Military Vet Shows How To Become A Media Mogul And Build Your Bigger Future with Colin Wayne [Podcast 188]

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GTF 188 | Media Mogul

 

What if you could build a business that generates millions of dollars in just a short period of time?

My guest in this episode, Colin Wayne, has an unique outlook that has allowed him to create his own destiny. Since coming from a military background as an army veteran, he later ventured into becoming a top model, and then shifted into becoming a successful entrepreneur.

Colin will introduce you to some out of the box thinking and non traditional techniquesa that demonstrate a mindset shift can help you to grow your business no matter what you face in your journey.

Listen to the podcast here:

Military Vet Shows How To Become A Media Mogul And Build Your Bigger Future with Colin Wayne [Podcast 188]

What if you could be in a place where you could go out and build a business from scratch to millions and millions of dollars in a short period of time? Let’s say, for example, you went from the military and lo and behold you decide, “I’m going to try this new thing. I’m going to try modeling,” and you became an influencer in a matter of months and literally had multiple six-figure contracts coming your way. You then said, “Where is there an opportunity?” You decided to start a nutrition business and because of some shifts in that nutrition business, things didn’t work out. You said, “Let me go ahead and try this manufacturing business,” and you became one of the industry leaders on the path to building a billion-dollar company. Would you want to know how to be able to do that? Our guest can show you exactly how to do that because he’s walked that path. First of all, welcome to the show, Colin. It’s great to have you.

 

Thanks. It’s an honor to be here.

As a US soldier, you nearly died. You went from fitness model to serial entrepreneur, building a fitness company to building one of the fastest-growing manufacturing companies, Redline. You were injured in the military. You dropped out of high school. You’re the American success story. Things haven’t always gone your way and you have a unique twist. You have a different, unique look at turning tragedy into triumph and success. Can you think back to your worst moment, your lowest point either in the military or business? Walk us through what happened and what did you learn from it that our viewers and our listeners can learn from it too?

I was in the military. I served for almost seven years as a military police officer. I got injured in Afghanistan and that was a massive setback for me. I did about six months of physical therapy. The gym was a big saving grace for me. I served on my second tour to Iraq. I started working out back in 2009 and I never stopped ever since. On my tour in Afghanistan, I got blown up in a gym. A 107-millimeter rocket, about five feet long, impacted about three and a half to four feet from me. Through the grace of God, I’m still alive. That was some tough times. I got medevaced twice priority. I ended up getting sent home. I did therapy for my leg. I had surgery on my back. I had L1 through L3 nerve damage. I transitioned out of the military and I shot with a local photographer and started my journey to fitness modeling. Using the gym as something that almost killed me into something that I can find passion in and start a career in that way. That was a triumph to like, “I can make this into a profitable career move.”

I shot with this local photographer and I had no clue what I was doing. I started a Facebook fan page. Within 30 days I had over 100,000 followers. That was a great time and timing to social media is relevant and everything. I started to cross-channel and started to make my Instagram and Twitter. At that time, Snapchat wasn’t around. I started to cross promote and make other channels. I started to make Facebook pages that were not related to Colin Wayne as a brand so that I could inadvertently share other pages and they would share me, so organically, I’m growing. Almost like a share for share, but it wasn’t me sharing them, it was other fitness pages. To date, I’ve got over seven million followers across social media and about three-plus million underneath my personal brand.

You’re a social media icon in many ways. What’s been the biggest trouble for you dealing with criticism, trolling or any of that stuff if it exists at all for you? Most people that have that problem who had built a big following as you have.

It’s challenging for me with the algorithm shift of social media. It’s not the same as what it was four, five, six years ago. When I used to have personal pictures of mine get 100,000 plus likes or I would go live and have 70,000, 80,000 live viewers, it’s not the same anymore. It’s like, “Why are you doing this?” You get maybe 3% to 5% organic reach and it shifts. I’m still battling with this on a personal basis where I want to do more, but Facebook and Instagram restrict you. It restricts your growth and it’s challenging for me to consistently do more with social media. I know that it’s relevant to everything that we do.

I do a lot more with my businesses than I do with my personal branding any more to date. A lot of that is challenges of understanding the algorithms and constant shifts. It’s embarrassing. I have 2.6 million followers and I only get 3,000 or 4,000 likes on a picture or your engagement is relative than what it used to be. You get people that message you like, “Where have you been?” It’s like, “I’m still there, I’m still posting,” but nobody can see it because Facebook restricts you. That’s more of a mental challenge than anything. It’s not necessarily an ego-driven thing. Nobody wants to digress. I want to progress. I want to move forward. That’s one of those things where I feel I’m restricted and I can’t control necessarily everything involved with that. Across the board, everybody has hit those challenges when it comes to social media.

Do not sit on the couch, do not just listen to this and not take action. – Colin Wayne Click To Tweet

There are a lot of challenges in social media, business and growing business. Here you are almost making it look easy. Colin, you have a unique way of looking at how you can come into any marketplace. You said that instead of taking the traditional approach of how you can get a bunch of money to get on the covers and all these things, you almost came from this servant leader place. Basically, you made it easy for them to say yes to you and that strategic byproduct led to all kinds of great things. Can you speak to that a little bit and then we’ll go deeper?

It’s reverse psychology. A lot of people think that there are thousands of dollars for these magazine covers. The model that’s on the cover, he’s got to be loaded because he’s on the cover of Men’s Health. That’s not necessarily the case. I did the reverse realm. There are not a lot of people that take this approach, but it’s all value perspective. What can you contribute as a value to these large companies to get their attention and to get to the right person? I would break things down 100% value attributed. I knew by being on the cover of Men’s Fitness, Muscle & Fitness, Iron Man, you name it, I’ve been on the cover of it worldwide. I believe in myself enough to know and trust the process. I’m not going to make money necessarily off of these covers. The value and the credibility by being behind it, I could get much more money inadvertently through all of these social influence jobs. That’s what offset made from a lot of people.

It’s a counterintuitive approach. A lot of people come into a situation, an opportunity, a partnership, or a business going, “What can I get out of this?” What Colin did is he showed up and said, “What can I give out of this?” and then create the strategic byproduct. It’s fascinating what you’ve been able to do. We’re going to get to Redline and how you built this incredible movement with your manufacturing business. Let’s dive into this idea of how you built this mass following. Essentially, you’ve got maybe hundreds of millions of dollars in free PR without a PR firm, without a team, and literally taking a counterintuitive approach to how you could add value first or how you could give first before looking at what you could get. Speak to that strategy a little bit more.

What I did was I had the same assets and the same way to approach anyone as anybody in our audience. I did some research. I direct approached the publications, people that I would never expect to even hear from. It’s a sales game. Nine times out of ten you’re not going to hear from them, but that’s okay. It’s that 10%. You’ve got to keep moving forward. That’s one thing. Do not sit on the couch. Do not just read this and not take action. You’ve got to have some type of action play and you’ve got to go out there and do it. They’re not going to come and direct approach you. You need to take the initiative and go after them. The first step is taking that action.

The next thing that I did was I reached out to them on social media. I would reach out to them on their page and give them a short overview. You don’t need to write a book. They do not have time for it. You’ve got four or five bullet points and hit home to the point. What’s the call to action? Why should they work with you? What I did was a short bio, “I’m Colin from Huntsville, Alabama. I’ve got over X amount of million followers. I’d love to work with your publication, free of charge.” I would attach four or five different cover images that they can use. I told them, “These cover images you can use license-free.” They don’t need to charge a license. No license fee, no talent fee. In less than probably 300 words, I was able to explain myself and give them a visual. They’re not going to go out there and do all this research. They’re not going to click on your link. They may or may not. They can already kinesthetically visualize what this cover could look with me as their cover model.

GTF 188 | Media Mogul

Media Mogul: Believe in yourself enough to trust the process.

 

What I did was I said, “I’ll work with your publication based on this value perspective.” What can I contribute that offsets me from the other 10,000 models that are trying to be on the cover? To be on the cover of Men’s Fitness, there are only twelve covers in a year. Think about how hard it is to be on the cover, not only once, but over 50 plus times throughout two and a half, three-year period. That’s exactly what I did. I used this same method. I’d reach out to them via social media and after they replied, then we’d go a little bit further in depth. I would let them know that typically I charge $2,000 per post. I’ll work out a structure for you were inadvertently we’ll do five posts in total valued at $10,000 yours for free because I want to work with you. If the photographer charged a license fee, I’ll cover that license fee. Inadvertently, you’re working with me for free on top of the no talent fee. I would make it easy for them to stay in constant communication with me.

Anytime they’d answer, I’d try to get a response within 24 hours. It’s very important. When they reach out, you do not have time. Their attention span is very low and they’ll move on to somebody quick. I use that same method and it worked extremely well. I was able to do that off of basically a cold call system. Reaching out to them via social media and trying to get in touch with the right person. I was never able to close a deal on Facebook, it never happened. What I was able to do is establish a rapport enough with whoever that social media person is, enough until I could get a point to get an email and then try to get that right point of contact.

I shot with a lot of good photographers. That’s one thing that you have to do is invest in yourself by shooting with the right people. As a model, that was something important to me. Shoot with photographers that also have a prospecting list so that I would ask them for that list, “I know that you’ve worked with Men’s Health, Men’s Fitness, and Muscle & Fitness, all of these. Can you share with me that list? I’d like for us to both approach them. You try it from your angle. I’ll try it from mine.” Honestly, 9.9 times out of ten, I would land it myself and it wouldn’t be the photographer. At the end of the day, I hold the fate of my existence in my hands. I’m not going to rely on somebody else to dictate the future of me being on this cover. Whether they say, “Yes, I reached out to them, I haven’t gotten a response.” I don’t want to sit back and say, “I guess we’re going to wait.” I want to directly approach them and ensure that it’s getting into the right person’s hands. I at least know all the bases are covered.

You've got to have some type of action play to go out there and do it. – Colin Wayne Click To Tweet

There is some wisdom here in many different ways that you can apply, take action and use. Think about using this in your local area. Think about regionally, think about nationally. What this could mean for you being in a featured publication, a featured magazine, a trade journal. There are thousands of options that you can use. I want you to go back to the first time you attempted this. What were some of the feelings you were having as you were testing this out? Obviously, you’ve done this hundred of times, it’s like old hat. If you can try to put yourself in that place, were you nervous or were you confident? Were you more introverted at that point and testing the waters and walking it? Walk us through that experience from the very first time you went through it and then the joy you’ve got of cracking the thing. What was the first attempt at this like?

I use that same method that I explained for the first one. My first ever magazine cover was on Iron Man Australia and I believe it was August of 2013. That was six months after I started my Facebook page, so it was a very short time. I remember getting an email from my editor. I called my mom. She was the first person that I called. I was ecstatic that I’m going to be a cover model. I compare it to fishing. I’m from Alabama, I love to fish. I don’t get to fish as much as I used to, but when you snag that bass, you could feel it, you reel it in and you can see, this is a trophy.

It was even more prideful for me because I direct approached it. I didn’t hire a PR firm. I didn’t go and hire an agency to get this for me. There’s much more pride when you get it and do it yourself. It was an indescribable feeling. Towards the end, it got to a point where that feeling started to go away. It started to get to a point where, “What’s next?” Don’t get me wrong, I’m humbled to be a part of it. It is a gratifying feeling and I’m blessed to be a part of many awesome publications. I don’t want to push out the wrong message. The way my mind works is, “What’s the next challenge?” I could continue down the same road and I was at the pinnacle of success within the fitness industry, but it wasn’t challenging enough. I wanted to do something further. I started to dabble in the entrepreneurial space.

That was a wealth of wisdom you shared about how someone literally could use this strategy on building their own PR following and exploiting their business or themselves personally as a brand overall. You’re a serial entrepreneur. As your fitness business was taking off, you started a nutrition business. In your first year, you had built that to about $1 million in revenue and then you decided to leave and literally walk away from it. Why did you leave that business to move on to the next big thing?

It comes down to two things. One, you hear from a lot of people that you need to be diversified, you need to have multiple streams of revenue, but I want to be transparent. That’s needed and passive income is important. At the same time, when your total focus is towards two, three, four different entities, being a serial entrepreneur, I was pulled in 10,000 directions and it was hard for me to pave a solid foundation with one company. My focus was too shifted in different directions and into different verticals. Those entities did not align with one another. Who we’re servicing as a consumer was not the same, it shifted my mindset. That’s the first thing is that I was too stretched to those two different companies.

GTF 188 | Media Mogul

Media Mogul: Invest in yourself by shooting with the right people.

 

The second thing is I started to look into red ocean, blue ocean market strategies. That’s one of the vital points of my changing out of this entire thing. My mindset now is if I’m going to be involved with something, is this a billion-dollar plus journey? Can this hit that cap? If it can’t, I don’t want to be involved with it necessarily, not as a prime company. I may be an investor, there may be things that I can be involved with that don’t have that type of roadmap. For my personal time, I want to devote to something that’s unchartered, something that has not been done, because I love challenges. I don’t like things to fall in my lap and to keep repeating itself. I like growth. I’m aggressive. I like the challenges in general.

That’s when I started my steel manufacturing company, which was in January of 2016. We’ve been able to scale immensely. My supplement company came about six months after I started my steel company and we had launched both in a short time. I wasn’t able to give it the attention that it needed, and I needed to pick one. Which one are you going to do? Are you going to do steel? Are you going to do this other one? Everybody and their mom are doing the fitness thing. I started the fitness supplement company primarily as I didn’t know that I was an entrepreneur at heart, but I knew that I love the game of entrepreneurship without even knowing exactly what that meant.

I loved the grind. I loved seeing something from concept come to reality. I loved making a change and impact. I loved seeing employees, athletes, affiliates and ambassadors get behind one cause. Unity is something I’m big on. I was too diverse, to be honest. I wanted to totally focus on the Redline Steel. Within two and a half years, we’ve been able to scale into over 110,000 square feet in Huntsville, Alabama and projected to do over $30 million this year alone in revenue. Our intent is next year for a mass growth. $65 million to $70 million is what I’m trying to project.

For people who don’t know the idea of blue ocean, red ocean strategy, can you give the simple version of that for our audience?

Try to find a core circle of people that you can depend on and trust. – Colin Wayne Click To Tweet

A red ocean market strategy is something that’s highly saturated. Think of verticals that are, in essence, an ocean with a lot of sharks. There can be a lot of fish, a lot of consumers, a lot of customers to service products to. At the same time, there are a lot of companies that also we’re going after that same consumer so you’re fighting inadvertently over a dollar. It’s a cutthroat, bloody ocean that you’re constantly servicing. There’s not a lot of market opportunity into transitioning from a nine-figure into a ten-figure company. I don’t know of any other than MLM chains that have hit that billion-dollar mark. There’s not many within the fitness supplement space. That’s the second reason I was talking about is why I wanted to transition out of it.

A blue ocean is the opposite. Think of it as a blue ocean. You’ve got some whales, got a lot of krill, got a lot of fish, and you’re swimming along. Even though there’s some other whale out there, there’s not many. It’s unchartered territories. There are a lot of consumers. At the same time, if you don’t have a vision and a forced thought of you knowing where you need to go, then that’s challenging for you to get there. If you have a vision, you can swim across the world. It’s no problem. That’s a blue ocean. There are limitless possibilities. As long as you believe in yourself, you’ve got a vision, you’ve got a purpose, and you can service and provide an amazing product or service, then blue ocean strategies are the only way to go for opening new companies.

You’re speaking of the idea of unity, you’re talking about purpose. Why are you doing what you’re doing now and what are you pursuing with Redline Manufacturing?

It’s the challenge. Nobody’s ever done it. It’s something that’s unique. It’s different. We’ve created one hell of a team and culture here at Redline Steel. We’ve got a non-scripted docu-series everyone can check out on YouTube called Wayne’s World. It’s one way that you can check out what we’re doing behind the scenes and on a daily basis. It’s a concept to reality. I had a vision. My vision is within seven years to be a billion-dollar company and to see if I can hit it. I’ll be honest. It’s not about the money. I love challenges. I love growth. I’ve got close to 55, 60 employees at Redline. It’s amazing to see what we can accomplish in such a short amount of time. Our average age here for employees are probably around 24 years old, very young. We are hungry, we’re driven, and we’ll do whatever it takes. That’s the mentality that needs to happen for you to scale as aggressive and fast as what we’re doing.

You’ve been called the Most Interesting Millennial Entrepreneur in America. You still have this humility and you can tell your heart space is about the impact and making a difference and this great culture. I saw some other interviews you’ve done related to your interviewing strategy and your hiring strategy. It doesn’t so much matter your background, it matters what do you bring value? How do you add value? Even if you’ve made mistakes in the past, you give people almost a second chance or their first chance to be their best selves. You created this fun factory for personal development. To our audience, I don’t know if you’re inspired like I am to be better at what you’re doing. It makes that 10% improvement in a few areas create an exponential impact. Colin’s talking about being able to do just that.

GTF 188 | Media Mogul

Media Mogul: If you have a vision, you can swim across the world.

 

Colin, you’ve shared some incredible wisdom and before we get into some of your biggest breakthroughs that you’d recommend if you were talking to your eighteen-year-old self. I want to give people a chance to go deeper. If they want to get a chance to go deeper with some of the strategies you’ve shared, they want to get a glimpse behind the scenes at Redline, where would be the best place for people to learn more about you, to take advantage of some of the resources and tools you’ve got available?

Anybody can connect with me on Instagram, @ColinWayne1 or Twitter, @ColinWayne1 or you could look me up on Facebook, Colin Wayne. I’ll pop up. I’m a verified page. There are a lot of fakes out there, be cognizant of it. I’m probably the one with the most followers of everybody else. You can connect with us on Instagram, Facebook, Twitter, @RedlineSteel.

I would encourage you if you want to go deeper with Colin, he is a true American entrepreneur, an incredible inspiration and story. Go check out what he’s up to at Instagram or on Facebook and go check out Redline Steel. The art that he’s got, you can see a piece of artwork in the back that his company produces. They produce some amazing, quality work. It’s US-based. You won’t be disappointed by the support, the service and all that stuff.

Colin, if you were going to give guidance to your eighteen or nineteen-year-old self, starting a business, being an entrepreneur, pursuing the American dream here, give yourself that advice of the one to three action steps you would hope you would give the audience. What would that one to three action steps or breakthroughs that you’ve had been able to witness in the last six months for you or your clients? What would those be?

The first thing I would say is to try to find a core circle of people that you can depend on and trust. That’s big. Up until probably eight, nine months ago, I was very hands-on with the micro. I was running myself to death. I was literally working twelve, thirteen, fourteen hours, seven days a week. I didn’t take a day off. It was draining, but I loved it. I was passionate about it. I don’t want people to get it twisted. I love what I do and I love bringing the concept to reality. If I could talk to myself not even at eighteen or nineteen, talk a year ago, invest in people and be able to clearly delegate exactly what that cadence is for them to follow like, “This is what I need you to do.” Their job, which is directly underneath you, is to make your job easier.

By direct delegation, correspondence, open communication, the weekly meetings, and then the accountability structure across the board, implementing specific cadences would be something that I’d tell myself a year, year and a half ago easily. We’re still learning stuff on a daily basis. We’re adapting, we’re improving processes. I would say the dependable management, a clear accountability, the processes and structures, and how you hold everybody accountable. Those would be my few little takeaways.

If I put my name behind something and believe in it wholeheartedly, then I can convince anybody to believe in it too. – Colin Wayne Click To Tweet

If you want to go deeper with his insights, his strategy, how to build a great business, one of the best ways is to go be a client of theirs and witness the type of service you get, the type of support you get, the quality of the product you get. What do you consider your greatest superpower?

I feel like I could take on anything. I’m going, to be honest, I’ve got so much self-belief that when I put my name behind something and when I fully commit to something, I’m not going to fail. I’m too stubborn by nature. I’m too driven. I’m too hungry. I’ll outwork anybody. I’ll do whatever it takes mentality. That’s my superpower is that I’m a go-getter and it’s just walking the walk. I’m talking, but I’m walking it. That’s what it is. I feel like I could sell ice to an Eskimo. If I put my name behind something, I believe in it wholeheartedly and that I can convince anybody to believe in it too. That’s because there’s integrity behind everything that I’m a part of. I’ve turned down six-figure deals because I didn’t believe in the product and I didn’t want my name to be tarnished because of that.

My core audience, the people that connect with me and follow me on a daily basis, they see the realism. They see that if I’m putting my name and my likeness to something, it’s real. It’s as real as it gets. That’s a huge takeaway for me is that self-belief that I can take on the world. I can do anything I put my mind to, but also, I will turn down opportunities because of a bigger plan. There’s a bigger purpose. I don’t align with it. You may be doing something awesome, but that’s not for me. It doesn’t align with my goals or who I am as an entity.

That is such great advice. I wish I would’ve learned that early on. I’ve made my fair share of mistakes. I had teamed up with some of the wrong people early on and it cost me some reputation points, cost me some business points, cost me a small fortune and stress. The not-to-do list is far more important than a to-do list. Being discerning and having the architecture to make decisions, other than a financial calculator to make a decision. To our audience, there’s so much here in this interview if you break this down. If you’ve got this one piece right, it will transform your life, your business, your relationships, your quality of life and so much more as well. What were you known for in high school?

I was pretty popular. My freshman class, it was over 1,000 people. It was a big school. People were surprised that I didn’t do sports. I did ROTC, which is the Junior Reserve Officer Training Corps. I was following the steps of my brother. I got an older brother who’s two years older than me. He joined the military at seventeen. I was fifteen at that time and I wanted to take a similar path. He was somebody that I looked up to as a hero, almost as a father figure to a degree. My dad was there, but he was an entrepreneur himself so he was very busy. I can see that now as an entrepreneur, seeing how much time it takes. My brother is somebody who I looked up to a lot and I still do. I didn’t do the sports route unlike a lot of people think that I did. I dropped out of high school. I got my GED at sixteen and then joined the military at seventeen. I did the same thing, served almost seven years in the Army. Here we are now. That was back in 2006.

GTF 188 | Media Mogul

Media Mogul: Trust yourself, trust the system, and believe wholeheartedly that you can take on the world.

 

Who is your greatest influence in high school?

My brother, probably.

If your brother were sitting here with us, what would you turn to him and thank him for as far as his leadership or mentorship for laying a path for you? What would that sound or look like?

He helped me stay out of trouble. He wasn’t the Valedictorian, but he was runner-up. He was a smart guy and I told you how big the school is so that’s saying a lot. He’s an officer. He’s was a captain in the Army. He expanded and he was always the person that’s looking ahead. He helped pave the path for me to where I’m even at right now to those simple fundamentals. Up until high school, I was really big into sports. I did football, baseball and basketball. I even did soccer, anything to stay busy. I ended up not liking baseball, but I did a couple of seasons. He was big on, “You committed and you need to do it. You need to move forward. You committed to doing this. You’re going to finish out the season.”

I didn’t like it at the time, but I respect it now. He pushed me to be better in school. I was a C average student. I was good with that. I was happy to pass the class and move on. He was like, “I am pissed if I get a 92,” and I would be happy to get a 92. He’s at 100. He’s that scholar. I’m upset with myself because I didn’t push myself to study or, “Why did I miss this question? I shouldn’t have missed that.” His influence helped me to be not only a better scholar but also to finish what I start. That was a big influence on me.

Take the initiative and move forward. – Host Click To Tweet

What it sounds like as I hear you describing is leadership.

He is a natural born leader.

Learning about your path, you talk about leadership. There’s a quote that we have in our company which is, “Leadership is as leadership does.” Don’t listen to what people say. Watch the path that they walk. Watch what they do. It looks like you both have demonstrated that, overall. It’s a huge blessing. You’ve been married for how long?

Four years.

You’ve got two kids. I’ve been through a divorce. I did it wrong. I made some mistakes. A big part of that is I cheated on my wife with business. I made her second, not first. I gave her leftovers instead of giving her priority and that was a big mistake I learned the first go round. The second go-round, I’m doing it better. If you were to turn to your wife of four years and say, “Thank you, honey, for,” what would you thank her for and her support of you as a crazy, visionary, innovator and champion builder like you are?

I would definitely say, “Thank you for believing in me.” No matter if it was into fitness or starting my first company, Redline Steel, or my second company, Integrity Driven Nutrition, she always believed in me. She would put herself second and she knew that my passion was also creating the business. When she uprooted, she moved with me to California. She did every expo. She wanted to be there from concept to where it’s at now. Even when we weren’t doing financially near close to where we’re at now, she’s always believed in me as a person and my abilities. We’ve gone through some hard patches, hard times, just like any other relationship. She’s the glue. She’s the one that pieces it all together.

I’m stubborn by nature. Sometimes it’s easier to not necessarily give up, but be tunnel focused on something else. I can relate to you on a lot of that by saying you cheated with your wife on your business, not prioritizing. I feel challenged with that. Redline’s also my baby too. Challenges of what’s real, that’s real too. I’m battling the same thing that you are, but I’m slowly doing better. As our business is developing and as it’s scaling, I’m able to focus on some of my management to focus on the micro so that I’ve been able to take a Sunday off. I still work at least probably five to six days every week, but she so believes in what we’re creating that she’s blessed and happy to have me on that one day. She loves me and she loves what we’re creating. She believes in me 100% and she’s whatever it takes mentality, too. She’s a ride or die, for sure.

I hope you’ll share this piece with her. I’ve got two last questions. One is a little bit of a funny one. If you and Channing Tatum got into a wrestling match, who would win?

We’re both from Alabama. I’ll go with me. I’m not going to lose. I’m going to commit to it and I’m going to have to kick his butt.

You’ve been awesome and I want to thank you. To our audience, I encourage you to take action with what Colin has been sharing with you. It means so many different things here. The character, as a human being, to the business doing, to the business building, and also the learning lessons as well. What’s something I should have asked you, Colin, that we didn’t get a chance to squeeze in yet?

We have some great points here. I’ll leave people with one more thing. If I could say one word or one little sentence to anybody that’s out there that may be a golden nugget and that is to take the initiative and to move forward. There are too many people that they keep putting things off. We have a new year’s resolution and there’s no purpose for it. Every day there should be a purpose behind your day and something that you’re thriving for on a daily basis.

Whatever it is that you want to accomplish, you can only prepare and plan for so long. There’s no absolute reason why you should rethink something for years and years on end. “When I finish that course, I’m going to go ahead and get started then. I need to wait until I get my Bachelor’s Degree in Business before I can start a company.” I don’t have a degree. You don’t have to do that. Your self-belief in yourself and the mentality that, “I’m going to win,” no matter what it is, you’re going to attract that into your life. That Law of Attraction is going to listen. There are many things that are going to happen because of what you’re sending out to the universe. Trust yourself, trust the system, and believe wholeheartedly that you can take on the world and you can.

 

You can and you heard it here. That sums it up right there. I want to encourage you to take action with what Colin’s shared with you. It’s a pleasure and a treat to have you with us. Thank you.

It was an honor.

I hope you’re inspired. I got chills thinking about. This is someone who’s served this country, who believes in the American dream, fought for the American dream, and is building his American dream. You can build your American dream too. I encourage you to take action with what he’s shared. If you never want to miss an episode, go to GrowthToFreedom.com/Subscribe. We’ve got over 170 hours of insights, wisdom, and strategy to help you build, grow, and scale your business with less stress, less work and less drama. Thanks for being with us. Seize the day. Make it a great week. We’ll see you next time on GrowthToFreedom.com.

Resources mentioned in this episode:

Breakthrough Strategy Call

If you want to go deeper and create a personal plan to get unstuck, stop the leaks in your business, ultimately free yourself from your business, or to get your next BIG Breakthrough, let’s have a Clarity Call.

You’ll walk away from it with clarity, new insights, and actions you can take to exponentially grow your business… to grow with less stress- even if we never work together.

To reserve your Clarity Call, go to BreakthroughStrategyCall.com or send an email to [email protected]  with Breakthrough Strategy Call in the subject line.

PPS: As we’re heading into a period of change in advertising and economy shifts, if you know of someone else who is looking for effective strategies, here are 3 ways we can help:

#1 – Send them to our Podcast (over 200 hours of insights, wisdom, and strategies) at https://growthtofreedom.com

#2 – Forward this episode to them.

#3 – Make an introduction and connect us at [email protected]  and/or encourage them to schedule a Clarity Call at http://www.BreakthroughStrategyCall.com 

About Colin Wayne

GTF 188 | Media MogulPrior Service Army Combat Veteran, Former Top Fitness Cover Model with over 50+ Magazine Covers, Serial Entrepreneur, Father, and Husband.

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