s become friends tell me you did the exercise and you cried and yelled, tell me what’s going on in your life and just connect with me. You know, I’m not looking for you to buy anything from you just get connected. And if I could serve you in any way, just raise your hand and say, Hey, can you assist me and maybe I could just be a good year. For some of you. I want all of you I just wish you the most amazing life you can ever have. And the good news is, you can have it right now today. You just got to go get it.

Dan Kuschell

Go and get it. So I encourage you to take action with what Mike is shared with you today. tune in on your identity, get clarity on who you want to become. Do the mirror exercise and guess what? If you’re having trouble in that third minute, fourth minute, picks your Mike over your right shoulder, me over your left and we’re just got our arms around you going you got this. You got this. You got this because you do the whole new life is waiting of success of impact of contribution. Take action, seize the day. And guess what, you want to come back to this episode and pick up some of the tips that Mike shared with you make sure to go togrowthtofreedom.com/300. That’s growthtofreedom.com/300, our celebration of 300 episodes, 30 years of business, some of the top mentors, teachers, experts and friends that are here to help you, because you’re just one breakthrough away, and I just can’t help but think, what does that breakthrough look like? If you apply what Mike just showed you and shared with you today, take action, seize the day, we’ll see on the next segment. Welcome to this segment of growthtofreedom.com where we’re celebrating 300 episodes, 30 years of business and people who’ve been an important part of the journey friends, mentors and clients. Along the way, I have a question for you. How important do you feel communication is for your business today? Or how valuable would it be if you could improve your communication, your ability to influence your ability to make it impossible to be misunderstood? If any of that applies, and you think it might move the dial for you and make helping you get more sales, helping you have greater impact having a bigger, bigger contribution, you are going to love today’s guest expert. Before I get to our expert, I want you to imagine this for a second, I want you to imagine that you get a phone call requesting that you speak on a zoom call tomorrow to an audience of 75 of your ideal prospects. What would you say? Right, what would you say to that? And hopefully you’d say yes, but would you be fully prepared? Would you be confident in the results that you’d actually get? Would you see this as a, you know, an amazing opportunity? Or would you be like in complete distress mode, chaos mode, the sky is falling mode, and well, now I’m gonna have to haphazard this whole thing. Because the bottom line is if you walk into this situation confidently with certainty, with clarity with direction, one connection in that presentation could transform your life. And in fact, this celebration of 300 episodes 30 years of business is a reflection of being prepared at the right time, at the right place and being able to say yes to opportunities. He is someone who can show you how to say yes, he’s a Hall of Fame speaker with over 300 paid talks on his resume. He’s personally coached and critiqued over 10,000 speakers. He’s a personal speaking coach for well known people like Kevin Harrington, who’s from the Shark Tank, Vern Harnish, the founder of eo as well as Growth Institute, Dan Sullivan, co founder of Strategic Coach, and I hired him as my speaking coach. And I’m sure by the time we’re done, he’s going to have at least five things to make me even better than I was today. He’s actually one of the original founders of the National Speakers Association. I don’t know if he remembers this. But we actually met somewhere close to 19 to 20 years ago, at a National Speakers Association meeting in little Tempe, Arizona, where he was speaking, and his presentation and his leadership impacted the direction of my life, and we got out of contact for a while. And then we reconnected through a great community called Genius Network through a good friend of both of ours, Joe Polish, who was a part of this celebration as well. And he’s gone on to be able to impact hundreds and hundreds and hundreds of those members that are part of I’ve asked him to come on and talk about the power of communication, the power of influence, and also want you to be thinking as he goes through some of these strategies, what would happen for you if you were impossible to be misunderstood? What would it do in your family life? What would it do at home? And what would it do for your business with your team? Our guest is Joel Weldon, Joel, welcome. How are you my friend?

Joel Weldon

Well, thank you very much, Dan, and congratulations on the celebration. And as you’re listening and watching to these ideas, think about that. Dan is a 10 XOR 30 years times 10. That’s 300 Joe’s, but let’s keep going 3000 errs on his head. There’s not many. There’s 3000. Let’s 10 X that again, let’s make that instead of 3000 30,000. That’s how many people have followed Dan, have used his ideas through his exposure through this wonderful concept called the internet and virtual communications. So congratulations, Dan on 10 eggs in everything. Thank you, y’all. Thank you. And I want

Dan Kuschell

to focus on you, right? Because you know, you utilize speaking to grow your business, right?

Joel Weldon

Yes, seeking

Dan Kuschell

to grow your business and also to grow your impact to grow your reach overall. But, you know, the fact of the matter is, is that I want to get into a little backstory, right? I’m so fascinated by your backstory, and there’s all kinds of tangents we could go on. And you know, we’ve got 10 to 15 minutes together. So, you know, you’ve been at times friends with Earl Nightingale, right, who’s one of the greatest operators In the history of the world, in my least in several people’s opinion, me included, not that I’m a big name or whatever to make that vote. But, and you’ve worked with some of the top leaders all over the world, right? And now here we are in one of the craziest times in the world, right? You’ve been doing this for well over 50. Some years. What do you see are some of the top mistakes that most people are making, you know, as it relates to speaking or presenting or communicating, especially like whether it’s on a stage and I’m going to use on stages, video stages, as well as physical stages. speak to that a little bit?

Joel Weldon

Well, first of all, you know, having been paid to speak at over 3000 events. Over the last 46 years, I’ve seen an awful lot. And having because Dan said critiqued so many speakers. But I think the biggest mistake I think speakers make, and I’m talking about using speaking to grow your business, not necessarily paid professional speakers, the world that I’ve come from, but the biggest mistake is they forget the audience, isn’t them. The reason you’re speaking is you’re an expert, you’re a genius. You’re a thought leader in your subject area. And one of the challenges having coached so many brilliant people is they think, because things are easy and clear to them. They must be clear and easy to others. But that’s not the case. So one of the biggest mistakes that speakers make, and you might think of this in your next presentation, define your terms. Just defining a term. Now, I work a lot with financial advisors, and they talk about retirement. What does retirement mean? If you would ask 10 people to define retirement, you can get 10 different answers. If Dan, like you working with people to grow their business, and they say we want to grow our business, what does that actually mean? And I know you asked that question, what do you say grow and earn even more money? How much money How big do you want to get? So that concept is one of the biggest mistakes, not defining your terms. And you would say something like this, I know that you probably know the meaning of, but just to make sure we’re both on the same page. Here’s an idea for you. So that’s Mistake number one, assuming the audience knows what you know, talking the language, you would talk to your peers that know what you know, or what you would say to yourself, if you were talking to yourself, it’s all about the audience, not about you. second biggest mistake is speakers talk in plural. How many times have you heard a speaker say, all you guys, or here’s something you’re all gonna love? My recommendation is, you’re only talking to one person. And right now in the few minutes that you and I have known as they said, You and I have, I didn’t say all of those people that follow Dan on his podcast? No. So what you can do especially virtually, is just talk to one person and their name is you. So here’s an idea. You’re like, what would you have done? If you were in that situation? How would you afford if this happened to you? Those kind of statements, draw your audience in, and it feels like a conversation you are having one on one. Does that make sense then so far, that’s amazing that we go into a lot of mistakes. But I think one of the themes of your program is the domino effect that this could be a breakthrough for you. So let us know what your one breakthrough away one breakthrough. So let me share a story about somebody Dan nodes. And most likely, you know, because he’s fairly famous, even though he’s just approaching 30. His name is Ben Hardy. And the point of this story is, you could just be one breakthrough away from everything happening good in your life. And speaking can be a part of that. So here’s what happened in September of 2017. Joe Polish calls me and says, we have a new member. He’s going to give a 10 minute talk at our next meeting. Would you help him he’s only 26 years old. He scraped together the money to join our group, which is 25,000 bucks, and he doesn’t know anything about speaking. So this was Ben Hardy. Now, I’ll tell you more about Ben hardy if that name doesn’t ring a bell to you, and you’ve been living in a cave for the last two years. But Ben hardy is everywhere now in 2020. So I set up a call with Ben we started talking in the phone, and he said boy, Joel, this is great. I gotta hire you. I don’t know anything about speaking. Would you be my coach. So Ben and I have worked together for the last three years. And in that meeting in 2017, he developed a killer 10 minute talk. And that was the first time Step. As a matter of fact, he recently gave me a testimonial. He said, that talk generated at least one and a half million dollars in the last three years, because it opened the floodgates. Now, Dan, you know, because you work with Joe Polish, spent many years helping him grow his business, that the annual event is one of the biggest events in the marketing world. And that was in November. And this was in the meeting he spoke out was in October. And after the meeting, I said to Joe Nunez he should be on the annual event. They said, That’s impossible. You know, we have hundreds of people trying to get on it. Well, they made room for Ben, because of that one talk. And that opened the floodgates. Now he’s on his third book, he’s got two bestsellers, he’s teamed up with Dan Sullivan, the founder of Strategic Coach. He’s been on 247 podcasts in the last four months. Why? One breakthrough away? What’s yours? What could be that next thing? Is it the next meeting that you have scheduled, maybe it’s three or four people that you’re going to talk to. So Dan, use that phrase, make it impossible to be misunderstood? You do that by defining your terms, you do that by talking to one person in a language that they understand. And then the other thing that’s so important, getting yourself out of the way, it’s not about you, it’s all about the audience. It’s not about you. Now, that doesn’t mean you can’t use a personal story or an experience. But you want your audience in there. And the way you do it is you say something like this. And remember, I gave you the point of the story before I told you about Ben Hardy. So that’s one thing you want to do tell the audience the point of a story you’re going to tell and how many times you’ve heard a speaker say, so there I was, I was in a forest. And so what do I care about the fact that you’re in a forest? What does this have to do with me and building my business. So open with the point of the story, and then bring your audience which is one person in the story. So let’s use that forest. So imagine you and I are going for a walk in the forest. And as we’re walking in the forest, you look down, and you see that everything is burned. It was a forest fire. And you say to me, Joel, look, everything is gone. And then you say, Well, wait a minute, wait, look, look over there. And you’ve just spotted a little green bud coming up out of those ashes. And then you said to me, Joel, I think that’s going to be a tree someday. You know, that’s what can happen in our lives. Sometimes there’s a forest fire and everything is burned. But within those ashes could be a little green bud of something starting new for you. Now, was that a story that involve you? or What have I said, So there I was in the fire as I was walking along, everything was burned. And then I spotted a little green bud and I realized to myself, which sounded better? You with me in the forest, you spotted the green bug, you realize that thing. And that’s how you involve your audience. It’s not about you. Not that you can say I or me or mine. That’s okay. But it’s like a ping pong game. I then you I and then you see if you do that, here’s a test. Look at your last email to a client. Count how many times you said I, how many times you said you. And Dan, you become a master at this, because we’ve talked about this for many years. But here’s the typical letter. I’m so happy. You know, when I talked to you the other day, Dan, I really felt so good about what you said. And I appreciate the business. And one of the things I’m going to do and working with you is I’m going to make sure that I that’s all I but what if the letter started, you made a great decision. Congratulations, you’re going to see great growth in your business based on the ideas that you’re going to learn as we work together. Another thing you’re going to like is you’re going to have access. Okay? Same basic concept. But it’s all about them, not about you. And then we’re talking you know, we have so little time, but if you ask me other mistakes, here’s a little webinar theme that I just developed, which gives three of them. Your introduction is not your bio. Your opening isn’t I’m so glad to be here. And your closing is never thank you for listening. So don’t do any of those things. And that’s what most people do. Oh, Dan, I’m so glad to be here. You know, I just got i i cares. gratulations you’re here, you made a wise decision. You’re going to love the ideas that Dan’s gonna share with you What about the closing? Why don’t you say thank you? How many times have you heard a speaker say that? Okay, so here’s some ideas that 10 times your income and be 10 times happier. And I know you’re gonna love these ideas. Thank you so much for being here. What I mean, if somebody came up to you in the street, a complete stranger handed you $100 bill, and as they’re walking away, they say, Hey, thank you. What the guy just gave me $100 bill, and he’s thanking me. When you make a presentation, when you share your wisdom and your ideas, you’re giving a gift to your audience, they’re going to thank you don’t end with Thank you for listening. I’m so glad you were here. I appreciate your attention. And with a challenge and with a impact. And when you tell me, I’m almost done, Dan, I’ve got 22 words that we’re going to end our discussion with.

Dan Kuschell

That’s awesome. Now, okay, speaking of value, and speaking of bringing it And speaking of making it all about them, I want to shift it to you. I mean, you’ve scratched the surface. I mean, I feel so fortunate that you’re a part of my world. And as a coach, I mean, you I get a lot of joy, with what you share and all the wisdom that you can help our viewers our listeners use speaking as a tool to grow their business. You know, like Ben, like so many thousands of others out there. How can people get connected to you Joel, if they want to learn more about you get access to your resources, and more? How do they do that?

Joel Weldon

Well, you do do a you go to our website, which is ultimatespeaker.com, ultimatespeaker.com. Or just send me an email, [email protected]. And and this Ultimate Speaking System and all these tools I developed everything I just shared with you is on videos, audios printed materials, it’s part of a system to help you let me give you one little tool, something so simple. If I said to you, I can help you earn more money. Now that sounds pretty good. But what does it really mean? You’re probably not doing really well at all. But if I add one four letter word, and watch what happens, I can help you earn even more money. The addition of the word even anytime you say more or better, completely changes the impact of your words. And Dan opened by telling you how important your ability to communicate is. And that’s something you can use immediately. This is going to bring you better results. This is going to bring you even better results than you’ve been getting. You know, you can be happier, you can be even happier. Just think of adding even. And watch the difference. Okay, that’s a tool that’s part of a system. And as you know a system is an acronym saves you stress, time, energy and money. So I’ve systemized the entire speaking process into simple to use ideas that people can get right away and implement immediately like Ben Hardy did. And now speaking has become the basis of how he’s building his business. And if

Dan Kuschell

you’d like to put that in place, I want to encourage you to go check out the system for you go to ultimatespeaker.com, ultimatespeaker.com. I’ve invested in this why it works, you know, be a system to save you a lot of money, save you a lot of stress and help bring you a lot of clarity, certainty, confidence, direction, and results. If that’s what you want that I encourage you to go to ultimatespeaker.com, that’s ultimatespeaker.com and or send Joel an email. Let them know what you’re planning to do with speaking to grow your business at [email protected]. By the way, if you’re driving right now or listening, you can come back to the episode here at growthtofreedom.com, you can come back to this specific celebration episode of growthtofreedom.com/300 that’s growthtofreedom.com/300. Joel What is that? What is something I should have asked you that I didn’t get a chance yet.

Joel Weldon

What you should have asked me? Yeah, what’s something I should have asked you? Yeah, I think you asked good questions. You asked about the biggest mistakes. You asked about what could be the turning point. I think you asked all the right questions. And you’re not interested in me as you’re listening to this. You’re interested in you. I’d rather talk about you, and what can be done to help you be an even better speaker. And it’s amazing. Dan has gotten so good. When I first started working with Dan. I mean he was okay. He was good. How many hours did you use to have and attend what used to

Dan Kuschell

count us to stop at 26 or something?

Joel Weldon

Yeah, that was the first two minutes so that’s a tool that we have How do you eliminate us and it’s such a simple thing and and Dan I know that just tell him how how great a student you are because even though he’s a great teacher and your coach and you follow him On these podcasts and use his training and so many of my clients are using you just this weekend for people told me that they’re working with you, and what good results you’re getting. And so he’s the real deal, but he’s interested in constantly improving. And that’s what you need to think of as good as you are, you can get even better.

Dan Kuschell

And if you want to get even better, go to ultimatespeaker.com, ultimatespeaker.com. Joel, as we wind this down, why are you still? Why are you doing what you’re doing? I’m just curious, you have such a fascinating life. I mean, you could have been retired, you know, many moons ago,

Joel Weldon

14 years ago, I would have been 65. So yes,

Dan Kuschell

I mean, you’ve been been so blessed. You’ve had our family out to water ski with you. You taught my kids how to water ski. You have this amazing, amazing quality of life. share with our audience. Why? Why you’re still just, you know, on this vision, this mission to help more and more people use speaking to grow their business.

Joel Weldon

My youngest grandson is at Annapolis, third year, Midshipman. And he told me pops, because that’s what he called me It pops. I know you’re never gonna retire. But you know, the Navy does that with ships all the time. Because once they get obsolete, they put them in, in storage. He said, Do you know what they call that what the military term is? When we do that with a ship? I said no, Barrett, I don’t. He said out of service. Now I know why you’re never going to retire. Because when you retire, you get out of service. And I think we’re here for a purpose. And I’ve spent my whole life learning about these systems. What good is it giving it to myself? And there’s nothing more exciting than talking to you today about these ideas. And that’s hopefully how you feel that that you get up in the morning and you can’t wait to get going. And when you have that mental attitude, then your body follows it. And that’s what Earl Nightingale The Strangest Secret changed the lives of so many people with the Strangest Secret is simply this. You become what you think about most of the time. What are you thinking about? So if you’re thinking about health and happiness and giving an enthusiasm and joy, that’s what you express. And when you wake up in the morning, it should be full speed and ready to go. And that’s how I feel every day. I just couldn’t wait to get on and talk to you even for just a few minutes. He lives it he lives it

Dan Kuschell

he leads by example, he is a living legend. And you may or may not have heard of Joel before today. And if you haven’t just know he is a living legend. And what would happen for you if you applied even one of the many strategies that he shared? Or what if you went and took advantage and invested, you know, when you compare how little it is to what it gives you, and what it will mean for your career, like Ben Hardy, like me, and so many hundreds of others, and ultimate speaking calm? How would it change the game for you, Joel? What’s 1 to 3 action steps, you’d love our audience to take love you to take as a result of our time today.

Joel Weldon

Yes, we tell you about you. Number one, speak to your audience about what they need. That’s it, make it about them, take yourself out of the way, add more use than you have eyes. and be yourself. Be you. That’s one of the greatest gifts that you can give somebody is what you are like, Don’t copy anybody else. Don’t act and perform, be yourself. That’s the key, and then use the 22 words that I’m going to end with. But I just thought of something else that we should do, because Dan is such a giver. So how about we do that if you go to our website and are interested in the Ultimate Speaking System, or we have a mini course called Quickstart. If you just put in the promo code, Dan K, we’re going to put a Dan K, you did everything in half price. Now you know how affiliates works, sometimes the sponsor wants, but Dan doesn’t want any money from you on this, he wants you to be a better speaker. So what we would have given to Dan on an affiliate you’re gonna get. So everything is F the normal amount, what you see on the website, except the coaching because that’s my one on one time. So take a look at that. But remember, we never ending on a call to action. The call to action should never be your closing. Your closing should be a summary and impact that leaves something for the audience. That’s why Dan, I told you, I’ve got 22 words, when you’re ready to get rid of me.

Dan Kuschell

Let’s do it.

Joel Weldon

You’re ready for the 22 words. Yes. asked me if I was to summarize everything I’ve learned in 46 years. 3000 paid jogs. What would I say in one sentence? Oh, I Dan, I just heard you say that. Okay, here’s the answer. Speak to your audience about what they need, in an organized way they can follow and get yourself out of the way.

Dan Kuschell

He’s Joel Weldon. Go check out what he’s got available. Ultimatespeaker.com, ultimatespeaker.com. Joel, thank you.

Joel Weldon

Well make it a great day. Yep. And a pleasure, Dan. And

Dan Kuschell

I encourage you to take action with what Joel shared with you. You’re just one breakthrough away. He’s giving you dozens and dozens of strategies in 15 minutes. And just imagine what would happen if you went deeper? Right? Take action, seize the day. And we’ll see on the next session on growthtofreedom.com. Welcome to this episode of growthtofreedom.com. I have a question for you. Are you at a point right now, especially in the world that we live in where you’re struggling at some degree with maybe overwhelm or burnout? Or feel a little bit of a lack of control? Or maybe you’re concerned about, you know, the direction of your career, or maybe your finances? Well, there’s so that we have got an expert who’s uniquely qualified, and a living legend, and qualified to share with you his insights, his wisdom, on what will work today to help you achieve personal professional and your financial goals faster and easier than you ever possibly imagine. I’ve been impacted by his work all the way back in the early 1990s, mid ‘90s. Many programs, I mean, I’ve gotten dozens and dozens of programs, I can go Conant which is no longer around. And I bet you have 15, 20 different core he’s published over approximately 500 audio and video learning programs. He’s written close to 100 books for per year for over 25 years, he’s literally helped over 3 million plus people they can count, there’s probably another couple million they can’t count all over the world. And guess what he can help you as well. His name is Brian Tracy. And Brian. It’s so amazing to have you here with us today. Thank you.

Brian Tracy

Thank you, Dan. It’s a pleasure. And I’m so happy to hear about your success. You know, I found this sometimes just one idea can change your whole life. If it comes to you at the right time in the right way. It just sort of connects and you turn your change, like taking it a different road and you’re never the same again.

Dan Kuschell

And in fact That inspired the theme of this segment, we’re celebrating 300 episodes, 30 years of my business and the theme is one breakthrough away, you’re literally one breakthrough away from that next big breakthrough in your life and a celebration of mentors, of clients and friends that have been joining us on this on this journey. So Brian, I’d love to dive right into it, because you’re a wealth of knowledge and proven strategy. Not not tactical, I mean, although there is lots of tactics timeless, that will be good today, it was good yesterday, and it will be good in the next 20, 50 years. It’s legacy work that you do, which is so impactful. As you see the world today. I mean, we’ve had a lot of changes, right over the last nine months with, you know, the crisis and more. What do you see are some of the biggest mistakes, Brian that most people are making, as they’re trying to navigate What’s going on?

Brian Tracy

Well, I wrote a book a few years ago on crisis management, I spoke to so many companies, and one of the questions they asked is how do you deal with a crisis? How do you deal with problems? How do you solve major problems, and so on. And so I did enormous research and read and read and read and read and read, and I put together what I call 20 ones. And then Okay, I’ve got about 20 different books that are 21 ways to do this. 21 great ways 21. So and so I wrote down 21 ways to deal with any crisis. And number one step is stay calm, stay calm. And number two is get the facts. And then number three is accept responsibility. And it goes on and on. And by the time it gets through the first three, my Lauer is up, when I’m talking to companies and organizations, but I’m not trying to sell the book, what I’m saying is that your mind is so powerful. It’s a wonderful mind, if you use it properly. Just like if you have a beautiful car, you can drive in a beautiful car. But if you work all over the road, if you’re drunk, if the car’s broken down, well, then it’s not that helpful. So your mind is like a wonderful computer, you have a conscious mind, which is what you do all day long. And you have a subconscious mind. And your subconscious mind is basically a storehouse, it remembers everything that you ever do or think. But it’s but it’s a neutral part of your life. It does not create, what creates is what is called the superconscious mind. And this has been talked about for 4000 years. And the superconscious mind is this mind that connects with the entire universe. And when you set a goal for yourself and write it down, it’s taken by the subconscious mind at turnover, like a team of computer experts is turned over to this other team. And this superconscious works 24 hours a day to bring into your life exactly what you want, at exactly the right time, and exactly the right way. So if you use your mind properly, you can accomplish anything. If you want to become wealthy, if you want to be healthy. If you want to have a successful family or business, just write it down. And very important. goals that are not in writing have no effect. And so write it down. Only 3% of adults have written goals, and everybody works for them. They are the wealthiest people out there. I mean, you He is a great example the richest man in the world for many years as Bill Gates, Bill Gates reads, two books a week. And then he annotates the books and writes down underlines. And then he takes what he’s underlined and written down, he puts it into a separate booklet. And then he reviews it. And so Warren Buffett, and the two of them compete back and forth. Warren Buffett has been the richest man in the world several times. And Warren Buffett reads five hours a day. He reads an average of about a book a day is his assistant partner Charlie Munger monger does the same thing. And what they say is if you’re not reading, you really have no chance in today’s world, because things are moving so quickly. One of the things you just mentioned that you one idea away from great success. And that is true. But you’re never known what the idea is. So you have to collect lots of ideas. People ask me, how can you write a book every three months? And the answer is I keep gathering information. And then I set it down. I have a system for book writing. And by the way, if anybody is thinking about writing a book, what am, website, BrianTracy.com And there’s a 20 part system on how to write a book and get published. It’s free. Just go and get it. countless people all over the world have used that system to write a book and get published. And it just won’t do it anymore. But it’s very simple stuff. great truths, by the way are always very simple.

Dan Kuschell

Very true. Very true. You know, the great quote from Oliver Wendell Holmes, I wouldn’t give a fig to be on this side of compliance. But I’d give my life to be on the other side of simplicity is so, so powerful now. Now, Brian, in your journey, right? I mean, you can’t help millions and millions and millions of people, I want to ask to give context to viewers and listeners who have followed you, as well as those who might be new to your work, which means they, you know, I know know how someone wouldn’t know, Brian Tracy. Either way, why are you doing what you’re still doing today? When you could have, you know, gone on to other things? I’m just curious, what what would you say to that? Why are you doing what you’re doing? Well, it’s

Brian Tracy

a combination. I’ve been asked that many times. And it’s a combination. First of all, I love my work. And I learned decades ago, decades ago, that if you find something that you love, and you put your whole heart into it, you’ll never work another day in your life. That’s Napoleon hills advice. And so therefore, your job, your main job in life, is to find something that you love to do. And then put your whole heart into doing that really, really well. And it takes I learned this many years ago, I was building my business and professional speaking. And I’ve been speaking for about three years, and my audiences were growing. And a friend of mine, a woman who is the head of the National Speakers Association, Patricia Fripp said, it takes five to seven years for you to be successful in this business, or in any business, five to seven years. And it’s interesting, because I had started reading Peter Drucker and Peter Drucker said the same thing, it’s about seven years, the zixu, two years to when you start a business, it takes you two years to turn the corner, and surger earn more than you’re putting up. Most businesses are in a race against time, in the first two years, like a plane, never hurtling toward the earth. And if you would learn and apply and learn and apply, you pull the plane out of the dive, and you start to earn more than it’s costing you. So the first two years are where you learn the next two years where you pay back. All the money that you invested or borrowed in the first three years, and the next three years is what it takes for you to become successful. So it’s two years, four years, seven years. And I said, Oh, that’s not going to work for us that no way, I’m going to spend that much time I’m going to be successful faster. And no matter how hard I work, it took seven years. And so that’s one of the great lessons of life. And Peter Drucker, the great management consultant, taught it as sort of like a throwaway comment, oh, by the way, it takes seven years for a business to be successful. And if you look at whether it’s Microsoft, or Apple or any of the businesses seven years, and sometimes Apple very interesting, Apple got into a real problem and almost went bankrupt in the late 90s. So you get successful, but then it went back into a dive in your head was on the verge of bankruptcy when they gave the business back to Steve Jobs. They they pushed him out because of his particular personality. And so he went off and started, I think his picture, he said, retired a couple of other companies that turned into multi billion dollar companies. And finally they asked him, would you come back to Apple and just take a look around him? You know, the company and you’re the major shareholder still? Would you help us out? So he walked around and just ask questions, how’s it going? What are you doing? How’s it going? What are you doing and so on? And then finally, they said, Well, why don’t you just take over the company, take it back, basically, and we will step down. So the executives running the company said, Okay, so he went in and got the numbers and said, Oh, my God, he’s got to have much before bankruptcy. The company was on the verge of collapse. And he had no money. It was a really tight situation. It’s a great story’s been published. So what did he do? Well, he needed a enormous amount of money, and he needed 100 million dollars, saved the company. And so he had been from the time he started, he had been sort of attacking and insulting Bill Gates, and Microsoft is it gold company, stodgy and not not creative, and so on. And she’s got the wrong business model. And Microsoft’s business model was an open system, so that anybody could write programs for Microsoft. Apple’s business model was a closed system is all secret is nobody could work on Microsoft or an apple program. So now they’ve been onstage in universities debating each other going back and forth. And Apple, Steve Jobs are insulting Bill Gates. Well, now he said a worm again, when you get 100 million dollars. The only person he knew that had that kind of money was Bill Gates. So he called him up and said I need some help, because I’m on the verge of bankruptcy. And I know I’ve said some unkind things to you and about you in the past. But now I need 100 million dollars. And will you lend it to me? And Bill Gates said, Steve, it, Apple is too important to company to go broke. And not only will I give you the hundred million, but at least I will buy stock in your company. So it’s not alone as to be paid back, I’ll just become a shareholder. And I’ll provide you with the money. And yet two and a half months before he was bankrupt, and he gave him 100 million dollars. And the rest is the rest is history. wonderful story. Wonderful. So even though he’d been insulting him and attacking him everything year after year after year, and he said, No, your company is too important. And I’ll invest in your company. And now you saw what happened. The world will imagine this. Everybody is on a an iPhone, I sometimes I’ll ask my audience, because one of the most important things in marketing is what role does your product play in the life of your customer? Is it a large role, a small role? I said, for example, today, the iPhone plays an important role. Everybody uses an iPhone, it’s plays an important role. I said, Have you ever had the experience where you got in your car you drove to work, and halfway to work, you realize you left your home At home? What did you do? People and they’ll all say they all make the same book, they turned around and went back and got their iPhone, because this place has an important rule in a person’s life. They asked their survey last year, they asked their customers, how many of you are going to buy another iPhone in the huge answer 90%. If 90% of your current customers are going to buy from you again, it means that Apple is the first company to have a trillion dollars of profit in the bank, this year hit 2 trillion. And it’s the most profitable company in the history of the world. Why is because it has made their products essential to their customers, Muti cannot think of not having an iPhone, most remarkable thing. And so therefore, if you’re in business, one of the things that you have to do is you have to create a product or offer a product, it’s really important to your customers. So they so they want it and need it. And it plays an important role in their lives, other than you becoming you become dispensable. They can buy from you or buy from someone else or buy from someone else. So it’s very, very important. All the companies that are successful are companies that have made themselves really important to the customers.

Dan Kuschell

And as you’re listening, or you’re watching right now, how would your business change if you became an essential, right on necessity, if you will, or created a pain of disconnect or created this cell phone stick rate? Or how would you be impacted if you just took the three of 21 strategies that Brian shared with you on dealing with crisis right now at home and in your business? From staying calm, getting the facts, accepting responsibility, or tapping into the superconscious mind going beyond the conscious and going beyond the subconscious to the superconscious I wouldn’t transform your life, your business, your career. And Brian talked about loving what you do. It’ll never be a day of work the rest of your life now, Brian, out of respect to time, do we still have a couple minutes?

Brian Tracy

Sure.

Dan Kuschell

All right, you brought up the story about Bill Gates and Steve Jobs. Right. And and I will do it as an investment in the company. I heard you this is an obscure fact. And hopefully, you can remember this. You used to share at a sales training, I attended one of your sales training many moons ago, probably almost two decades ago, 20 years ago, and you talked about a study I believe that you or your team had done about executives at IBM, and how when they invested $1 in their personal development or education or investing in themselves for personal growth. You had cited a number as far as the translated growth that they’d gotten versus those who didn’t invest in themselves. Do you happen to remember that I’d love you to share that because, you know, the best investment we have is ourselves. Right? And there’s nobody better to share that than you as a legend in this industry for people to really pay attention to this.

Brian Tracy

It’s a great point because I’ll tell you a great story to what I said is that for every dollar you invest in yourself, you get $10 back in income and in personal value. It’s just astonishing is you do not know where it’s going to come from or where it will come from. But if you read just read a good book and underline it and think about it, what will happen is that you’ll attract almost like law of attraction, you attract another $10 and I was giving a talk getting three seminar in Dallas about three years ago, and in the audience was very, very successful and well known businessman and a selling author, wealthy. And he was in the audience, a good friend of mine. And he stood up when I was talking about the importance of investing in yourself. And he stood up and everybody knew him. And I knew him. And it was kind of like we’re talking from the audience. And he said, I’d like to say something about that comment. He said, when I was 18 years old, I said that he said, That man is wrong. He said, what Brian told you is false, it’s not true, is not going to give you a $10 back, it’s going to give you $50 or $100, back, when I first went to a Brian Tracy seminar, I was 18 years old, and I had to be forced to go, because I had never heard about personal development. He said, and you talked about investing in yourself. It is, so I started to do it. He said within, he said, By the time I was 24, I was a millionaire. And he said, Today, I’m 35. And I have more money than I could spend in the rest of my life. And it’s all because of this man. All because of what he told me is, the more you invest in yourself, the more ideas connect and interconnect with others. And the more you see, the more alert you are, and you activate this superconscious mind, and the superconscious mind will bring you exactly what you need, exactly when you’re ready for it. And so therefore, what you have to do is get ready, you get ready by learning and practicing and studying and so on. And if you’ll do that, so anyways, he stood up in every and everybody cheered and applauded and so on. So I’ve had wonderful, wonderful stories of people who just took these ideas and apply them. And I don’t get I consider myself to be a synthesizer, rather than an originator come up like Einstein, and so on. What I do is I take all of these ideas, and I put them together, and I synthesize them into a new synthesis. And that’s what I do. I’ll give you a wonderful story. I just loved the story. I was doing my big seminar here in San Diego a few years ago. And we got a call from someone in New Zealand. And they wanted to come to this seminar, and it was a businessman, and he wanted to bring his key people. And what we did is we insisted that everybody should have different tables, so that instead of saying the same table and talking to the same people, you talk to different people, so and he said, but we’d like to stay and sit together at the same table. Would that be okay? Because if this was eight people, and we were charging $1,000 a person, and we said yes, we just were business people. So he and his team flew, flew up to from San Fran from New Zealand. And they came to my seminar and we were three day seminar. But the second day, the wife of the head of the company, came to me and said, Would it be possible for my husband to have a personal chat with you? And I said, Sure. It’s a good, good customer. So we went off to the side, and we sat down and he told me, he said, He’s both a trucking company. He said he’d been driving a truck for years, he had two boys and a wife, they had a small house, and they spent everything that they earned, stay alive and so on. And then one day he got my book maximum achievement. And he began to read the book. And it totally changed his life. It totally changed the way he thought especially writing down goals, and then working on it. Well, he said, First, go ahead. He said he wanted to be wealthy, he had to own his own truck, because the way it works in the trucking business, is that there’s one third of the revenue from the people who use your trucking business goes to the driver, one third goes to the owner of the truck, and one third goes to the trucking company, and a lot of trucking. A lot of truck drivers are independent, they own their own trucks, they earn more money. So he said the first thing he’d have to do is own his own truck. So he said his wife and his kids and he said look, we’re going to have to read pet down are expensive so we can save enough money. So we can buy a truck rather than my working just for someone else who owns the truck. And Surprise, surprise, they earned enough money within a year to buy their own truck. So now he’s earning twice as much as he was before. And they decided they would keep on saving money. Keep on building up and they bought a second truck and a third truck now he’s the biggest freight hauler. In New Zealand they have 300 trucks that they work with everywhere is a multi multimillionaire. Anyway, he would read this book and under and underline it and read it and underlining his will and his wife said Why do you keep reading that book? Is it because it’s really had a major impact on my life. She said that I should read As well, and he said, okay, but you have to re underline it with a different color pen. And so he under lined it with a red pen, she underlined it with a blue patch, okay, see what she wrote down. And then boys, they’re now 12 years old 12 and 14 years old, they notice the impact of this book. So they said, Could they read it. And so they read it and they use a different color black and somebody else wrote green. And this was the family book. And you could look open the book, and the book was like a rainbow, as every single line was underlining notes in the side and everything else, as they built their business into the biggest trucking company in New Zealand. And he’s just an ordinary guy. He’s just a working guy. He’s a guy who didn’t have any education or no great advantages. But somehow, because of this superconscious ability, he and his kids, they lived in a beautiful home. I mean, it was just an absolutely wonderful story. And I never forget it my whole life is what it is, whenever they got an idea, they would apply the idea. And that’s the key is if you want to be successful at anything, write it down, set, it is a goal. And then you’ll start to attract ideas that will make it possible. But you have to then take action. And that’s the same thing that Drucker said, he said, the purpose of strategic planning, the purpose of marketing, the pursuit of everything is action. Now, action this day, and this is one of the great models is action this day, actually not take action immediately. We don’t wait until somebody you see somebody else do it. When you get an idea move immediately, I can guarantee you that, that you will eventually be a big success.

For every dollar you invest in yourself, you get $10 back in income. - Brian Tracy Click To Tweet

Dan Kuschell

Speaking of taking action, Brian, you know, if someone’s been inspired about tapping into the superconscious, and you know, breaking free from overwhelm burnout to uplevel their financial impact their business, their career, and a lot more deal with uncertainty in the world and a lot better way. Where can people go to connect with you tap into your amazing resources and tools?

Brian Tracy

Well, all my stuff is available worldwide. I’ve written 90 books now today, I’ll be working on completing number 91. So that this stuff is available worldwide go to my website, but but even better, people say what do you sell books? No, there’s no profit in books. So therefore go to go to Amazon and buy it you can get it 30% off and delivered almost overnight. So if you if you want to get any of this material, it’s all available worldwide, as you know.

Dan Kuschell

So I want to encourage you to go to BrianTracy.com to check out the resources he talked about if you want to learn how to write a book. I mean, any you know, Jim Rohn, the great Jim Rohn said any life worth living is the life we’re recording, and recording, ideally, your mastery. And a book gives you an ability to do that to take your thousands and thousands, maybe 10s of thousands of hours and condense it into a guidebook that can become a transformational tool for others, including yourself through the process. So go to BrianTracy.com, that’s BrianTracy.com get his resources on Amazon. Brian’s What’s one last thing that I should have asked you that we didn’t get a chance to cover before we wrap up?

Brian Tracy

Well, I think you did a very good job. Thank you very much. We could sit and talk all day long. Yes, we could. If you behind me, I have about 6000 books in my home, all my bookshelves are double. And I’ve read most of them and some of them more than once. I shall read about three hours a day. And what it does is it keeps you it’s like it’s like physical exercise. If you exercise 30 to 60 minutes a day, you’ll be one of the fittest people in the world. If you read two to three hours a day, you’ll be one of the best informed and ultimately one of the most financially successful people. There’s no limit to what you can accomplish, except for the limits that you place

Dan Kuschell

on your own mind. And there you have it, readers are leaders and leaders are readers. Brian Tracy is living proof. I encourage you to take action with what he shared today. Tapping into your superconscious being able to tap in and get through crisis with is three of 21 steps to be able to realize that there’s simplicity on the other side of complexity that there’s something to be had about investing in yourself and getting an ROI on that and a whole lot more and by the way, you can come back to this episode. This series at growthtofreedom.com/300 that’s growthtofreedom.com/300 if you never want to miss an episode, go to growthtofreedom.com/subscribe, seize the day. See you next time. another segment of growthtofreedom.com. Thanks for watching. Welcome to this segment of growthtofreedom.com our celebration are part of our celebration of 300 episodes 30 years in business and people who’ve been an important part of my life. journey. And now ideally, your journey to be able to build a great company that has a bigger impact, a bigger reach, and makes a bigger contribution. So let me ask you this, if you ever meet somebody that walks their talk on the front stage in the backstage and that they’re true to their values, that are someone who goes way out of their way to help others, at times, even more than themselves. And then you see them succeed as one of the good guys in business. Like, how does that strike you as you’re watching or listening right now, the reason I bring that up as someone who I’ve been inspired by the way he lives, the way he leads, the way he’s works at home, the way he works his business and has for well, close to two decades that we’ve gotten a chance to know each other. He’s someone who’s a trusted connector for high level entrepreneurs for well over a decade, and helping get those introductions that literally have been worth millions and millions of dollars. And he creates positive change on a global scale by facilitating these connections between influential people to get them to come together to make the world a better place. And that’s not just a saying from him. That’s who he is. His name is Kevin Thompson, I’m lucky enough to call him a friend appear all kinds of stuff on someone I look at as a mentor, and a lot of ways because of the way he lives, his life. And I’ve been inspired by your work, Kevin, and who you are, what you do, and a whole lot more. So welcome. Welcome to the this episode.

Kevin Thompson

Well, thank you, Dan. I mean, it’s my pleasure to be here. Because, man, right from the first time we’ve met all the way back in Oh, seven, I mean, we just, you and I just made the connection right off. And there’s been a whole lot of pretty amazing water under the bridge since then.

Dan Kuschell

Yes, and I know, you’ve had quite the business journey, you built a seven figure, you know, online business, you, you know, helped in this range of, you know, getting people connected together for your relationship building deal, making it a whole lot more, that’s translated into multi millions, hundreds of millions of dollars over time. So, you know, you see how the world has changed, right? I mean, it’s changed, that’s just the way that it is in the last, you know, six to nine months. And, you know, you’re still, you know, really growing a great business, you’re working with a lot of entrepreneurs, so you get behind the curtain, like, you know, you’ve got, you know, close to 100 clients and a very high profile kind of community that you’ve built up called tribe for leaders. What do you see right out there going on right now, Kevin, that are like some of the biggest challenges or mistakes that a lot of people might be making, as they’re looking at making this move with what’s happened?

Kevin Thompson

Well, you know, I think a lot, a lot of entrepreneurs are written, they want to grow their business, and, and they will want to find partners that, you know, strategic partners that can help them grow their business, but a lot of times they’re focused on the wrong thing, especially when it comes to currency. You know, a lot of people think that, I mean, gosh, you know, we’ve all had somebody approached us and say, Hey, if you sent me business, if you refer business my way, I’ll compensate you. And, you know, they mistakenly think that money is the most important currency when it’s not, you know, there’s there’s four other currencies and timer is a good acronym for them. There’s time, identity, money, energy, or energy and reputation, or relationships. And in many cases, you know, the relationship is the far more valuable currency to people, especially established entrepreneurs. And so when we focus on building relationships, when we actually care about other people, and appreciate other people, you know, it’s been long said that, you know, what, we appreciate, appreciates, and we focus on the relationship first, and the other pieces just kind of start falling into place.

Dan Kuschell

Yeah, I mean, that’s it. There’s so so much wisdom, wisdom there. And that’s been a constant theme throughout our, our segment here growthtofreedom.com/300. I can’t I can’t help but wonder, you know, the theme of this episode is really your one breakthrough away. Right. One, and I have a feeling I know what you’ll say to this as it relates, as you view it is what will give you that one breakthrough. But you know, as you’re working again, in the current now, because what was working a lot of ways, you know, 90 days ago, six months ago is not necessarily working the same way now is you know it but whether it’s a strategy you deploy or use or implement, or at some of your clients is you got, like I said, a close to 100 people in this amazing community. What are 1 to 3 strategies, Kevin, that could potentially lead to that next big breakthrough, as you see it? What would you say?

Kevin Thompson

Sure, you know, I mean, the first thing that I i’ve been using this for a long time is just genuinely showing appreciation for other people. Because I can tell you, and especially now, more than ever, you know, no matter how sick Somebody is no matter how big their business is, no matter how good things look for somebody else on the outside looking in, there’s not an entrepreneur, there’s not a person on the face of this planet that gets enough appreciation. And when we show, you know, genuine appreciation now with an agenda, not not with this thing of, like, oh, if I give, then I’ll be able to receive too, but just give to give just show appreciation for no other reason than to just do that. Don’t look at that as a strategy or a tactic. Just let that be who you are, and you’re going to attract so many more people to you. And people will start wanting to have conversations with him. And I love having conversations with entrepreneurs. And you know, I’m not looking to promote myself or promote my thing. I want to have a conversation with them. And I’m always looking for like, what what are they working on? What opportunities are they trying to take advantage of right now? Or what challenges are they dealing with right now? That and I’m always looking in the course of those conversations, and I’m thinking the back of my mind, well, based on what they’re sharing with me, who do I know, that would be the best person to connect them with based on what they just shipped? And, and and, you know, by having those kinds of conversations with people, you know, I mean, you know, people talk about networking all the time, and so many networking environments, everybody’s talking about themselves and their business and what I do and this and that, and when everybody’s talking like that, nobody’s listening. Yeah, when we just ask questions, and then listen, because we genuinely want to know the answers, man, when we make people feel like they’re being heard, that just endears people to us.

Dan Kuschell

So that’s amazing. And as you’re listening, or you’re watching right now, like, how would it change your business? For you to be in a place where you realize that capital is not just money, right, that going for it an opportunity for other things, and recognizing that the probably the least important, especially for high, high level and high profile people is actually the money side? It’s the other things like time, identity, energy, reputation, then most importantly, relationship, right? And what if you made the three degree turn, because maybe you’ve been a little focused on what you get out of it focused on the wrong thing, versus what you can add to first, what you can contribute? First, what you can seek out to find first in their opportunities, like Kevin described, or their problems or challenges and just become a point guard, so to speak, and get them connected to the right people who can help it which sometimes leads to you but more times than not doesn’t. But the indirect and direct buy products are amazing with that as well. Now, I’m curious, Kevin, with what you do, why are you doing what you do today?

Kevin Thompson

You know, what, honestly, I just, I love being the hero, I love people come back to me and just saying, Kevin, Wow, thank you so much for that, you know, I I connected with so and so I had a conversation and whatever came from that. And it furthers the relationship capital that I have with people and, and people will appreciate me for doing what I do. And that’s what feeds me. And when and when people start sharing their wins, man, I mean, that is really exciting. I mean, we hear from people on a weekly basis now, sharing their wins. And Kevin, you know, I talked with so and so and this is what came from it. And, and we’re doing business together now or whatever came from that. I mean, that’s totally what feeds me. And I love hearing that. And I, quite honestly, I can’t get enough. That’s what motivates me to keep doing what I want more of that. And so,

Dan Kuschell

and what’s amazing about your business, Kevin and I have admired for over a decade is the fact that you built it around what you want, like not a custom one size fits all, you didn’t build it on like what everybody else thought a business could or should look like. I mean, you’ve always been very respectful of your family, very respectful of your kids and being present and available to them. Mostly it seems from the outside looking in, and then the business stuff around it. In other words, you built your business to be your lifestyle wasn’t separate residence, your front stage is one thing and backstage is another it was congruent. And you’re probably one of the most congruent people that I’ve met. And you now have this business, which serves you as well as serving others because it’s congruent. It’s in alignment. And you know, it’s so great to see is you know, a friend and a appear and all of this different stuff and all the success that you’re having with it. I’m curious because both of us have invested a lot of coaching. We’ve invested a lot in mentoring. We’ve invested a lot in masterminds and all these different types of things. Probably both of us well over seven figures in our investment into our growth, right, overall. And we see it as a real ROI return on investment return on interaction return on implementation versus a cost. So who has been a couple of your favorite, you know, coaches or mentors or guides along the way that you’d want to shout out?

Kevin Thompson

Well, easily hands down Joe Polish. I mean, in fact, he was my introduction to direct response marketing all the way back in 1996, was when I met Joe, and through watching Joe, and watching what he does, and how he because Joe is brilliant at connecting with people and being a connector to, and he’s definitely been a role model for me, you know, I look at how long he and I have been friends. I mean, my goodness, that’s 24 years now. And it’s it’s been such an amazing experience, another friend of mine, Jesse Elder has also become a huge mentor to me, I met Jesse in 2012. And just his whole tag, I mean, you know, this whole idea of active appreciation, and really, you know, understanding that appreciation is what is like, that opens the door to so much more. And that’s just one of the things that I learned from you. I’ve learned so much from Jesse over the years, but those two guys, they have had a huge, huge impact on my life over the years.

Dan Kuschell

That’s awesome. That’s awesome. Now, if you I mean, if you’re listening, or you’re watching, and you, you know, are intrigued and gone beyond intrigued, and you’re fascinated to apply the idea of connection, you’re fascinated to apply and implement the idea of adding value first of seeking out to understand, you know, where someone is out with their opportunities, or where they’re at with their challenges and really become really focused on them first, right? And you can see how this could help your business. Right, Kevin? How can people connect with you learn more about you learn more about all the great resources you guys have available?

Kevin Thompson

Oh, I’ll tell you I, I’m a big fan of Facebook. And a quite honestly, you know what I’m not. I just have not used LinkedIn that much. I’m firmly entrenched on Facebook, I love sharing, you know, insights that I’ve learned along the way and connecting with people there and just Yeah, really easy. look me up on Facebook. Kevin Thompson, I think it’s Kevin the connector, you can hit me up there. If you know, if you saw this podcast, and you can, like, you know, shoot me a message, let me know that you found out about me through Dan. I mean, that would be a great way and, and hit me up. And then if it makes sense, I’m more than happy to make time to talk and get to know you a little bit better.

Dan Kuschell

So I encourage you to go check out what Kevin’s doing go find him on Facebook, Kevin Thompson, Kevin the connector, Kevin Thompson, Kevin the connector, and find out like you want to meet somebody, maybe like you that’s realizes that your business can be meaningful, that it can be purpose driven, that you can build it on your terms, that you can still be an amazing husband, you can be an amazing father of how many kids 897

Kevin Thompson

I don’t know that many, I got some

Dan Kuschell

sounds amazing, right? And, and run a great business at the same time you want to work with someone and get to know, you know, get a look under the hood, I encourage you to reach out and learn more about what Kevin’s up to, as well. And you can do that. Go check him out on Facebook, Kevin the connector, Kevin Thompson. Now Kevin,

Kevin Thompson

what’s something I should have asked you that we didn’t just get a chance to. And again, these are just short segments. But what’s something I could or should have asked you that we didn’t? You know, we didn’t talk about this, but I got to give you a shout out Dan, because several years ago, you and I had that one conversation when I was running the training business, where you you were like, Kevin, what if you do this? And I say wow, I don’t know. But that sounds interesting. So we did implement that. And I I forgot the actual dot i can find it I forgot the actual dollar amount of revenue that came from it. But I know when you followed up with me several years later, and as I had my assistant caught up, and I know it was over 600,000 from that one thing. And and we implemented that and so you know, I mean, first thing I want to acknowledge you for that and and just really kind of point out that you know what, one idea one one thing when implemented well can be worth so much revenue for your business. And and you know, one relationship and I look down you know, how long you and I have known each other and like now with everything that’s going on and and you know, like one relationship can be so valuable. And you know, don’t focus on the building of the relationships and of course, the implementation piece to when you hear from mentors and who give you ideas and say, Hey, you should try this. You know what, don’t, don’t just Go that stuff up, if it resonates, if it hits home, then implement take action on it because man, you’re gonna see results.

Dan Kuschell

So true. In fact, speaking of results, and taking out what, what are 1 to 3 action steps you hope that our viewers our listeners take from our conversation?

Kevin Thompson

Well, first of all, I hope you know, the whole active appreciation thing. I mean, reach out to somebody right now, you know, you have contacts in your phone, you know, look through those contacts and send out some messages of appreciation, don’t ask for anything in return. Just send out some messages, let people in your life know one thing that you genuinely appreciate about them, and just send some of those messages. And I guarantee you, you send seven to 10 of those messages out, you’re going to make people’s lives and you watch what happens when you try to watch the response that you get. And when you see that, I will assure you, it’s going to be like, wow, I want to do a lot more of that.

Dan Kuschell

There you have it, I encourage you to take action with what Kevin shared with you, you know, recognize that people are getting engaged with you, and your products and your service for different reasons than just money. Right? It’s time its identity, its energy, its reputation, its relationship, and then maybe Maybe it has something to do with the financial reward. Let’s make sure you’re not focused on the wrong thing. Let’s focus on the right thing, your potential conversation. One person, one relationship can open the door to so many opportunities, so many opportunities to keep hearing that repetitive theme throughout this series that we’ve been sharing with you act of appreciation, identify their opportunities and challenges. And who can you help get them connected to? You want to learn more about Kevin? Go find him on Facebook, Kevin Thompson, Kevin the connector. You know, Kevin, you’re a gift to me to my family and your gift to business, your gift to the world, man. I’m just incredibly appreciative of your, the way you operate. I love the way you operate and show up in the world. And I’m grateful to call you a friend and also doing business together, which is a lot of fun, too.

Kevin Thompson

Well, thank you, Dan. I mean, the feeling is 100% mutual appreciate you too.

Dan Kuschell

So there you have it. Now we got a love fest going we’re gonna roast marshmallows and sing Kumbaya. No, just kidding. So take action, seize the day with what Kevin shared with you. And by the way, send us a note. Send out those seven 5, 10 15 seven messages, act of appreciation. And then Dr. Kevin and I a note and let us know the impact? Let us know because I can promise you when Kevin shared with you, it will open up whole new doors and doorways of opportunity that you never thought possible. And then what will happen likely you go What if I do this once a week? Oh, what if I did this twice a week? Oh, what if I did this three times a week. And then you start getting this cascading this exponential. It’s almost like a penny doubling every day, which is why Kevin has gotten the results he has. And you can start having the ability by just doing something simple act of appreciation and take advantage of it. Seize the day, and come from the right place and watch what happens for you your business family for more. That’s it for this episode. Thanks for watching, and come back to this episode of growthtofreedom.com/300 or you never want to miss an episode go to growthtofreedom.com. Thanks for watching. We’ll see you next time on growthtofreedom.com. Welcome to this segment of growth to freedom.com. I have a quick question for you. What kind of mad genius and a middle age third baseman teach you about getting your next big breakthrough about achieving prosperity and a whole lot more? Well, this expert is someone uniquely qualified, quick backstory. In the early 1990s. I got connected to a gentleman named Michael Wicked, who is a best selling publisher Nightingale-Conant, my wife at the time his grandmother worked for him. He got us together. And I sat down with Michael I just written the manuscript of my first book called A Champion in the Making. And I said, Michael, if you were me really wanting to go into the publishing business, who would you follow? Who would you find to guide you to coach you, etc. And one of five names popped up. The very first name was Randy Gage. And since that time, I’ve gone through his copywriting courses, his speakers institute that which I’m not even sure exists anymore, and a whole lot more. And fast forward a couple years a good friend of mine, Joshua Shafran, who I helped grow and do some amazing things together was working with Randy on a joint project, and they needed to fill some seats for an event. And lo and behold, we did some campaigns and apparently did over six figures in a teleseminar with Randy as partner at the time, for god sakes and more. Now, if you don’t know who Randy Gage is, I want to really ask you to lean in here and say You’re driving, you want to pull over, put your car in park, grab a pen, grab a piece of paper right now Why? He is one of the deepest, deepest thinkers you’re ever going to meet. He’s not your typical business gloss over a strategy tactic person. He’s a critical thinker who’s going to make you approach your business. He’s going to challenge you, and he’s going to challenge your life and business in a whole new way. He’s the author of 13 books that have been published in 25 languages, including New York Times bestselling bestsellers, Risky is the New Safe, the new, safe and Mad Genius. He’s spoken and impacted over 2 million people in over 50 countries. He’s a member of the speaker’s Hall of Fame in the Direct Selling Hall of Fame. And when he’s not prowling the podium, or finishing up a manuscript for his next book, you’ll probably find him playing third base on his softball team somewhere. So Randy, welcome. It’s so grateful to have you here.

Randy Gage

I’m honored. I’m honored you you upgraded me to middle age soccer player, as opposed to senior division.

Dan Kuschell

Since I ever got introduced to you trust me,

Randy Gage

I have my back. Yeah, you know,

Dan Kuschell

your body reminds us of that most mornings, right? So I want to dive into it, because we just have a few minutes. And that was our promise. I mean, you’ve been on this journey for decades, influence impact millions of it, we’ve just gone through one of the greatest, you know, crisis’s. Or maybe we’re still in the middle of it. You know, a lot of uncertainty out there. What do you see are some of the biggest mistakes that people are making right now either, you know, as it relates specifically to their business combined with their life,

Randy Gage

the biggest mistakes people are I see them making now are the same ones they usually make, which is they’re reacting to stimulus around them. Whether it’s the Covid 19 pandemic, or the recent presidential election, or the latest latest hurricane that’s coming through or went through, they’re reacting to that they’re not mindfully planning and they’re not mindfully thinking, Okay, how do I look around the corner? How do I get ahead of what’s coming out? And just the big, big questions? Who do I want to be? What kind of life Do I want to live? What kind of business do I want to be working? I don’t think they’re doing enough self examination.

Dan Kuschell

So what what can someone do then to, you know, kind of get on track, if you will, you know, sometimes unlearning is far more valuable than learning right? To get on track. So what advice would you give someone 1 to 3 strategies that could help them get that next big breakthrough?

Randy Gage

One of the things I wrote in mad genius was to schedule thinking time every week. And everybody who read the book is like, Oh, my God, what a great idea. Yeah, that’s exactly what I need to do. And then they never did it. You know, when I talked to people in coaching people in my coaching program, things like that, they, they kind of stuck, and they don’t know really what they want to be when they grow up. And I say, you know, when is the last time you actually unplugged your devices, and spent 45 minutes in thought with yourself? Right? And we could talk about meditation and do you do you know, have some, but like, things like that I’ve just determined, okay, I have to have self development time in the morning. I don’t have any music plan in my house, I don’t have any TVs re radios plan in my house. When I’m writing I’m writing. And when I’m not writing, I’m thinking so even when I’m making my bed, I’m preparing my protein shake after my workout order. I don’t have background noise. I’m alone with my thoughts. And and so I kind of was joking. In this blog, I wrote the other day that the, you know, the second best prosperity advice I could ever give you is unplug from your devices once a week for 45 minutes or 60 minutes, and be alone with your thoughts and just have a journal and a pen nearby if you want to journal something down, but not a phone, not a tablet, because then you’re going to get the email thing of the breaking news alert or any of that crap. And just give yourself that chance. And then the and of course they always say well, then what’s the first most important and that question and that answer is when you charge your phone and your devices at night, put it in a different room than you sleep. right there’s so many people the lat you know, their Instagram post is the last thing they do before they go to bed. And the cnn breaking news alert is the first thing they see when they wake up And the human mind cannot. It cannot operate at a high level, if you’re given it that kind of stimuli. So if you started with that kind of just self examination time, that’s what leads you to the big picture stuff. Like, you know, the guy on my blog right now, I think I’ve done three. So far, I think there’s seven, I mean, areas of your life that you make decisions on, and they’re going to determine if you’re healthy, happy and prosperous. Right. And you, you get a philosophy in each of those areas like health, you know, you have a philosophy about health. You think either food comes from factories, and your kitchen is filled with stuff with expiration dates two years from now, or you think food should be natural, like fruits and vegetables and nuts, right? You think exercise is just for elite athletes, or you think it’s that everybody needs exercise, right? You create a philosophy around that. You create a philosophy around relationships, you create a philosophy around money and finance, right? So I picked those seven areas. And that’s what I’m working on the blog right now. And I think that’s what people don’t realize is they, they develop that philosophy, usually when they were a kid, unknowingly, subconsciously, just like if your parents argued all the time, and one cheated on the other, or they were abusive. You developed a philosophy about relationships and marriage, that before you were 10 years old, that you didn’t even know you develop it, but it’s there, right? Yep. So how often as adults, do we actually go back and say, What is my philosophy in this area? What are the core foundational beliefs that I have in this area? And that’s the kind of that’s the kind of real self examination I’m talking about.

Dan Kuschell

Now, over the decades, you’ve you’ve been involved in direct selling, you’ve been you’ve had your speaker’s Institute, you’ve had a training business? I mean, you’ve had your hands and a lot of different, you know, businesses. Why are you doing what you’re doing? I mean, you could have retired many moons ago. And, you know, I love getting this psychology and philosophy from someone who just continues to appear to live their passion. Why do you continue to do what you do, Randy? Well,

Randy Gage

I retired when I was like, 40, I think, my first midlife crisis, and that lasted a few months. And then I realized I can do this, I need to be doing something significant. I thought, I’m gonna race cars, drink out of a coconut and play softball every day, those would be the my life. And I know that that’s a really vapid, shallow life with no challenge.

Dan Kuschell

And no, you’re still doing those three things, but you’re still doing the business stuff too right because I realized, hey, my work,

Randy Gage

you know, I, you know, I, like I told you, just before we went live with this, that and I just sent the 14th book, to the publisher, it’s called Radical Rebirth. And I feel like it’s the culmination of all my work so far in prosperity and success and the mental part of the game and all of that. And, and that’s what it’s, I put up the, like, the pre order page, you know, people who want to preorder, which, by the way you guys watching is, I hope I got this right, Randygage.com/radicalrebirth. And, you know, I put something to the effect like warning, when you read this book, you might quit your job, divorce your spouse, run away with the circus, join a lesbian commune, run away with the circus, get a tattoo and discover your real sexuality, or all of the above, you know, because that’s what real self examination should be. It should be uncomfortable. It should be threatening. It should be. You know, how many people are dentists because three generations of their family were dentist now are their soldiers. Because every generation since the Civil War has been in the military where sometimes we just like me, that was my path. I was going to grow up in Madison, Wisconsin and go to fish fries on Friday night and drink Pabst Blue Ribbon beer and be a fan of the Green Bay Packers and work at the Auto factory, the GM factory in Janesville. And that was my that’s what you did. And when I grew up then in Wisconsin, and I realized, well, I don’t even like fish, I hate ugly uniforms. I hate cold winter. And I want to live somewhere with palm trees and do different things. And so my life was transformed. At 17 years old, I had a beat up 71 Plymouth, I packed everything that would fit into it. And I drove down to Miami by myself at 17 years old, and I had no apartment, I didn’t have a job, I didn’t know a single soul in Miami. But I had a dream that I wanted to live in a tropical paradise. And I stayed at a roach infested poker hotel on Biscayne Boulevard, which was $17 a night or $11 a night for like three months until I found a job and saved up enough money to deposit and get an apartment and everything. Like that was the greatest thing that ever happened to me because it was the result of not just accepting the pathway that seemed to be laid out for me. But actually doing the critical thinking, doing the self examination of is that really the life that I want to live? And speaking of living the life you

Dan Kuschell

want to live, you know, this journey you’ve taken it took you from that place, right in that rat, that Roach infested place right to now having impacted millions and millions of people. Right? Yeah, I can see the smile, you know, on your face. Because I mean, you love doing that you love turning people on it, as I observe it, you love being able to challenge people to be their better selves, right? It’s got to be a little uncomfortable, right? It’s like irritated oysters. Great, great pearls.

Randy Gage

And yes, about retirement, you know, Swatch, right? The Swatch watches. So I was doing a symposium in Central Europe with the founder of Swatch. Okay, this is back in the late 90s. And he was just back then I think he was like 80. And we were doing and he was just this really, he was this armoury character just bigger than life. He wore like four watches, he’d have a he owned like nine watch companies, right Swatch just was just one of them. He had watches that sold for $200,000. He had $50,000 lines. And so he had nine watch companies, and he had them all competing with each other. So he were four of them, you know, you have an $11 Swatch and a $200,000. One and whatever. So that’s, so we’re doing the press conference to promote this big conference that he and I are doing. And one of this young reporter says to him, you know, you’re like in your 80s. And you’ve already worth billions of dollars. And you you know, founded all these companies, have you ever thought about retiring? And he said, entrepreneurs are artists, and artists never retire. Hmm. And the moment he spoke those words, I said, Oh my God, that’s why I couldn’t retire. That’s why I couldn’t say because I’m an artist, because what I do is an art form. And that you know, and I really kept that philosophy ever since. And yeah, so I don’t ever see myself retiring. I feel like so in literally for you guys watching. I had I had told them three minutes before we started this, I had sent the final manuscript. But I’m already working on book number 15. Right. And I’ve got an outline for book number 16, right, because I have stuff that I want to share stuff that I have to get out. Because I think it’s important for people. And so that’s what I think life is about is you know, we have to keep examining ourselves and challenging ourselves to keep moving toward to stay on this pathway of you know, becoming the highest possible version of ourselves. That’s what the journeys got to be about.

Dan Kuschell

And I’m curious, Randy, like as you think, in your journey, and maybe it’s now maybe it’s in the past. For those you’ve looked to whether you call them mentors, advisors, coaches that have inspired or inspire you, right to get beyond your own level of thinking,

Randy Gage

Ayn Rand, that was, you know, Atlas Shrugged was the most influential book I’ve ever read. Ernest Holmes, the Science of Mind, Reverend Charles and Myrtle Fillmore, Emily Katie. Those are the the I’m more of a reader. So books really speak to me and those were the kind of the, the books that really challenged my beliefs and got me thinking about what I think about So those people really, were probably my, my, I never met him because they, most of them, right. I mean, I met a few I met Og Mandino, for instance, I knew Og. And I knew Jim Rohn. And so I’ve known some people like that. But most of them were people that were already no longer on this earth, but they had left these books, which was their continuing work to influence us.

Dan Kuschell

Yeah, what I love about that perspective, too, is the experts and the advisors, if you will, the collective you named. They’re not tactical based teachers and their principle based teachers, philosophy based, and it’s what I love about the work that you represent is it’s philosophy based, it’s timeless, like it’ll be good today, it’ll be good in three decades, at least, overall, the overall body of work, what, you know, if someone wanted to go deeper with you, right, you’ve got amazing work, you’ve got amazing body of work and all kinds of different facets. Where can people connect with you, Randy, where can they get in touch with you to learn more?

Randy Gage

Okay so RandyGage.com that’s kind of my Starfleet Command site, you can find everything on there. I’ve got a blog, got a prosperity podcast. Whenever I’m doing, I have public programs I’m doing you could find them on there. My whenever my next book is going to come out, you read about it there. And then I have a newsletter rant called Gage on Prosperity. So that’s right on the homepage, I would suggest people sign up for that. And I put out a newsletter each week called Friday Philosophy, just dealing with something that I’m thinking about that I think you should be thinking about.

Dan Kuschell

And I would encourage you to go to RandyGage.com. I know that a couple of our mutual friends, Randy one wanted to say hi, Gail Kingsbury, who is going to be a part of this celebration of 300 episodes and 30 years of my journey and the important people in it. She’s also one of them, and she wanted me to array and I give her my best. Yes. And Stephanie Frank who I believe Yeah, Stephanie. really well. We’ve been friends for about 20 years. And I want to encourage you to go check out Randy’s work. I’ll finish the story close the loop. Michael Wicket shared five people I should follow one, the number one person was Randy Gage, I started studying Randy Randy stuff. And it was a catalyst to learning how to write copy to communicate better to influence better, ultimately to sell better either online or offline in print or otherwise. That led to a $20 million company, not ones that got sold but two companies that ultimately got sold as a catalyst from that beginning. Now, I can’t promise you you’re going to do that you’re going to say you’ll probably do nothing, you’ll probably get nothing. You’ll probably all that sort of disclaimer stuff that you want to add. But what if Michael Wicket would not have said go learn from Randy Gage? What would it have cost me the reason I asked Randy to be here as I know how he was a catalyst that igniter for me, and I’d love him to be an igniter for you. Go check out his work. Go to RandyGage.com, it’s RandyGage.com, check out the newsletter, check out the Prosperity Program, check out his new books. There’s a wealth of wisdom that he will bring you in a very easy to understand practical way but be warned you will be challenged, you definitely will be challenged now Randy, what would be 1 to 3 action steps you hope our viewers our listeners take from our short time together today.

Randy Gage

Really set aside that thinking time right get a look at your planner, you’re whether you do it on your phone, or you have a paper one, whatever and literally say okay, on Thursday between three o’clock and 3, 4, 5 I’m going to schedule some thinking time. And then I would say check out your morning routine. What is your Do you know, can you work around your schedule to start your day was some self development time. And don’t check the email box and don’t check the phone alerts. But start with a positive podcast or reading a positive book personal growth, self development. And I think you really create your consciousness for the day. You know, buy that first. How you spend the first half an hour hour of your day is really going to determine how happy how productive, how influential your you’re going to be during the day. So I’m a big believer in that setting your mindset and your intentions that way.

Dan Kuschell

I encourage you to take action with what Randy shared with you building that thinking time set the time to schedule, check out your morning ritual, get that 30 to 60 minutes for you. Not everybody else but for you and watch what happens. Randy, it’s a pleasure to have you my friend. Thank you.

Randy Gage

Great to be on again.

Dan Kuschell

So take action. What are you going to do with this information? Is it just going to be entertainment and you’re going to have it come in or are you going to apply what Randy share Number one I also want you to go to RandyGage.com check out what he’s doing all the incredible resources number two take action with this and let us know send me an email drop me a line and share this with someone you care about if you know another founder, CEO, business owner entrepreneur, who is looking for strategies that are proven and timeless decades of experience right here, introduce them to this episode this series growthtofreedom.com/300 that’s growthtofreedom.com/300 if you never want to miss an episode, go to growthtofreedom.com/subscribe that’s growthtofreedom.com/subscribe, seize the day, make it a great week, we’ll see you next time another session of growthtofreedom.com. Thanks for watching. Welcome to this episode of growthtofreedom.com, we’re celebrating our 300th Episode 30 years in business and the important people in this journey friends, mentors, clients and a whole lot more. And I have a question for you. How important do you feel self love, self care is on your journey to success, growth, building a great business building a great life building a great family, how important is it? And what if this one simple but often overlooked idea was a critical piece to help you go from hitting a plateau to breaking through to be able to get that next level breakthrough to be able to have that transformation, if not that transcendent opportunity. That’d be something that would interest you. Well, if so, you are going to love our next guest expert. She’s basically a light of love. That’s who she is. And she has trained and worked she’s a New York Times bestselling author of two books co author of The Passion Test co author of the book Hidden Riches. She’s also trained over 3500 people on her methodology through the passion test called passion test facilitators in more than 60 some countries. She’s a regular media expert, a regular media contributor. She shared the stage with people like Richard Branson, His Holiness, the 14th Dalai Lama, Dr. Stephen Covey, Richard Branson, Nobel laureate Fw de Klerk, Jack Canfield, Tony Shea, and the list goes on and on and on. And guess what? I’m proud to call for a friend in my life of all the people and I shared this earlier with Chris as well. I think back of like, what was one relationship because relationship capital is the most important factor, one relationship that kind of triggered so many direct things, indirect things, and it comes back to her and Chris Attwood. And she is again, she’s a love of light. She’s also by the way, this is something she doesn’t talk a lot about. I just want to point out this is a fun fact for Janet Attwood. And that is, she was awarded the highest award for volunteer service in the United States, the President’s Volunteer Service Award from the President of the United States. How cool is that? Right? So you’re a dignitary, you’re a dignitary aren’t you?

Janet Attwood

I’ve never looked at it that way to tell you the truth.

Dan Kuschell

That to me, you’re a special part of my life, not only professionally, but more probably even more personally than you know. And I’m so grateful that you could join us for this special episode. So thank you honored,

Janet Attwood

I’m so honored. And congratulations. I mean, big congratulations. And it’s no surprise that it’s your 30th year because you can’t, you can’t go that long, without an end be that sustainable, unless you really know yourself deeply. And you just can’t because as you said, everything is relationship capital. It’s all about in our transformational world, it’s all about creating alliances, and then being able to, to really keep those alliances. That’s one thing getting them but the other thing is is keeping them nurturing them loving them. And you can only do that if you if you really are connected to you, you love you, you know you you nurture you, so and Dan, you’re a frickin light bulb. You know, I tell everybody if you want to know a light bulb of just pure light, love, always and and you’re so congruent with your family, and you love your kids. I know you’re a screaming great husband, and I and an incredible father, and you’re an incredible friend. And you’re magnificent at what you do to help people because and it comes back to when you love yourself. You love others. There’s no one out there. Right? So when you really know you, then you really know everyone else. And that’s why you do us so well. So congratulations.

Dan Kuschell

Thank you, Janet. I want to dive into you. I want to dive into you. self love, self care. Right, in the short time that we’ve got today, give us a glimpse Janet like as your you work with hundreds of thousands of people, right, lots of different countries, you know, you’ve been, you know, in a place of meditation and some of the most peaceful states, and places in the world, right at such high levels, as well, as you know, everyday people that are, you know, are, you know, just struggling to get by and everything in between. So, like, what do you see are some of the big mistakes people make around self love and self care?

Janet Attwood

Not understanding what self love is?

Dan Kuschell

Mm hmm.

Janet Attwood

I mean, I’m running a course right now. And what I’ve come to understand is people really don’t have a clue what self love is, I mean, there’s just like this, this across the board myriad of different, you know, thoughts going on about what self love is, and what what people are surprised to find is that, when I talk to them about it, it’s about acceptance, acceptance of who you’re being right now. Because if you not accept who you are, and know that who you are as just enough, then your motive generated. And what that means is, you’re not thinking about what the other person needs, you’re thinking about what you need, and the love approval, appreciation that you need from others. And, and, and if you don’t know who you are, then what gets in your way. And hey, I can, I could write a book, about my years of not knowing who I was, and you have this, this low self esteem that follows you everywhere. And so you sabotage yourself left and right, left and right, left and right. Because you you are true to you. You’re saying yes. When you mean no, then you can’t deliver, then you try to clean it up. And you’re starting to tell stories about why you can’t deliver. And and you know, it’s impossible to keep the truth. When you’re always telling a story. Okay, can’t always remember. And so learning to really love you and really accept you and be who you are, and know that you’re enough. You’ve got it, you’ve got exactly what you need. How do you know that’s who you are? It’s really one of the hardest things for people to let be okay? Because why? Because we’re always comparing. When you compare, you die, you can’t ever win. And so so I would say that one of the biggest things that I’ve seen, I let’s talk about me, that I seen, I was in my kitchen today as a matter of fact, and I was cooking on my own miles an hour, because I had my accountant was coming over today, and I’m talking on the computer at the same time to my assistant. And we’re talking about we’re talking about how we can both write a book about how many times we took ourselves out of the game? Hmm. Because we didn’t honor who we were because when you honor who you are, you honor everyone else, because self love is all about being kind to you. And being okay with where you are. Because if you’re not, then what you do is you project what you’re not okay with onto everyone else. And so if you’re not loving who you are, what you’re doing is you’re finding fault in everyone in front of you. And this is not how you’re going to create a lot of relationship capital. Dan, the reason why you’ve done so? Well, it’s been No, I mean, it’s just been no surprise to me, is because you’ve always seemed to have now what do I know? It’s only my story. But you’ve always seemed to have this just very intact self. Love is very, you know, I know who I am. This is who I am. In the transformational world. It’s so it’s so important. Because if you’re trying to always be what you think everybody else wants you to be, and they and they buy into your program, then what they don’t even they didn’t even buy into what was true. They bought into your story about what you think they want. And then all of a sudden, they’re starting to be with the real you because you can never hold on to that story long enough. And then you wonder how come I don’t have a following? Oh, wait a minute, I wasn’t there. Yep. I didn’t show up as me. And there’s enough people in the world that are gonna love you up as long as you’re out dangerously authentic. Right?

Dan Kuschell

Absolutely. Yeah. So So Janet with that, right? You’ll get lots of people struggle with it. Right. Lots of people, you know, may not be you know, I will project I know, in my early years, I had no trouble being comfortable in my own skin, just call it an ace and Ace and you know, and finally, I just got to a place where I was okay with me. Right? You know, as simple as that. What advice or what I don’t know if you’d call it a strategy or advice would you give someone a one to a couple things that they can do to kind of really move to be comfortable with themselves to love themselves for this, you know, the impact of self love

Janet Attwood

Well, I think Give everybody a practice or I could give everybody practices. So I think I will, there are four major things that I’ve used in my life. And I never, I never give anyone anything that I haven’t done. So number one is undoing your limiting beliefs. We came in as, like we came in as love. And then what happened, life happened, life happened, maybe you got a divorce, maybe you were hit by a truck, maybe you lost loved ones, maybe you were physically abused, maybe you were bullied, maybe, maybe maybe all of this, all of this stuff happens. And then what we start to do is we start to protect ourselves, because life can be painful. And then the next thing we know, how come I’m not connecting? How come I don’t feel closer to others. So one practice that I’ve used on a regular basis is called the Work of Byron Katie, to undo your limiting beliefs. And I used to be Byron Katie’s marketing director, I got very, very close to her. And these beliefs that we have, I’m not good enough, smart enough, rich enough. I’m not the right color. I’m not the right size. That’s all your limiting beliefs. And yet when you continue to tell yourself that they become real, and what is real, which is you came in as love you came in as like, you have everything that you need and starts to be this, you know, this like a different language, right? You’re talking Martian to me. So, a great practice the Work of Byron Katie undoing your limiting beliefs. Katie has this very simple process to do that. The second thing I’ve been meditating for over 50 years, I was just looking at Stephen Covey’s 10 Habits of Highly Successful People. Right, what do they do they know themselves deeply. Well, one of the ways you know yourself deeply, is by being in silence and silent meditation every day. And they had, what he found was that people are successful. They go in, they practice being still every single day. And not only that, but the great process of meditation I practice Transcendental Meditation is that when you go beyond your thinking process, what what happens is the body simultaneously gains a profound state of rest. That state of rest sciences found undoing deep rooted stresses. And stress is what blocks us from seeing who we are. It’s like, it’s like, you can see the sun and you’re going, Oh, I love the sun. And all of a sudden, the clouds come, and you go, Oh, no, the sun’s gone. Well, we’re the sun. But with stress it we can’t find the sun. Mm hmm. But notice the clouds always move. And what’s so great about meditating is that the more stress that you release, the more you start to know yourself deeply. You know, your essence, you know who you are. And I think it’s a magnificent practice. The other one is, as you know, I go to Japan all the time. And I met this man named y2k to one of the most successful small investors in Japan. And why he created a program called Morrow up Morrow up, it’s about seeing the good in all things. And one day, why he said to me, Janet, I cured myself of two diseases. I said, Really, he said, and what I did was I marveled up, I was just in gratitude, 1000 times a day. Now notice, that sounds very simple. And people go, Yeah, well, everybody says that, but have you ever done it? Have you ever really invested your time, and started to not only be grateful for what you’re happy about God, I’m grateful for my hair. And I’m grateful for my clothes. And I’m grateful for this. But have you ever thought I’m grateful for the challenges that I’ve had, and I’m grateful that there’s been these tough times. Because when you start to do that, what happens is you raise your, you start to raise your vibration, to what to your real self and your true self. And notice that when you really practice gratitude, it’s not possible to have a negative and gratitude, a negative cannot coexist. So another really important practice for all of us. So 1 to 3, and then the last one, shameless self promotion, The Passion Test number one tool being used all over the world. Well, it’s so important for each and every one of us for our own self love, to say, What do I care about what matters to me and then to have the have the courage to say, this is what I stand for. This is who I am. And Damn, that’s why I started on the path of self love because I saw it. I started with The Passion Test, and I saw so many of my trainers, you know, they’d come to my courses just oh my god, this is it. I got it. I’m out. I’m gonna go burn it up all over the world. And then they didn’t so many didn’t, why didn’t they? Because they didn’t know who they were and when they were faced with the world and the challenges the world had. If you don’t know yourself deeply, then you take everything personally and then you cave, you say Okay, I’m going to go back to my JOB. That’s Mark Victor Hansen’s acronym for just over broke your safety and security. So these four practices, if I could give anything, these all are profound and deep and really worthy of your time.

Dan Kuschell

And what would happen for you, if you applied the simple four strategies that Janet shared with you, or even one of the four,

Janet Attwood

right, one of the four is one of the four would actually be fabulous if you really did it.

Dan Kuschell

So I encourage you pick one of the four to take action with today. Now, Janet, if people want to go deeper with you, I mean, you’ve got a wealth of resources and tools and you know, just getting your your light and love. And if you want to connect to that, I want to give you an ability to connect with Janet and all her amazing work, Jan, and how can people connect with you? And where can they go?

Janet Attwood

Oh, honey, that is so generous. You are like I’m so I’m here for you. And because I love seeing people just get it and turn on I’ll say www.thepassiontest.com. And you can go to the section that says upcoming courses. And I’m doing all kinds of stuff online Passion Test, self love. And there, you’ll find me if you want to be coached individually. That’s great. And you got the best here with Dan. And you are the best Dan, and thank you that I’m honored when when I saw your email and said, you know, would you do this? I’m like, would I not I’d be so in your face if you didn’t invite me. I love you.

Dan Kuschell

Thank you, Janet, thank you. I love you too. And I want to encourage you go check out what Janet’s doing. Go to thepassiontest.com I get this book, get this book, why it will open the door for you to know thyself, right? Know thyself, if you want to know thyself, and you want to identify but don’t, don’t be shocked if after you go through this, you might quit your job, you might change careers, you might even change spouses maybe gonna get happy, you’re gonna get happy, you’re gonna get more grateful, and a lot of freedom as well. It will bring you freedom. This book is The Passion Test that brings you freedom and a whole lot more. So go get it and apply the steps. Now, Janet, what would be 1 to 3 action steps you hope everyone would take from from this conversation

Janet Attwood

to drop in and ask yourself, okay, do I need any of these things? And if you do, then go for it. Right? What most people do is they get on these calls, they get all excited. And then they forget. And then they go to the next call. What I would say the action steps is not only my interview, but I know Dan, you’re interviewing probably all kinds of people today. And for all of you to take really great notes. Because Dan, because of who Dan is, he’s going to only attract people who are sincerely authentic, people who really care about others. And people who want to do good just because it feels good. So take take whatever feels right. And then give yourself to it. Just give yourself over to it. Even if even if it’s new and stay open. That’s it stay open to what is appearing. Now. You’re on this call, you’re listening to this time. There’s no mistake, no mistake, the universe is trying to talk to you right now, and say this is for you. So just when you hear the calling, go for it.

Dan Kuschell

And I want to encourage you to go for it. Apply what Janet shared with you. Ask yourself, you know, do I need these things? Or even another question to ask is that what problem do I need solved right now in which of these things fit for you? What if self love could be that precursor to all of it? Because here’s the thing you’ve heard this 1000 times if you’ve heard it once, haven’t you? What can you get love from if you don’t love yourself? First, you want to open that door. It’s really simple in Janet can give you some simple steps to do that. Follow the four steps, the limiting beliefs, drop them, reverse them, and transform them through the work of Byron, Byron Katie and through what Janet can connect you to meditation, gratitude, as well as getting the passion test and go to thepassiontest.com. Janet, as we wrap up, I’m curious for you, right, you know, we’re both investors into our higher self and education and investing, you know, seven figures plus probably in all kinds of training, coaching and more. Who’s a mentor or guide a coach that has inspired you?

Janet Attwood 1:29:39

You. Byron Katie. Maharishi Mahesh Yogi. These are my damn you have you’ve been a coach to me? You’ve been phenomenal. Byron Katie, are you kidding me? My my ex husband. And I love to tell everybody this is my best friend and my business partner and we have been married for 23 plus years. And yet he calls me and so they His wife every other day, and I’m the godmother to their three children. So thank you, Byron, Katie undoing my concepts that would have kept me from having these incredible relationships. Ex wives can’t be best friends with the ex husband. Right? for all of us. We all practiced it and meditation, Maharishi Mahesh Yogi, right? Just a simple process to undo these, the stress of the day and your deep rooted stresses. I’m so grateful. You know, Dan, you helped me so much with business. So these are my mentors, and I stuck with them forever, you know, we still call you when we get stuck. So there you have it. Hmm.

Dan Kuschell

And do you remember that little drive we took to Sedona all those years ago, I don’t know 17, 18 years ago, and the group that we talked to, and that that really opened up so many things, and I’ll be forever grateful. And as you’re watching, I hope you can feel the essence of Janet and who she is, you know, it’s the business side. And then there’s the personal side. And ideally, what you’re feeling through all of this is this, it’s not separate. You don’t have to have a business face and a personal face. It’s all one and you can have a great life. And you can have a great business too. Janet is someone who can show you how to be able to do that. Again, go check out what she’s got available with thepassiontest.com, apply these simple, yet actionable strategies and watch what happens, what will be the difference for you if you had more gratitude, if you got rid of your limiting beliefs, if you had the ability to be at peace, with meditation, and you were able to get true on like the things that really are meaningful and purposeful to you. It’s available right here right now. So go to thepassiontest.com Janet, thank you, and love you. And he says

Janet Attwood

congratulations on you deserve it. And more and more and more. And whatever Dan’s offering today is by all of it.

Dan Kuschell

Well, here’s the thing. I want you to take action with what you’ve got today. And if you want to come back to this full episode, this full segment go to growthtofreedom.com/300 growthtofreedom.com/300 if you never want to miss an episode, go to growthtofreedom.com/subscribe growthtofreedom.com/subscribe, if you know a founder or a CEO, and entrepreneur or business owner that’s maybe quietly suffering, maybe they’ve hit a plateau, they’ve hit a wall, get these free resources available to them, it can change their life and one of the experts here and Janet can be a great catalyst to that to open the door to self love to open the other things because without self love, it’s my belief all the business tactics and strategies just will not work or not work as well. Either one you pick, but I don’t want to see you suffer like that. So open the door. It starts here, seize the day, make it a great week, we’ll see on the next segment of growthtofreedom.com. Thanks for watching. Welcome to this segment of growthtofreedom.com, our celebration of 300 episodes, 30 years in business and the important people that have helped me on this journey. And ideally, I want to bring the people who’ve helped me to help you. And so I want to ask you a question. Would it be worth if you could easily and almost effortlessly get to your dream 20 clients and your dream 50 your Dream 100 clients and what if you had a proven method a proven process to be able to in a cool non hypee non salesy way to develop relationships where not only you generated those clients, but you’d have them as advocates that would help to promote you to other clients? Well, if that’d be of interest to you, the guest expert that I’m going to introduce you today is able to show you how to do just that how to get to your dream 20 1500 clients with far less effort, far less stress, and a lot less work on your side. And he’s someone I consider a friend. In fact, this celebration of 300 episodes in 30 years of business was really a brainstorm between he and I Saturday morning, just literally a couple weeks ago where we said what can we do to make this special? And he started sharing some ideas. And I was like, Yes, let’s do it. But guess what he did? See what a great peer will do a great coach will do is they will challenge you not to just have an idea, right? You know that like you need a new damn idea like you need a hole in your head. What do you need need to go beyond ideas? implement? He challenged me there on the spot in that brainstorm and said, Well, why don’t you just reach out to them right now? You have their phone number, don’t you? And literally, I started making text messages and voice messages and emails and sending these out and he said Who else and he wouldn’t allow me to just stop it originally it was what Jeremy? like three, four or five people. He said, Well, who else and who else and who else and who else and next thing you know, it was a list of like 15 to 16 to 17 people and literally almost everyone said yes, time permitting. And so he’s a friend. He is to me and advisor that I count on when I want different perspectives and to be challenged as well as someone who helps a lot of people get amazing, amazing results with a company called Rise25. him and his partner, co founder John Corcoran, do amazing, amazing work. And his name is Dr. Jeremy Weisz. Jeremy, how are you, man?

Jeremy Weisz

Thanks for having me. Yeah, we’re brainstorming Dan. We’re like, How can this be the best sessions of all time? And it’s like, Well, why don’t we Why don’t you have your most important people that have influenced you throughout the decades of your career, the amazing businesses you’ve started? And you’re like, yeah, and then you just started texting them. And I don’t know what the hesitation was. Because you were like, I mean, I knew everyone would say, Yes, I knew that. I don’t know why.

Jeremy Weisz

You’re like, they’re all gonna say yes. Yeah.

Dan Kuschell

Why would they not say us? You just set it almost just like that do? Yeah. Why

Jeremy Weisz

would they not say yes. I mean, you’re you’re basically saying I, you are the one of the most important influential people in my career and your careers. Amazing. So the fact that someone had a hand in helped it is even more amazing. And yeah, and you could see, like, anyone who watches all of these episodes, which I encourage they do, I’m looking forward to watching them all, and seeing what people say, that testament to you and your career, and you as a human being. So

Dan Kuschell

thanks for having me. It’s my pleasure. And I want to dive into you, right, because you guys have this unique process to Rise25 and what you do and who you are, I mean, literally, I don’t know that. I mean, yeah, it’s a business. But it’s you like this is you like, this process, this method of getting your dream 20, 50 and hundred clients in the easy, cool, effortless way is just so amazing. So relationship capital for both of us really important. It’s a big part of your business model, and just who you are. So like, what do you see are some of the biggest mistakes, Jeremy that most people are making in their business right now to be able to get new clients or get to their, you know, dream 20, 50 hundred types? Yeah,

Jeremy Weisz

yeah. I mean, here’s the thing in my life, and insanely you the number one thing in my life is relationships, whether it’s health, whether it’s business, it does not matter. You know, it leapfrogs everything mentors, coaches, having relationships with amazing people. And what I always look at, is how do I give to someone? How do I appreciate someone? And that’s it. And for me is, you know, like, with what we do, we I think podcasting is the best medium ever, but however you like to give to people, right? So I have found that having someone on my podcast is an amazing way to give to them profile, their thought leadership, and everything else. But you’re asking the number one mistake? Well, one, just think of what’s in it for them. You know, so the mentality of like, if I’m thinking of Dan Kuschell, I’m thinking, Okay, what can I do? So like, when this goes live? What can I do to give to Dan Okay, well, I can share it on on social media, I can put it out in a blog post, I can actually email it to people I can text people say, Did you see this? Nothing about me nothing about what I do. But what can I do? Like thinking from other person’s perspective? What are they looking for? Whether it’s a client exposure, you know, whatever it is. So I think, I don’t know if this is a mistake people make, but you know, posting about themselves and what they’re doing is fine, but thinking of other people who should they be profiling, even in a simple social media post? Right? And you do this a lot? Like, okay, like, what if you just flex that muscle every week or day? What can I be doing today or this week to give to someone Okay, I’m gonna choose one person this week. And just who do I admire? What company do I admire? What service do I admire? and post something on LinkedIn or post something on Facebook or put it out to an email and let them know like, hey, like, I’m pushing this out, too, because I really admire what you do. And so flexing that giving muscle every day. And the other thing I think, Dan, I do think is a big mistake is we’re all you know, we talked about the dream 50 Dream 100 we’re all going to the new and shiny. And here’s the thing we did That’s right, you we neglect our our current relationships that are the most the the people are the biggest champions of us sometimes. And so like, literally, I’m holding my phone, if you’re watching the video, you can go on your phone. So I mean, what I do is I least have one hour a week minimum scheduled, where I look at my phone, I scroll through my text message ago who haven’t I texted in a while just to say hello to and to see what they’re up to. And I guarantee if you do this, you’ll say, Oh my god, I haven’t taught this person in three months, four months, six months a year. And just who are people in your network that you don’t even need to go to? Anyone new, like a lot of times. And so I think the biggest mistake and by the way, I am totally guilty of this, like, Who else should I be talking to and meeting and And he like, it’s all on my phone already, like the people already there. So just in what I do it actually my phone is I set up these folders of people on my, my homescreen of people that I really respect that admire that I want to make sure I call more often. So that when I go into my home screen and I go to that folder, it’s right there. So I don’t have to even search in a text message, or when’s the last time I called this person? So it is

Dan Kuschell

you’re watching or listening right now? Like, what would it be worth? If you could be in a place where you looked at it and said, Who? Could I meaning you who could you profile in a post on Facebook, LinkedIn, Instagram, instead of the shiny new object? What relationships could you rekindle? Or be kindling or be doing both at the same exact time to show appreciation and doing a give to them? Right and checking in with them? And what is important to them know, you know, Jeremy, as we look at, like, strategy, part of the theme of this segment, as you know, is, you know, we’re one breakthrough away from that next big breakthrough, right? And, you know, getting your Dream 100 of course, in and of itself is a one breakthrough away kind of strategy. But what would be 1 to 3 strategy. I mean, you work you guys work with so many different clients in so many different industries who use this method of relationship, capital and relationship building to get to their dream 20, 50 and hundred, far easier than ever before. Like, what are one to three strategies that, you know, I could recommend, if you will, that could be one of those that would be that one breakthrough away thing? Yeah.

Jeremy Weisz

I mean, I’m not going to do a self serving one, which is I think I even before we get a service, by the way, the pie getting down, I joke around I go, I told every business you should have a podcast hands down. You know, you’ve been doing radio since How long? I mean, I don’t want to date you. But like, you’ve been radio? Yeah. Yeah, I mean, you’ve had some of the most amazing you have a T Harv Eker. You’ve had Brian Tracy, you’ve had, like so many people on your radio and giving them but find some method to give like, on a regular basis, whatever it is, for you. Some people, it’s writing a blog post some people, it’s podcasting, some people’s doing a video, some regular, because for me, it’s a not just doing it once in a while, it’s I need to set up a system where I could do it every single week, multiple times a week, and make sure to give to people and John Rulon is also a genius at this too, from giving gifts. So he sets up regular gifts, like that’s his thing. Like he’s gift ology. And so whatever your method is to give to people, do it, like set something up. So you’re doing regularly. The other thing is, Dan and I talked about in the very beginning is mentors and coaches, like, if I could say anything, like the number one thing in my life is finding and with relationships is finding a mentor or coach who’s doing what you do, who is already done what you want. And not only that, but like when I look at you, and I consider you a mentor, and I consider Brian Kurtz, a mentor. And it’s people who I just not just respect, you know, what you’ve done business, but I respect how, you know, treat people I respect how you, you know, families a priority, and all those other things in your life, not just about one asset, you know, one specific aspect. So that’s it. I mean, it’s really what is allowed me in general, any part of my life to leapfrog something is to find a coach or a mentor. And that’s it, you know, they’re gonna see things that you don’t see, they’re gonna see pitfalls, you know, preaching to the choir, but that is really the number one thing when I think of my life is if I’m trying to do something, who do I need to mentor or coach me? And and it’s like, let’s say people like, well, that’s expensive, let’s say, it’s not the last time and the last money of doing it the wrong way for many times is way more expensive. I, I’ve been there, you know. So,

Dan Kuschell

I mean, that’s, I mean, that’s so brilliant. And, you know, if you want to save time, but most importantly, you know, the most expensive and I think it’s a Gary Halbert quote, which is the most expensive information is bad information. Right? The most expensive mentor is a bad mentor, meaning no mentor, that’s the most expensive so going at it on your own trying to figure it out when you can save the time you can save the money, you can save the mistakes and all those sorts of things. So speaking of that, I want to help you eliminate some of the mistakes like if you want an easier way to get to your dream 25 your dream 50 your dream hundred right and use a vehicle like if you thought to yourself, well what can I do to create a vehicle I call the podcast perhaps and leverage the strategy but it goes way beyond the podcast. It’s more of the psychology, right? Truth be told. I’ve worked with multiple services. As in podcasting, and I switched services to Jeremy and John’s, which is a premium service, because they deliver a premium result, a premium experience a premium model, a premium system, like a system, it’s not just the podcasts, like, if you just look for a podcast, there’s plenty of people who can help you publish it, and all those are. But if you’re looking for a platform to get to your dreams, when you dream, 50 dream hundred, and have a operating system to do it. That’s what they provide, and so incredibly valuable. So if people want to connect with you, Jeremy, you and John Rise25? Where can they go? Where can they learn more about you? I mean, you have so many resources. I mean, here’s some other thing I want to share before he does this. Not to cut you off? Sorry, I asked a question. I pull it back, I’m playing hard to get here. Here’s the thing. Jeremy is a doctor. And he has a clinic in Chicago. He is runs a nutrition company, he runs multiple companies, and he runs Rise25. Like he is one of the most strategic people I know, as far as implementation, right? So if you want to ease up the pain of implementation, especially as it relates to getting clients, especially your dream, 20 1500 just going through the process that they do, in the beginning, as an introduction, to open the door to like the possibilities and help you see the blind spots. Like why do I call on Jeremy and John, it’s beyond the podcast, it’s about the business side of it, the operating system of which they built. It just happens to be today the vehicle poppin, two years, it could be something else, but their operating system is the key you want that operating, I assure you so if people want to learn more about you, where can they go? Yeah. And

Jeremy Weisz

yeah, I’ll say that. First, I want everyone to get results. And Dan is all about that. So I challenge you. Now after you hear this, just look at your phone, text one person that you may have texted while maybe you have and just tell them you admire them and appreciate them or whatever it is. So just do one reach out for me. That’s all I ask. And then you can go to my podcast inspiredinsider.com, I have amazing episodes, you check out the old Dan Kuschell it was fantastic. And Rise25.com is the company and we have a contact page. So you have questions about podcasting, you can email us.

Dan Kuschell

So I encourage you, I encourage you go check out what Jeremy has put together and what has he has available and has for years and years and years. This isn’t just something that they started like a week ago or a month ago or even a year ago. This is something they’re experts at for you know, five plus years relationship building relationship capital and go to Rise25.com all the links in the resources will be in the show notes as well you can come back to this segment growthtofreedom.com/300. For the overall series. You never want to miss an episode go to growthtofreedom.com/subscribe, go to Rise25.com go check out inspiredinsider.com. And I encourage you to take action with the challenge that Jeremy shared with you What does that challenge? Just

Jeremy Weisz

take your phone one one foreign person and just say pick it up? Right? totally respect you. I admire you. I don’t tell that I don’t tell you enough that I think that and just have a

Dan Kuschell

great weekend. That’s it. And watch what happens. And when you do it with one and you see how easy it is. And also the great response you’ll usually get. And I challenge you to go to a second, a third and a fourth. And what if you did this 10 times a week for the next 30 days? Right? 10 weeks? So like what is that five days in a week? That’s two a day is that reasonable? Could you fit that in could even as busy as you might be? Could you do that two times a day for five days a week for four weeks and see what happens. And then report back to Jeremy and I and let us know how it impacted you. Right? Both from the response that you get in the love that you’ll get as well as the potential opportunities that spring out in it. Don’t be surprised because it will transform that simple idea will transform the way you think about building a business especially as it relates to relationships go to rise25.com if you want more go to inspired insider.com literally see almost 1000 episodes I think they have now and a lot more now what’s something I should have asked you, Jeremy that we didn’t get a chance to cover?

Jeremy Weisz

I mean, you and I always talk about mentors and books that we love. And so I think that’s it. I mean, I think I would, I would say I’m always curious what people are reading and listening to but also who people are following. So you know, that’s it. I think, you know, like I was mentioning I really respect the work you do people check out exactly what you do in your podcast, Brian Kurtz, John Corcoran, my business partner and then also some amazing books because you know, there’s not just mentorship you need to know them but but people write books and that’s like a distant mentor. People have courses like you don’t need to know them like the Tony Robbins like I learned so much. I don’t know Tony Robbins personally and I know you know, Dan Then you put on with Genius Network and he’s actually spoken at those events and everything like that but I don’t need to know them I could go get their books so there’s you know I love certain books Chris Voss has an amazing book have Never Split the Difference,Made to Stick, tell the when the the books about relationships and about stories I mentioned John Ruhlin Giftology. I love the books about stories and about relationships.

Dan Kuschell

So So I encourage you go check out those all the links will be in the resources below. Again, you can come back to this episode, this full series growthtofreedom.com/300. Jeremy, brother. Thank you, man.

Jeremy Weisz

Thank you for

Dan Kuschell

allowing me to be able to share and I want to bring you back on for a longer full episode. If you’d like Jeremy to come on for a full episode to go more into some of this trade. Would you like that? If you would send me a thumbs up? Send me an email, hit me up on Facebook hit me up somewhere or my team as well. And let us know Jeremy’s like a secret weapon. Like could you use a secret weapon on your your team and in your corner? Well, guess what, they have a powerful tool with this relationship capital model that happens to be packaged to be able to get to dream 20, 50 hundred using a podcast method today. There’s other things they’re working on as well that you just might love. But you’ll never know unless you reach out. So do reach out and encourage you to take action with what he share with you text one person. Ideally, after you get some response. Start challenging yourself to a day to a day just build a habit build a good muscle here. Right? seize the day, take action. And by all means, make it a great week. Make it a great week, we’ll see you next time on another session of growthtofreedom.com. Thanks for watching. Welcome to this segment of growthtofreedom.com where we’re celebrating our 300th Episode 30 years in business. And our theme for this entire series is recognizing that you are just one breakthrough, away from your next big breakthrough. And I have a question for you. Would it be worth if you could truly tune in to your identity to really know clearly who you are what you stand for what you really want in life? Like what would it be worth to get that level of clarity in your life? Well, a quick backstory, I know for me, that having gone through all kinds of businesses 11 plus businesses over the last 30 years, that really getting in tune and staying in tune with who you are what you want. And what you stand for can make all the difference of being able to truly have freedom in your life to have peace of mind have a sense of security, and also get yourself out of uncertainty. Doubt. You know, I don’t know Do you ever have that voice of doubt that creeps in like am I doing the right thing is what does all this mean? Is like why do I feel like something’s missing? Right? Well, would it be worth to actually get true clarity and that our guest expert today is someone who can help you do just that get clarity around your identity. She’s a friend. She’s a mentor. She’s a client. She’s someone that helped me over a decade ago as I was going and still continues to help me today. She’s a celebrity expert. She’s been on shows like Dr. Phil downsized a whole lot more. What she’s an expert at working with business owners, entrepreneurs, high achievers is helping you relieve or eliminate anxiety, just like that in 10 minutes or less plus get ultimate clarity, direction, focus and more. Her name is Dr. Cristy Lopez. And Cristy welcome. How are you?

Dr. Cristy Lopez

I’m great. Dan, thank you so much for having me.

Dan Kuschell

absolutely want to dive right into it. I mean, you’ve worked with thousands of thousands of people through your therapy, your clinic, your counseling and a whole lot more high achievers, you’ve worked with, you know, people struggling in relationships, marriages, finances. I mean, you’ve got such a diversified background like we’re at one of the most unique times in history. It’s an exciting time. But it’s also a very scary time. We’re just coming through this COVID crisis and this crisis stage that we’re in and it looks like it’s getting worse, not better. What do you see are some of the big mistakes, Cristy that most people make when it comes to identity? Right and really like being true to themselves to be able to, you know, get Be true to themselves. I’ll leave it at that.

Dr. Cristy Lopez

Yeah, most people do tend to struggle with something as basic and foundational as identity. Just as you’re growing up and you’re going through life, people tend to get more involved with others, caring for others being concerned about others. And to some degree, we’re socialized especially women are socialized to be caring for others and looking for others. So even though we are pretty ego based and you know, it’s all about me, it also is often all about others. So people will end up kind of Losing themselves? Because they are now more focused on Well, how do I appear to others? How am I serving others? Or am I liked by others? How can I be liked by others? How can I please others. So it starts becoming other based and especially when you start taking on roles, which we all do, which could be anything from a daughter or son to a parent, to a co worker, to a father, you know, whatever it is, people then end up starting to take on roles. And then they kind of lose again more of themselves, or they start investing in this role, this role as a spouse, or this role as a parent or this role as the boss or this role as this amazing employee, whatever it is. And in that process, they start losing or actually sometimes not even quite developing the foundation of who they are in service of others.

Dan Kuschell

So so what what can I kind of have an inside scoop? Because you did a lot of work with me on this, which I’m grateful for. But what can someone do? Like, you know, who might be looking in the mirror today? like staring in the mirror? And going, you know, I feel like something’s missing? Or I feel like I’m, you know, I don’t know who I am? Or, like, what, what would you recommend that someone? What are 1 to 3 steps someone can take to like, get on track and get tuned into their true identity?

Dr. Cristy Lopez

Well, I actually have a series of questions and a process that I take people through. And there is a, again, it seems like a very basic question, but it always throws people off when I have them do a writing exercise on the question of who am I. And again, it seems like a very basic question, but always get that deer in the headlights look, when I let my client know that this is the exercise that we’re going to be working on. And a lot of times people are just stuck, like they don’t even really know what to say. And they may come back after some time, and they really don’t have too much that they put on there. They’re always not quite sure if they did it, right. So um, so people do tend to struggle with this. But a lot of times you actually need help with it, because I can pose this question and people can do some writing on it. But it would be helpful if you had someone that can go over it with you. Because a lot of times you’re not aware when you’re just kind of looking at it from yourself, because you know, you you have the narrow focus of your perspective, and the roles and everything that you kind of got routinely kind of almost stuck in. So it’s kind of hard for people to get some insight or see this on their own. But in working with someone, especially if someone knows you, then you’re really able to kind of further flesh this out to get at the true foundation of you not just what possible role you take not just what possibly image you have. But what’s all making up the person who is doing those things. The one who is the mother, the one who is doing this act of service, or whatever, who is that person. So doing some writing on it, but really talking processing with someone about it, and doing some further work to get at the deeper inside of who you are. That’s what that’s what gets it going. But again, it usually takes somebody to kind of help you with that process.

Dan Kuschell

Yeah, and I remember sitting in your office, the very first time we went through this process, and there were a couple questions. And I remember staring at my piece of paper for about 25 minutes, and then our session and didn’t set I’ll come back as we were going through this process a couple few times a week. And I failed on this next session. They bailed on the next session, bailed on the next week of session the next week. And finally, it was about four or five weeks later that I came back and I finally had gotten some movement on it and you let me know, you know, hey, it’s normal, right? But I was embarrassed. I was you know, feeling humiliated. I was feeling like, awkward that I was like, I felt like I might be the only one who had ever been you were like, now this is you just said it. Like, it’s kind of normal. That’s why having so so what would you say let’s help someone get unstuck right now let’s say they sit down and they go, who am I? And I remember I remember doing this with you as and I do this now regularly to reinforce it. I remember I had things like roles I had, like CEO, the first time I started you’re like no, it’s not really that what would your kids say? You are what are some trigger things that you could give someone right now that if they are doing this, to start with on their own, that would help them get unblocked to kind of get to those deeper things that you helped me with? directly?

Dr. Cristy Lopez

Yeah, usually when you have someone else that you’re able to talk with and process through, that’s where this kind of stuff can happen, which is you know what happened with us and and I knew you so I was also was able to kind of lead you kind of in directions that I saw were missing from what you had come back with. So if you can do this process with someone who knows you that’s even better. Or you just kind of ask these questions like I asked you like, Okay, well, who would what would someone else say? So if you can kind of put yourself into somebody else’s issues and then looking at yourself and like in relation to that person, you might be able to come up with some things just by doing that on your own. But really, it’s helpful if you actually do it with another person. But I have also had that experience where even with other people they have difficulty when I asked someone, oh, tell me, you know, three great characteristics about you know, your spouse or three great, great characteristics about your whatever your mother, your child or whatever, I always get the deer in the headlights look there, too. So people have difficulty. It’s quite sad, but but it makes sense in terms of our brains are negatively biased. So people are really ready easy to kind of, say negative things or things, critical things or things that need to be improved, but they tend to have difficulty looking at the positive, identifying the positive, expressing the positive, and then especially if it has something to do with themselves. So talking with somebody processing it out, that that is usually the best way to try and really get at it. And then there’s, you know, several other questions that could spark, like, What do you want? So I have these series of questions, and then they all go together. So sometimes when you may be thinking about the Well, what do I want? It might spark something that goes back to the Oh, that’s part of who I am, why I possibly want this thing or why I thought I wanted this thing, which is often what comes up from the What do I want?

Dan Kuschell

And as you’re listening or watching right now, like, what would it be worth for you to get unstuck around? Like, who are you? Right? And, you know, at the end of the day, you know, one of the things I remember Cristy, that you shared with me was related to it’s not the human doing things or roles, it’s the human being things, and the qualities of who you are not the things you do.

Dr. Cristy Lopez

Right? Doing the doing.

Dan Kuschell

That’s right. And so as you’re watching or listening, like taking chances, and I encourage you, this is a great time to do this. Probably one of the best times in history to do it, where you can kind of go introspective to a degree. And really get tuned in on yourself, your self love your self care and create self mastery out of this kind of exercise and getting that ultimate clarity and unlike who you really are as a human being, right, you know, are you compassionate? Are you loving not to give you words that you borrow from me, but if they’re triggers, and they’re jumping off points that lead you to other things, you know, you’re a leader, you’re loving, you’re compassionate, you’re understanding you’re, you know, there’s so many characteristics, you’re amazing human being, aren’t you? You’re a genius, right? You’re a gift? What are those gifts, you know, do your best to pull them out. And if you know, someone like Cristy can help you or a friend can help you who can see through their eyes in a different way. It’s amazing. Like, what happens if you ask five friends, like what are some of the qualities you see in me? Like it’s a great exercise just to be able to do because what it will do is it will remind you of your greatness, it will remind you of your genius, it will remind you of the gifts you have. Because to Cristy’s point, the negative bias we all have towards ourselves. You know, I had a friend of mine who even asked me about this interview series. He was like, Oh my gosh, I want to hear how it all went like you’re interviewing that some of the best in the world and friends and coaches and clients and mentors and all this stuff was the like, and I said the deepest thing is it was so I mean, it was touching. Like all the positive feedback that I’ve gotten from, you know, everybody and you know, the, the ability and where everybody everyone said yes. Like, I didn’t have anybody who said no, he said No, not now. But like nobody said, No, I won’t do this. Like, I mean, it was very touching. And that reminder here and there is also good for us, right? of what we’re doing right? What we’re doing well, so Cristy, as we wind this down, let’s give context, why are you doing what you’re doing in the world today? I mean, you again, you’ve worked with thousands and thousands of people over, you know, 20 plus years doing what you’re doing coaching, counseling, therapy, and more. Why are you still doing what you’re doing today?

Dr. Cristy Lopez

Well, I think for the most part, people gravitate to what they’re naturally good at. And so to some degree, I think just as far as like, who I am, who I am as a person, part of it is certain talents, skills and abilities that I have that lend towards a helping profession and or doing and loving animals. So, um, so I think people sometimes gravitate towards what they what they do well at. And then my experience of working with hundreds and then thousands and people of all kinds of all, you know, all kinds of things going on and seeing, you know what, we have science to help us with this. This is not just something that I’m just making up on my head or that I am just like from personal experience. It’s like there’s a whole host of scientific knowledge About what, what is healthy, what is success? What is destruction, like, what is the other side of things like, there’s science behind how you help relationships, how you help yourself, how you help with various things, especially anxiety, this is one of the things that I do focus on. And I tell people, if you’re going to have any kind of issue or problem, you want it to be anxiety, because there’s so many things we can do to work on it. So seeing all this and learning all this, and then practicing all this with people and seeing the change, when people do the work, it changes, if you really do this, your new ways will become your natural ways. And that’s true transformation. So I see that I have the gift and privilege of being able to see that over and over and over. So I know that people don’t have to be stuck. People don’t have to be suffering, they just need someone who can help them with it, they have to do the work. And when you get that combo, it’s amazing. And I like I like seeing that I like being part of that I like being able to help people do that. And then knowing not only did I help them, but it is a generational thing too. Because then that influences how they are as parents and kind of on down the line and then even kind of laterally that’s it impacts who they’re you know who they work with. So, working with one person, yeah, I’m working with one person, but it ends up kind of spreading out laterally and then down through time. And then when I work with groups of people, and it’s even, you know, bigger than that, so, so I, I like to be able to do that because I know that there’s no reason why people have to be stuck suffering.

Dan Kuschell

So if you’re looking for a way to eliminate anxiety to get unstuck, to get clarity to get direction, I encourage you to a apply what Cristy has been sharing with you be you’re looking for a resource like Cristy Cristy if someone wants to connect with you, they want to learn more about what you’re doing. How can they connect with you? Where can they go more to learn more about what you’re up to?

Dr. Cristy Lopez

Um, one great resources my website, which is CristyLopezPhD.com so it’s my name, CristyLopezPhD.com there’s no h in my Cristy. And then you can always call call me as well, my number is 602-323-7824. So you can always leave a voicemail and I get back to you. And again, the website is probably a really great place because I have a lot of resources on there, including a lot of links to some very cool, interesting podcasts. Done with a certain person.

Dan Kuschell

Yes, and if you want to learn more about what Cristy is up to, I encourage you go check out her site, check out all the fun interviews we’ve done together, go to CristyLopezPhD.com that’s CristyLopezPhD.com. You want to learn more about her coaching, how she can help you directly or someone you care about, you know, if you’re a founder if you’re CEO, if you’re a high achiever, and she can really help you simplify, create clarity, also help you eliminate stress and anxiety, you can go call her directly and find out what she’s got available at 602-323-7824. That’s 602-323-7824. Cristy as we wind this down a couple, I guess last things, who has been a mentor or a favorite coach or advisor that you’ve you know that you take inspiration, or you get inspiration from in the work that you do.

Dr. Cristy Lopez

So I have a variety of like I was talking about science, so, so me doing the work I do in terms of reading the latest research and being on top of like the science breakthroughs and what’s happening in the world of psychology. I know that’s not a specific person, but it’s kind of like the body of knowledge of science altogether, I would say is, has been an important advisor to me, in the psychology realm. And then, you know, even though I’m in a helping profession, it’s still a business. So then if you want to go into the business realm and working, you know, promoting my own practice, then you would be the mentor, I’d say for helping me with how do I help my own business? Because not only you know, does that help me for what, you know, gives me the freedom and what it is that I’m searching for. But it helps me to have that greater impact by reaching more people with the skills that I have. And to be able to continue to see that effect that ripple effect go out and out into the world. And so thank you for everything that you’ve done to teach me and help me and guide me so that I can have greater impact with people. So thank you.

Dan Kuschell

It’s my pleasure. And it’s always fun working with someone who takes action with this stuff applies it, what you do, you’re constantly engaged and all the resources and tools. So, you know, it makes it makes me look it is what it does. So you know, it’s always good to have great fun clients who are really taking action, that’s for sure. So on another No, what’s um, what are 1 to 3 action steps, Cristy, that you hope our viewers or listeners apply from what we’ve covered today?

Dr. Cristy Lopez

I think if people really try working on those series of questions, and just even the first beginning questions, which you may have said them, but but the first one is that Who am I? And then the second one is the What do I want? And that’s important to remember, it’s you, what do you want? What do I want? What does everybody else want? But what do I want? And what are your values? Or what do you stand for? So these questions, I can’t, I can’t, I can’t emphasize enough how important they are because they are Foundation, they’re your foundation. And if you’re not clear on those things, you will just kind of be at the mercy of other people and situations. And you can’t, you’re not always going to be in a great situation. And other people don’t always have your best interests at heart. So the clearer you get, and the more solid and resolved you get with and the answers to those questions, the more you’re able to directly lead your life consciously versus just kind of being tossed around out there.

Dan Kuschell

Yeah, and I you know, it’s amazing, because you know, you have a choice if you go out boating, right, as you’re listening or watching right now, if you go out boating, and you don’t have a rudder on your boat, and there’s big waves, what will happen is your boat will just go where the waves take you. Right? Yeah, in other words, you have no direction. And what these three questions you know, what, what do you want? Right? In a first present tense, what do I want? Now? What are your kids want family? Want dog want? teammates want? You know, partners want? What do you want? Who are you? What do you stand for? What values are? do you have? It’s like putting that rudder on the boat. So now you can direct where you really want to go. And you can put boundaries around it, of what serves you, but also what doesn’t serve you what works for you. But what doesn’t work for you, right? This works in relationships to, you know, who is an ideal partner for you, who is not like, you know, we went through this exercise I went through a divorce years ago. And the reality is Cristy also had me go through this for, you know, being involved in a relationship. And truth be told, I swore I would never get married. Again, the thought of it was like, way beyond me. I know she’s smiling right now, because she remembers that conversation. And I found my best friend, I believe in part because I designed it like I was very clear. And I also would share with her the types of women I interacted before and how I showed up a certain way. And like what I didn’t want to have happen and the type of women that I didn’t usually connect with, because I showed up this other way. And so when I got clear on what I wanted, what I didn’t want, and the clarity around, what do I want? Who am I? What do I stand for as it relates to a relationship, like I found my wife on match. In part though, because I literally was attracting manifesting exactly what I wanted and also avoiding or repelling what I didn’t want. And if it works, it works in relationships, it works in business, it works with your kids, it works in all kinds of contexts. It can work for you. And I encourage you if some of this intrigues you at all, you want to learn how Cristy might be able to help you encourage you get her help, she can really help you, especially if you’re someone who’s a high achiever type is easily distracted. Who’s got a lot going on? Go to CristyLopezPhD.com that’s CristyLopezPhD.com or call her at 602-323-7824, 602-323-7824. Cristy as we wind this down, like what’s a question I should have asked you that I didn’t get a chance to ask you related to this?

Dr. Cristy Lopez

Well, there are all kinds of questions. But but but yeah, but that’s to be kind of weak. Yeah, we have

Dan Kuschell

your interviews on every topic. They can go check that out, right.

Dr. Cristy Lopez

Yeah. So so a lot of questions and answers were given on previous podcasts. And I’m sure there’ll be some in the upcoming podcasts. But these are good foundational questions to start with, because you sometimes don’t want to get off into these other questions without doing this work first. Because it’s like you’re building a roof on a shaky Foundation, the foundation work that really needs to be done. And then they’ll better be able to answer any other subsequent question that comes after that.

Dan Kuschell

So take the steps apply what Cristy has shared with you build your foundation, who are you get that clarity, who are you? Right, not in terms of the human doing stuff, but as a human being? What are the qualities? What are the characteristics? What do you stand for? Right? What do you want, get that foundation in place and you’d be amazed at the clarity, the certainty the confidence, the direction it gives you just having that foundation and where it can lead and if you want Cristy’s help again, go to CristyLopezPhD.com that’s CristyLopezphd.com and I encourage you, I just imagine, like, what would happen for you, you know, whether it’s just applying this directly or working with someone like Cristy, to be able to help support you and guide you along the way on your journey? What would it do for you? What did it mean for you? What would it give you? You know, that’s what this show is all about is growth, if not hyper growth, along with greater freedom, right? You know, lots of people can go build a lot of great things, but they are attached to it. Right? They don’t have freedom. And then there’s other people have men’s freedom, but they don’t really have a lot of growth because of that attachment. That isn’t really there. So I encourage you, you can have both, you can have the best of both, you can have hyper growth with freedom at the same time if you take the time to lay a good foundation, so I encourage you to take action with what Cristy shared with you. You want to come back to this episode, and get access to all the amazing insights, the wisdom the strategy on top of Cristy with people like Mark Victor Hansen, Brian Tracy, Joe Polish, Yanik Silver, Dr. Jeremy Weisz, Kevin Thompson, and the list goes on and on and on. Come back to growthtofreedom.com/300 that’s growthtofreedom.com/300 for the full interview series, you never want to miss an episode which I hope you don’t go to growthtofreedom.com/subscribe, that’s growthtofreedom.com/subscribe, if you know a founder, a CEO, a business owner, that would get value from these insights, these strategies, hey, do him a favor, do you a favor, share it with him. It’s free. It’s easy to access, give them access to this, these incredible tools, insights and wisdom and gift gift to the world. So that’s it for today. Seize the day, make it a great week, we’ll see you next time on growthtofreedom.com. Thanks for watching. Welcome to this segment of growthtofreedom.com part of our celebration of 300 episodes and 30 years in business celebrating and essentially appreciating friends and mentors and clients on this journey, important people in my life. And this next expert is certainly someone who’s impacted my life and millions of other people around the world. Before I get to him. I have a question for you. Like what if you could actually, you know, go from a place of uncertainty like have you noticed there’s uncertain times turbulent times there’s a lot of, you know, insecurity, right? Maybe you’ve hit a plateau, whether it’s personally or in your business or your career, right? And you’re just seeking, like seeking answers? And what if a new way of thinking or a new way of operating got you to think bigger than maybe you thought before it could help you solve problems so much quicker, easier, faster than you’ve ever thought before. And at the same time, this simple solution can help make the world work for 100% of humanity. How valuable Do you think that’d be for you in the next few minutes to figure out what that would be? Well, our guest expert is here to share with you a simple strategy, right? We call your one breakthrough away. One breakthrough away from that next big breakthrough to share with you the strategy that can transform humanity to bring us together instead of polarize us and separate us but bring us together to really think bigger and solve some of the world’s biggest problems far faster and better. He’s the world’s best selling author, author of the book, Chicken Soup for the Soul series, one minute millionaire, so many other books, and programs, which is how I got introduced to Mark so many, many years ago. And then through some mutual friends, Janet and Chris Attwood got us connected to be able to work together and have a couple events together through the one minute millionaire program and a whole lot more. His name is Mark Victor Hansen. Mark, I’m so glad so grateful to have you a part of this segment this session. How are you?

Mark Victor Hansen

My pleasure? And what a nice introduction because Wouldn’t it be nice if we really get everybody to find their destiny, which is the latest book which you were kind enough to introduce Ask! The Bridge from Your Dreams to Your Destiny because all of us have dreams pent up inside, all of us have a destiny and that’s what this talk with you and is about is fulfilling their individual and that will help in have our collective destiny get 100% because what the question you got to ask yourself is where am I compared to my potential spiritually, mentally, physically, financially, emotionally? In my relationships at all? And if you do that you find your superpower. How’s that? Is that the answer you’re looking for? Absolutely.

Dan Kuschell

And here’s the thing you believe there’s one habit that can transform, transcend the world and bring humanity together. We’re going to talk about that in a second. But before we do, Mark, you know right now I mean you work with you’ve worked with millions Like literally millions and millions of people all over the world in different continents, different stages of life, socio economic background success, you know, people just getting started and a whole lot more, you know, we’re going through one of the craziest times in human history, right? Yet, we see that these cycles happen over and over and over again. So it’s not new, it’s just kind of different this time, right? And will continue, these cycles will continue. What do you see are potentially some of the biggest challenges or maybe mistakes that many people are making in times like this that like, if solved, could transform who they are, where they’re going.

Mark Victor Hansen

First of all, let me give you a metaphor, and that is you can’t look at Caterpillar and predict butterfly. And right now, Caterpillar goes through the chrysalis, which we’ll call a cocoon. And right now a billion of us are in this cocoon. And where we’re going to go very shortly, I believe, is in the high flying butterfly nest, which is our corporate metaphor, like I did on the book that inspired you. Because butterfly is the universal symbol of freedom. And what happens is, we want to get everybody watching to be free, but you got to be a free in mind first, because your mind is the transcend will spirit and then mind and the body is how it transcends humanity. And so if you are doing your spiritual work, meaning in the morning, if you’re visualizing realizing, what would it look like, if I fulfill my potential business wise? What would it look like, but fulfill my potential as a husband, a father, a mate, what would it look like? If I feel my potential? In my fitness? I mean, I’m 72 years young, never, ever call yourself old. And you know, I exercise an hour hard every day. And I have to come up to the gym and say, Whoa, I don’t know anybody else that’s doing that many pushups at fast. But you know, just, you’ve got to say, Well, what is it if I push the edge of my envelope, because every one of us got an envelope, and you either are in devolving or evolving, and I’m saying, Let’s evolve, and let’s go up in the spiral, to fulfill our ultimate potential our genius are in every one of us is born, my wife likes to say with four times more inner genius, talents, skills and ability we ever use.

Dan Kuschell

And speaking of tapping into those skills, talents, abilities, that we never use you you have a belief that there’s one habit, and there’s lots of habits, but one habit in particular, right, that leaders are readers. And that by reading more, we have the ability to solve some of the biggest problems in the world as well as think bigger than we’ve ever thought speak to the idea of leaders are readers and why reading can help solve a lot of the biggest challenges around.

Mark Victor Hansen

But it’s curious that we’re hitting onto something that I’m really close to right now. I’m working with libraries of America, and our 16,000 public libraries, but there’s 100,000 libraries in America and we’re trying to get all of them open to everybody because reading is a fundamental freedom of freedom. When I was bankrupt and upside down, luckily, I started reading all the self help action books, I read acres of diamonds, which means that you’ve got more acres of diamonds. Dr. Russell Conwell said inside and outside did a talk 6000 times on and founded Temple University. One little lady who’s Abraham Lincoln Secretary used to pin papers together and she bled on all the papers, if you look at all the papers and when you go to the White House when you go to Library of Congress, in what she said is that Connell just said there’s an acres of diamond and I’ve got to figure out what that is. What is my destiny and she created the paperclip. And if you’re downtown Philadelphia, right, there’s a six foot paperclip next to I hope it’s still there. It’s a great statue next to Temple University dedicated to her cuz she invented the paperclip, what I’m saying is, every one of us has equivalently a paperclip or and because I trained dentist and chiropractors and a lot of different markets. I met the guy who prayed dental floss who makes 2 billion a year with dental floss. And I’m not sure but I would say you bring in your hand since you’re four years old, three years old. Right? But did you ever think of making it floss and putting that on it? And and what I’m saying is every one of us has got, like you said one or more of those ideas. And the way we believe is the ultimate power is you got to ask and you’ve got to get Forgive me for being crassly commercial for just one second, but we just got 121 letters yesterday or a couple days ago. And if you put two people together with our book and go through all the questions asking you reinvent yourself you morph and that’s what all those self help books did for me when I was bankrupt and upside down. I read the magic of believing and I thought wow. He says go to bed and think about what you want. Remember, we’re talking about 50 years ago and if you make 100,000 a year you are hot man. So times 250 work days 100,000 and so went to bed going 400 400 400 400 to make 400 tomorrow, and all of a sudden at 2:58 in the morning I wake up I don’t think I’ve told you this Dan, and I and it said state mutual I thought that’s not a life insurance company ever heard of but write the laws, the law you got to put it in writing and so you got to wake up Turn Unlike tell your sweetie kins, you’re doing it. And it said, Bill will be there. I go to this. I’m out co calling the next day in between seminars. I then two in the morning, I’m cold calling. It’s lunchtime. Nobody’s at the front desk. I go stay neutral, because insurance companies are on the same buildings in New York City and went back ship the guy’s hand, he gave me a check for $400 Wow, this really works. And so that’s what we’re saying. The ultimate thing is, if you don’t know your destiny, and there’s a lot of people out there, hang on by their fingernails, and I’m making fun. I’m trying to help you seriously. When jack and I needed the title we said mega bestselling title mega son, tell me give us until 400 times for one suite. Again 230 in the morning, Jack calls up wakes up the whole house before cell phones. And he said Chicken Soup for the Soul. We got it and we any we still got 144 rejections people said, thrilled Jack. But the point is, everyone out there can go God, what’s your destiny for me? God, what your destiny for me? God, what’s your destiny for me? But you better tell your Sweetie, hey, I’m going to wake up and have marks tell the truth. And he is going to have to turn on lights and write in detail whenever God because your mind already knows what you’re right. If you believe God is the author and the finisher of your faith, and what you say is he already imploded you with what some level of high destiny and for me, my destiny was to talk to people that care about things that matter. That would make a life transforming difference. And then people said, well, wow, you got that in a book. And the first book I did was Stand Out Speak Up and Win, you know, and it looks like this. I still have a copy. Nice. And I went to the marketplace. It do you have that in a book. And so I immediately did a book. And it was and I said this isn’t a New York Times bestseller. This is not a national bestseller. This certainly is not an international bestseller. But it is. And I want to assign it to you and your wife and your kids. And if you have a dog, dog, and they did wait here and they’ll laugh and they go, That’s silly. But I tripled my income from a 70 grand, which was big then to $210,000. I sold 20,000 copies of $10 each and this little book, and a lot of people got great benefit. And back to your question which I’m over answering. I the first couple of talks I did right when I had no money and only had one suit and driving up in a Volkswagen and parked at two blocks away because I was so embarrassed that I was broken, everything had been taken from me. I don’t think I told you this before. I would walk in with all the self help action books like this. And I do a book review of not my books because I didn’t have any books out there. I’d say I’ve met Dino row greatest salesman in the world, you know, and Norman Vincent Peale, our neighbor here Wrote the power of positive thinking and he’s my minister. And I always wondered if it did work well, but 10 years into speaking woman comes up says, You know, I heard you at Metropolitan insurance. And I I never heard anyone say that. You got to read self help action books, and I read all those books. And I just want you to know that I’m worth over 100 million dollars. Now I’m not in the insurance business. But they recently read up his books and they really work. Ladies and gentlemen, when you transfer all you got to your thinking, mind is all so when you transform your mind and have a made up mind, your life transforms it’s top down inside out. And so if I’ve over answered your question, I apologize. But you’re on a topic I love I want every Look, if you could look at my library here, there’s like 50,000 books that I’ve bought or been given. And a lot of them are highlighted and underlined and circled. And I say I’m going to do this, this, this this and it inspires you to go to the next level. And I’m going to ask one other thing and that is read biographies and autobiographies because everybody overcame something. Right. And the all of us had the same problems. And so if somebody else came up on your radio say, Whoa, wait a second. You know, Frank Perdue at Purdue chicken went over, under around and through and got to the other side and built the biggest chicken company in the world, his wife. He’s deceased, but you know, she’s 80. And I think you had Ron, did you have a Mitzi on?

Dan Kuschell

Yes,

Mark Victor Hansen

yeah. So Mitzi Perdue and I, you know, we talked like an hour a day. I mean, she’s a superstar graduate ahead of her class at Harvard. And before you were born, and along before you were born, and she was Henry Kissinger’s best students, so but then she went on to become a Doctor of Science and just amazing, amazing, sociable, wonderful woman. It just every one of us can grow and expand and learn more. That’s the fun thing. And your mind is here for two reasons to create and contribute.

Your mind is here for two reasons: to create and contribute. - Mark Victor Hansen Click To Tweet

Dan Kuschell

Create and contribute as you’re watching or listening. I mean, you just get a snapshot, a glimpse, and then glimmer inside the wisdom and wealth of knowledge that Mark can share with you. It starts with reading and reading autobiographies, reading biographies, as well as this top down inside out, process, this method, this strategy and applying it, self help action books, what would happen for you, if you can get the wisdom I mean, for example, any number of Mark’s books, you’ve got a collective wisdom of at least 10,000 hours of his Success, what worked? What didn’t work all collapse down and you can read in a couple hours? Like, what would that be worth to you? And then if you want to go deeper, you know, Mark, and he’s got all kinds of different programs and courses and potentially mentorship available to help be a guide by your side one way or no speaking of mentorship mark, I know, for both of us, we’ve been big investors into our bigger futures. And, you know, from coaching to consultant and hiring specialists, and all these different sorts of things. I believe I have an idea, but I want our audience to hear from you your version of some of the mentors, or coaches that have been your favorites or that you’d recommend or a couple.

Mark Victor Hansen

First of all, I love the question every there’s no buddy great that isn’t a mentee to a mentor. It doesn’t exist in my experience. Socrates train Plato, Plato trains, Aristotle, Aristotle trains Alexander the Great Alexander the Great thought he’d conquered the world because, unfortunately, Aristotle had given him the wrong map. He said, The World Ends in Egypt, because there’s this thing called the desert. It’s called the Sahara. Right? And if that’s all you had heard about by camel, and nobody across the USA, well guess at the end of the world, whoops, we’re done. Done when he hit Alexandria, and by the way, I’m not making fun or picking on him. But look, he didn’t know the world was round, look flat. I mean, conversely, follow. So my life. My parents were illiterate immigrants. I had reading disabilities. Luckily, a little white haired lady took me to remedial reading and got me to learn how to read and obviously then it at 16 at a great and aspiring English teacher that opened up the world of books and I’ve gotten addicted ever since. In university, I am going to be a doctor of physiology and head of physiology wrote the top book, Dr. Alfred Richardson and one day I’m in Alpert graduate school, and then his office working with him and he said, Today you got to hear the other guy that runs NASA. The senior advisor is my best friend and smartest guy on the planet right now is Buckminster Fuller. And he said, you’re gonna go here. I go here, Dr. Fuller. There’s 5000 kids and we’re in the front row. And Bucky says we’re going to talk about synergetic energetic geometry cosmogony. cosmogony, he pista mala G. I thought, damn, I got a four point right now, I didn’t always I almost failed out of school, but I got my butt together, studied hard and graduated, you know, but I thought I was smart, right? sophomoric means you know, everything. And I thought I knew everything. Now this guy really? He said, back to your first line today. buches line was, he was an admiral in 1970. He was born in 1895 is trained in Britain. But he said, Look, let’s go from World weaponry to world living rate. How do we make the world work for 100% of humanity physically and economically successful with technology, we have fundamental abundance. And he was a visionary futurist, of course, and all that a 15 doctors at Harvard, including a crazy doctor called the Charles Eliot Norton professor of poetry because he created ventilated Bros. and Elliot, Ezra Pound, who’s our top American poet at the time, said Buck, he’s cool, whatever. And I learned how to do that. And obviously, that’s why I can pontificate and stand on my platform. Anyhow, I got with Bucky and it’s to make the world work. And I wrote my 100 year goals because of him. And one of the goals was how do we take trash to cash and I’m part of a company called QCI, as an advisor that we take all glass, all metal, all plastic, all the garbage dumps, 10,000 of which are full and turn them back into energy for America and then we’ll have plenty of resources, plenty of money, and I’ll be in Stockholm then I own a company called Natural Power Concepts. I’d love everybody to go watch our videos at naturalpowerconcepts.com, the most brilliant living Leonardo da Vinci Our time is he he’s a top surrealist artist John Petria, fine artist and if you look at his stuff, you’ll go wow, is that guy cool? And yeah, I got a lot of his artwork in my home of course and he and I are best friends with crystal I put in millions of dollars 12 years ago and it’s been frozen now capitalist called frozen. They have said I never wanted to freeze my eggs to keep my assets moving. As every good entrepreneur does, who takes a problem fixes it scales it makes a vast profit is how I define it. Anyhow, I inspired by Bucky this guy had pop up windmills, urban wind and wind balances solar solar is good eight to eight in during the day and wind starts at 6pm and goes to 6am until we get these pop up windows have come down during hurricanes and storms just and we just got to $76 million contracts. So you know waited 10 years but now the thing is suddenly going because everything has a gestation rate, right good. chicky egg is 22 days from to hatch and a human embryo is nine months elephant two years. one’s not better than the other but like it says an ecclesiastic. There’s for all things There’s a season for a season here’s all things. So the point is Bucky fuller was my mentor then when I went bankrupt trying to be Bucky in New York building Wall Street Racquet Club, Botanical Gardens aviaries and all that stuff. Six months I’m sleeping in front of another guy’s room and I learned how to speak and write but then I get with Cabot, Robert the Venus speakers a guy created the industry, you and I are in. And Cabot god bless him, had the first page called you read the the creature circumstance of the Creator not so my way through college somebody gave me want us to cocky sophomore and never listened to it. But now I’m bankrupt. And I listened to and that got me on self help. But what he did is he went to the Rotary Club International with 15,000 people in a brand new thing called a Sony tape recorder. They’re about this big if you may remember, in a tape and he said, here’s the tape for $10. And here’s a Sony for $30 15,000 to 15,000 bought it. Cabot said for the next three days, man, I could not sleep. He says I didn’t know what he said. Did everybody got one and we’re shipping about and he said it just changed my life. And then he taught Zig Ziglar how to sell from a platform and me and a lot of people abused cavity and you’re wrecking the business we get, you know, $1,000 and we talk for General Motors to sell Cadillacs three, we sell three Cadillacs in every audience of 1000 people because we go and talk. And they’re really nice guys, but they’re misplaced. Because back to your question, you got to go over the same idea again and again. And if you listen to an audio, whether it’s mine or yours, or Cabot’s or Zig or even Paul Harvey, I don’t care who’s or any of the great podcasters and honors a ton of them. Thank God, and more we need it and some of the people here podcasters I’m sure maybe you and I’ll be on your podcast someday, but you hear it in your mind goes with an idea. And then the next time you listen to it, that wasn’t on that tape hecky you weren’t there you are? Oh, yes. And I’m addicted. I mean, if you get any one of my multiple audio, automobiles, there’s audio CDs in there, and we’re forever listening when I’m exercising or training or hiking or you know, I hike all the mountains in the world like I’ve done Whitney and Machu Picchu and Kili and Fuji and everything. So, and I love it. So, you’re supposed to have a good life, but you only have a really fulfilled life. If you have a fulfilled mind. I’ve never said that before. But that makes sense, doesn’t it?

Dan Kuschell

Yes, fulfilled life.

Mark Victor Hansen

If you build mine, I’m gonna write it down. When I get done with this too. I’ll remember that.

Dan Kuschell

So if you want a fulfilled life, you’ve got to have a fulfilled mind. And what’s a simple way to do that is top down inside out. Yeah, leaders are leaders yo learn from other successes. And if some of what Mark has been sharing with you, just sparks your interest, even a little bit, if not, like ignites your interest a lot and sparks a fire. And I want to encourage you to go check out what Mark has available Mark, you’ve got all kinds of resources, where can people connect with you.

Mark Victor Hansen

And I would love you to come to my website, MarkVictorHansen.com And we got a free book there called How to be Up in Down Times, which I thought I had the pile in front of me, but I don’t but so we got one free, great resource that I did with Mitzi Perdue and it’s a fun, wonderful uplifting book that will take you to new heights of success. And it shows during from 2012 and 2013, where we’re going to do not 5 billion, but 5 trillion that’s filled with a tee and we all know 1000 thousands, a million 1000 millions a billion 1000 billion 2 trillion, that’s a lot of money. And you only got to be a little piece of it, write a little paper clip of it, and you’re gonna make all the money you could ever spend. And then we want you to learn all you can like you and I’ve been saying then you want to earn all you can so you can return all you can that’s the trying to learn, earn and return.

Dan Kuschell

So if you want to learn more, earn more and return more, you want to have a bigger impact, a bigger reach make a bigger contribution, I would encourage you to go to MarkVictorHansen.com MarkVictorHansen.com we’ll have the links and resources in the notes you can come back to this full segment and session at growthtofreedom.com/300 that’s growthtofreedom.com/300 if you never want to miss an episode go to growthtofreedom.com/subscribe, go to MarkVictorHansen.com right now, yet How to be Up in Down Times. Ideally, that’s not just going to spark that’s going to ignite a fire in your butt to realize that there’s a trillion dollar opportunity, and you just need to get a small piece of it. What if like, you could just get a fraction of a fraction of a fraction with that type of momentum, that type of growth between 2020 and 2030. What would it do for you? What would it do for you if you had the ability to think bigger to solve problems to make the world work for 100% of humanity? Is that something you could get excited about? Well, guess what? You’re getting a chance to work with one of the greatest leaders I know No have in history and a living a living legend. And I hope you’ll take advantage of going to check out what Mark’s got available. Go to MarkVictorHansen.com. That’s MarkVictorHansen.com. What are 1 to 3 action steps you hope our audience would take from our time?

Mark Victor Hansen

Number one, I decide Please decide to be a lifelong reader and learner. Number two, figure out what it is that you want, put it in writing. And then I’ve got another book that just came out called visualizing is realizing and there’s also audios with it and all that but you got to see it before you can have it That sounds like gobbledygook. But you know that the Bible teaches that you’ve got to be there before you get there. I’ve created the thing for which I praying has been received, and you shall have it. It sounds crazy. But you saw yourself as a big success selling your company for a lot of money, which you didn’t I won’t go into the numbers on that. I saw the same thing that I was going to be the world’s best selling author. And I don’t know if you can see it here. But I just became a couple days ago. Can you see this thing?

Dan Kuschell

Congratulations.

Mark Victor Hansen

You’re so in it. Cool. Yes. Merano blown glass. So that’s pretty expensive little gift they gave me sir. And you can’t even go to meetings anymore and talk. So I had to do it virtually in front. which breaks my heart because you and I love performing. I think I talked for you there and a lot of the people listening. And then number three, those of you who haven’t decided to speak and write, decide you’re going to do it or not. You said Well, I’m an introvert. I know how scary that is. And I can’t lead a group inside them. It doesn’t matter. You don’t have to believe you can all you got to believe is that Dan? And I believe you can and then you can. And that’s right. Vincent Peale, my minister in New York when he was alive said this title of his talk, we travel around the world talking and he said you can if you think you can, if you punch out of a little robes, and he was great. You can if you can think and I think you can, Dan thinks you can. And that’s why you’re listening because you know, there’s more in you. And it’s this meeting with not only Dan but with all the people he’s bringing together are all friends of mine, I’m thankful and honored to say, and you know, we’ve met each other during my years together and his, they’re here to expand you to improve you. Because the road to self improvement is always under construction. You don’t there’s no such thing. I have now got a degree. By the way, there’s so much to know so much to do so many places to go and we’re going to open up you know the world to see the world and meet all these fabulous people that are there, you’re going to be more interesting, because you’re going to be well read. Well said, Well listen to and watch great inspiring videos and your mind is just going to expand and your life’s gonna unfold, and it’s gonna become smooth, beautiful and perfect your way.

Dan Kuschell

So there you have it. He’s Mark Victor Hansen, go to MarkVictorHansen.com. You know, ask yourself, what would your life be like if you could be well read, you could be a lifelong learner, you could get what you want, you would have the ability to truly own what you want. Because you saw what you want or who you became, as Mark’s been teaching for decades, you got to be to do to have and apply speaking and writing. If an introvert who grew up from the in the inner city of Detroit was told by the first person you ever worked for that I would never amount to anything because I have these crooked teeth could go out and start speaking and growing and having like all this and have these kind of relationships with people like Mark who, you know, decade, a decade or 20 some years ago, I looked at oh my gosh, oh my gosh, that now we get to have conversations and text message and talk about ideas and how we can help each other and collaborate and do something like this to bring value to the world. What could you do? What could you do? Right? Go check out MarkVictorHansen.com, go get the book, How to be Up in Down Times share it with someone you love. Share it with a founder get ask the book, ask and all the resources that mark makes available. Take action, seize the day, make it a great week, and we’ll see you on another segment of growthtofreedom.com. Thanks for watching Mark. Thank you.

Mark Victor Hansen

Thanks, everybody.

Dan Kuschell

Thanks for listening to this episode of growthtofreedom.com. Are you struggling to get a steady flow of new clients every day? Or maybe hit a plateau or hit a wall and growing your business? Well, let’s help you solve this problem today. Let’s review your business and have a conversation. You do that for free today at breakthroughstrategycall.com. That’s breakthroughstrategycall.com. In addition, if you’re looking for a simple way to implement some of what we’ve been talking about in today’s episode, I want to encourage you to get our free small business toolkit. You can get that at activate.breakthrough3x.com, that’s activate.breakthrough3x.com if you’d like access to the special resources and all the show notes for this special Episode, make sure to visit growthtofreedom.com.

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